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      • 1997
      • Chapter

      Winners and Losers--Industry Structure in the Converging World of Telecommunications, Computing, and Entertainment

      By: D. J. Collis, P. W. Bane and S. P. Bradley
      Keywords: Supply and Industry; Communication; Information Technology; Entertainment; Competition; Conflict and Resolution; Telecommunications Industry; Information Technology Industry; Entertainment and Recreation Industry
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      Collis, D. J., P. W. Bane, and S. P. Bradley. "Winners and Losers--Industry Structure in the Converging World of Telecommunications, Computing, and Entertainment." In Competing in the Age of Digital Convergence, edited by D. B. Yoffie. Boston: Harvard Business School Press, 1997.
      • January 1997
      • Case

      World Bank (A1): Rural Development (Revisited)

      By: George C. Lodge
      Begins with a brief description of the World Bank and its commitment to rural development. Discusses the bank's Northeast rural development program in Brazil, outlining its failure, success, and structural design. The questions raised by the project are left for the... View Details
      Keywords: International Finance; Development Economics; Rural Scope; Policy; Problems and Challenges; Government Legislation
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      Lodge, George C. "World Bank (A1): Rural Development (Revisited)." Harvard Business School Case 797-090, January 1997.
      • December 1996 (Revised July 2002)
      • Background Note

      Note on Marketing and the Internet

      By: John A. Deighton, Alison Berkley and John Barabino
      The World Wide Web is new, a comprehensive marketing environment. It is a medium for direct marketing, for retailing and distribution, for the delivery of service and product elements, for marketing research, and even for posting and testing prices. This note explores... View Details
      Keywords: Marketing; Internet and the Web; Digital Marketing
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      Deighton, John A., Alison Berkley, and John Barabino. "Note on Marketing and the Internet." Harvard Business School Background Note 597-037, December 1996. (Revised July 2002.)
      • 1996
      • Working Paper

      The Manichean World of George Eastman

      By: Richard S. Tedlow
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      Tedlow, Richard S. "The Manichean World of George Eastman." Harvard Business School Working Paper, No. 97-033, December 1996.
      • October 1996 (Revised May 1998)
      • Case

      Regarding NAFTA

      By: Debora L. Spar
      In the aftermath of World War II, the countries of the industrialized world engaged in an unprecedented round of institution-building, through which historical barriers to international trade, especially tariffs, came tumbling down. The GATT has reshaped the... View Details
      Keywords: Organizations; Trade; North America
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      Spar, Debora L., and Elizabeth B. Stein. "Regarding NAFTA." Harvard Business School Case 797-013, October 1996. (Revised May 1998.)
      • September 1996 (Revised November 1996)
      • Case

      World Bank (A): Under Siege

      By: George C. Lodge and Carin-Isabel Knoop
      Describes the issues that James Wolfensohn faces when he takes over the World Bank as president in June 1995. Presents several lines of criticism of the bank's strategy, structure, and relevance. View Details
      Keywords: Financial Institutions; International Finance; Organizational Structure; Leading Change; Situation or Environment; Decision Choices and Conditions; Strategy; Management Teams; Value; Banking Industry
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      Lodge, George C., and Carin-Isabel Knoop. "World Bank (A): Under Siege." Harvard Business School Case 797-022, September 1996. (Revised November 1996.)
      • May–June 1996
      • Article

      Ruling the Net

      By: D. L. Spar and Jeffrey J. Bussgang
      The Internet promises a radical new world of business. But for many companies, it has yet to deliver. Although doing business in cyberspace may be novel and exhilarating, it can also be frustrating, confusing, and even unprofitable. Debora Spar and Jeffrey Bussgang... View Details
      Keywords: Information Services; Online Technology
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      Spar, D. L., and Jeffrey J. Bussgang. "Ruling the Net." Harvard Business Review 74, no. 3 (May–June 1996): 125–133.
      • April 1996 (Revised April 2004)
      • Case

      Virtual Vineyards

      By: Jeffrey F. Rayport, Alvin J. Silk, Lisa Klein Pearo and Thomas A. Gerace
      Virtual Vineyards markets wine from small California vineyards directly to consumers through its site on the World Wide Web. It also facilitates fulfillment of customer orders. The case focuses on the ways in which Virtual Vineyards provides value to end consumers... View Details
      Keywords: Customer Focus and Relationships; Technological Innovation; Management; Service Operations; Internet and the Web
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      Rayport, Jeffrey F., Alvin J. Silk, Lisa Klein Pearo, and Thomas A. Gerace. "Virtual Vineyards." Harvard Business School Case 396-264, April 1996. (Revised April 2004.)
      • February 1996
      • Background Note

      International Institutions

      By: David A. Moss, Louis T. Wells Jr. and Lakshmi Gopalan
      Describes the IMF, the World Bank Group, the regional development banks, the Bank of International Settlements, the OECD, and the Group of 7. View Details
      Keywords: Financial Institutions; Banks and Banking; International Finance; Trade; International Relations; Banking Industry
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      Moss, David A., Louis T. Wells Jr., and Lakshmi Gopalan. "International Institutions." Harvard Business School Background Note 796-116, February 1996.
      • 1996
      • Chapter

