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Publications

Publications

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  • All HBS Web  (1,284)
    • People  (2)
    • News  (229)
    • Research  (972)
    • Events  (8)
  • Faculty Publications  (258)

Show Results For

  • All HBS Web  (1,284)
    • People  (2)
    • News  (229)
    • Research  (972)
    • Events  (8)
  • Faculty Publications  (258)
← Page 50 of 1,284 Results →
  • 20 Jan 2017
  • Research & Ideas

Here’s How Businessman Trump Is Likely to Approach the Presidency

confidence. Their continued enthusiasm to lobby their senators and representatives will be important to his ability to legislate his campaign promises. Governing as president therefore requires a combination of “push” and “pull” marketing. Coca–Cola pushes its View Details
Keywords: by Christina Pazzanese
  • 20 Feb 2018
  • First Look

First Look at New Research and Ideas, February 20, 2018

of escalation. Furthermore, acknowledging possible unintentionality may encourage settlement due to the typically inadvertent nature of these incidences. The resulting higher settlement rate prevents additional legal action and... View Details
Keywords: Sean Silverthorne
  • 22 Aug 2012
  • Research & Ideas

Advertising: It’s Not ‘Mad Men’ Anymore

money I spend on advertising is wasted; the trouble is I don't know which half.' " For the past several decades Silk has devoted himself to prying open the black box, understanding the economics underlying the work advertising agencies do: the development and View Details
Keywords: by Michael Blanding; Advertising
  • 29 May 2020
  • Op-Ed

How Leaders Are Fighting Food Insecurity on Three Continents

climate change and other crises,” Ndidi Nwuneli says. “There is an urgent need to transform and strengthen our food ecosystems.” AACE Food Processing & Distribution Ltd., cofounded by the Nwunelis in 2009, processes, packages, and distributes branded food View Details
Keywords: by Howard Stevenson and Shirley Spence; Agriculture & Agribusiness
  • 01 Oct 1998
  • News

Andresen Becomes First European and First Exec. Ed. Graduate to Endow HBS Professorship

plants in Germany, Holland, and South Africa, "all with very little bank debt," according to Andresen. Its work force expanded from 70 to over 600, and the company enjoyed the highest productivity rate among... View Details
  • 13 Jan 2015
  • First Look

First Look: January 13

can TV advertising remain an effective means of promoting and selling products and services? In this article, the author draws upon his research to argue that TV advertising remains a powerful vehicle for capturing people's attention,... View Details
Keywords: Sean Silverthorne
  • 01 Mar 2010
  • News

Money Matters

was so bored with the antiquated course offerings that he spent much of his time at Stagedoor, India’s largest professional theater company. There he acted in eleven plays and frequently served as production manager. Following in his... View Details
Keywords: Roger Thompson; Finance
  • 12 Mar 2019
  • First Look

New Research and Ideas, March 12, 2019

causing them to place a lower value on the product or service being offered. To address this problem, managers should experiment with operational transparency—the deliberate design of windows into and out of the organization's operations... View Details
Keywords: Dina Gerdeman
  • 12 Mar 2013
  • First Look

First Look: March 12

a district-industry predicts a greater share of subsequent entrepreneurs will be female. Moreover, higher female ownership of local businesses in related industries (e.g., those sharing similar labor needs, industries related via input-output markets) predict greater... View Details
Keywords: Sean Silverthorne
  • 04 Aug 2021
  • Research & Ideas

Worried About the Great Resignation? Be a Good Company to Come From

We’re in the middle of a Great Resignation. This past April, 2.7 percent of Americans quit their jobs, the highest rate on record. And according to a study by Microsoft, more than 40 percent of the global workforce would consider leaving... View Details
Keywords: by Sandra J. Sucher and Shalene Gupta
  • 20 Jul 2020
  • Op-Ed

It's Time for a Bipartisan Health Plan for Employers and Employees

who pays Medicare’s rates to providers. (For the purposes of this example, we assume Medicare pays providers 50 percent of the rates paid by private plans, at the midpoint of the 35 percent to 65 percent... View Details
Keywords: by Regina E. Herzlinger and Richard J. Boxer; Health; Insurance
  • 30 Jun 2008
  • Research & Ideas

Rethinking Retirement Planning

phase; it simply doesn't represent a sustainable solution for consumers. Yet employers are the natural gatekeepers for retirement plans, he believes. For example, when focus groups were presented with a new retirement product, individuals balked at signing on until... View Details
Keywords: by Julia Hanna; Banking; Financial Services
  • 08 Sep 2003
  • Research & Ideas

A Bold Proposal for Investment Reform

as benefits from liquidity in the capital market. The benefits have been widely discussed—the costs have not. One suggestion we propose is to provide even stronger incentives for long-term investing—namely to create a much more accelerated decline in tax View Details
Keywords: by Ann Cullen; Financial Services
  • 01 Jan 2007
  • News

Sir Martin S. Sorrell, MBA 1968

into a major multinational marketing services organization. The firm Sorrell bought a stake in was Wire and Plastics Products plc (soon to be renamed WPP Group), a maker of wire shopping baskets. In 1986 he became chief executive of WPP,... View Details
  • 31 Aug 2016
  • Research & Ideas

One Quarter of Entrepreneurs in the United States Are Immigrants

rates and that immigrant firms may even survive longer. The authors also note that the job effects are larger in high-wage and high-tech sectors, and they report findings for firms backed by venture capital. Taken as a whole, the new... View Details
Keywords: by Michael Blanding
  • 18 Apr 2012
  • Research & Ideas

HBS Cases: Who Controls Water?

through the years sharp rises in agricultural production and population quickly depleted the local water supplies. In response, the state and federal governments stepped in and created a water infrastructure of dams and aqueducts that... View Details
Keywords: by Maggie Starvish; Agriculture & Agribusiness
  • 27 May 2020
  • Research & Ideas

What South Korea Teaches the World About Fighting COVID

the largest number of confirmed cases of COVID-19 outside of China, but new cases have decreased sharply since then. As of May 25, only 16 new daily cases were reported, bringing the cumulative total number of cases to 11,206 and 267 deaths. This represents one of the... View Details
Keywords: by Doug J. Chung; Health
  • 23 May 2019
  • Book

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

In 1908, Harvard Business School’s first dean, Edwin Francis Gay, welcomed the School’s inaugural class of 59 students by saying that HBS was challenged with encouraging its students to have the “intellectual respect for business as a profession, with the social... View Details
Keywords: by Dina Gerdeman; Green Technology
  • 30 Sep 2024
  • News

The Making of a Streaming Sensation

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: When the Netflix series Geek Girl debuted this summer, it quickly became the second most-watched show globally on the platform. Based on the young adult book series by author Holly Smale about... View Details
  • 01 Dec 2003
  • News

Can Manufacturing Keep Its Edge?

base. As a result, they get cost savings, and we get sales.” Welcome to the new reality in U.S. manufacturing, where, more than ever, intense foreign competition is driving product and strategy innovations. Even those firms without direct... View Details
Keywords: Julia Hanna; Manufacturing
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