      World Class Leaders: The Power of Partnering

      By: R. M. Kanter
      Keywords: Leadership; Partners and Partnerships
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      Kanter, R. M. "World Class Leaders: The Power of Partnering." In The Leader of the Future, edited by F. Hesselbein, M. Goldsmith, and R. Beckhard, 89–98. San Francisco: Jossey-Bass, 1996.
      • 1995
      • Book

      World Class: Thriving Locally in the Global Economy

      By: R. M. Kanter
      Keywords: Globalized Economies and Regions
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      Kanter, R. M. World Class: Thriving Locally in the Global Economy. New York: Simon & Schuster, 1995. (German, Veberreuter; Portuguese, Editora Campus; Spanish; Korean, KPI Publishing; Thai; Chinese, Shanghai People's Publishing House. Other reprinting information available from the publisher.)
      • 1995
      • Working Paper

      Winners and Losers--Industry Structure in the Converging World of Telecommunications,

      By: David J. Collis, P. William Bane and Stephen P. Bradley
      Citation
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      Collis, David J., P. William Bane, and Stephen P. Bradley. "Winners and Losers--Industry Structure in the Converging World of Telecommunications,." Harvard Business School Working Paper, No. 96-003, July 1995.
      • April 1995 (Revised August 1995)
      • Case

      World Trade Organization, The: Toward Free Trade or World Bureaucracy?

      By: George C. Lodge and Jack High
      In January 1995, the General Agreement on Tariffs and Trade (GATT) evolved into the World Trade Organization (WTO), which faced the task of implementing the recently approved Uruguay Round of international trade agreements. This case describes the development of GATT,... View Details
      Keywords: Trade; Agreements and Arrangements; Negotiation Process; Business and Government Relations
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      Lodge, George C., and Jack High. "World Trade Organization, The: Toward Free Trade or World Bureaucracy?" Harvard Business School Case 795-149, April 1995. (Revised August 1995.)
      • 1995
      • Book

      The New Rules: How to Succeed in Today's Post-corporate World

      By: J. P. Kotter
      Keywords: Corporate Strategy
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      Kotter, J. P. The New Rules: How to Succeed in Today's Post-corporate World. New York: Free Press, 1995.
      • March 1995 (Revised September 1996)
      • Case

      Is the United States Competitive in the World Economy?

      By: George C. Lodge and Marie Bell
      Keywords: Economics; Competition; United States
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      Lodge, George C., and Marie Bell. "Is the United States Competitive in the World Economy?" Harvard Business School Case 795-129, March 1995. (Revised September 1996.)
      • February 1995 (Revised November 1996)
      • Case

      MasterCard and World Championship Soccer

      By: John A. Quelch and Carin-Isabel Knoop
      The MasterCard vice president for global promotions and other MasterCard executives are appraising the results of MasterCard's worldwide sponsorship of the 1994 World Cup soccer championship. They must decide whether to commit to sponsor the 1998 championship to be... View Details
      Keywords: Credit Cards; Marketing Strategy; Multinational Firms and Management; Advertising Campaigns; Globalization; Sports; Financial Services Industry; Sports Industry; France; United States
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      Quelch, John A., and Carin-Isabel Knoop. "MasterCard and World Championship Soccer." Harvard Business School Case 595-040, February 1995. (Revised November 1996.)
      • January 1995 (Revised July 1996)
      • Background Note

      Paving the Information Superhighway

      By: Lynda M. Applegate, Geoffrey Bock and Janis Lee Gogan
      Examines solutions to many of the information-sharing problems that limit growth of electronic commerce on the Internet. Serves as a basic primer for the use of electronic information exchange. While familiarizing the student with the basic tenets and terminology of... View Details
      Keywords: Internet and the Web; Knowledge Sharing; Problems and Challenges; Retail Industry; Information Technology Industry
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      Applegate, Lynda M., Geoffrey Bock, and Janis Lee Gogan. "Paving the Information Superhighway." Harvard Business School Background Note 195-202, January 1995. (Revised July 1996.)
      • January 1995 (Revised September 1997)
      • Case

      TV Guide (B)

      By: Jeffrey F. Rayport
      TV Guide, the nation's most profitable and largest magazine, attempts entry into the world of electronic publishing. The crux of TV Guide's strategy is to transform the magazine's content into a centralized database that can be accessed by new businesses, like... View Details
      Keywords: Market Entry and Exit; Service Delivery; Information Technology; Marketing; Information Publishing; Service Industry; Publishing Industry
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      Rayport, Jeffrey F., and Steven M. Salzinger. "TV Guide (B)." Harvard Business School Case 395-032, January 1995. (Revised September 1997.)
      • November 1994
      • Case

      American Rice, Inc. in Vietnam

      By: Ray A. Goldberg and Quintus Travis
      Describes the first major joint venture between a U.S. and Vietnam rice company with reqard to the world rice trade. What are the opportunities and what are the challenges? View Details
      Keywords: Joint Ventures; Trade; Global Range; Problems and Challenges; Opportunities; Food and Beverage Industry; Viet Nam; United States
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      Goldberg, Ray A., and Quintus Travis. "American Rice, Inc. in Vietnam." Harvard Business School Case 595-020, November 1994.
      • October 1994 (Revised April 1996)
      • Teaching Note

      World Sugar Industry and Tate & Lyle TN, The

      By: Nancy F. Koehn
      Citation
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      Koehn, Nancy F. "World Sugar Industry and Tate & Lyle TN, The." Harvard Business School Teaching Note 795-042, October 1994. (Revised April 1996.)
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