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  • 13 Jun 2005
  • Research & Ideas

Rescuing Products with Stealth Positioning

its market penetration—like that of rivals Microsoft (with the Xbox) and Nintendo (with the GameCube)—has been limited by a narrow customer base of mostly males in their late teens and twenties. Sony's goal is to make the PlayStation a broad View Details
Keywords: by Youngme Moon
  • 01 Mar 2024
  • News

Elevator Pitch: Banking On It

Illustration by Drue Wagner Illustration by Drue Wagner Marc Escapa (MBA 2017) Andres Klaric (MBA 2017) Cofounders and co-CEOs, Fuse Concept: Fuse makes it easier for lenders to tackle digital innovation, offering a next-gen loan-origination View Details
Keywords: fintech; finance; entrepreneurship; Finance
  • 16 Oct 2015
  • Blog Post

HBS and the Arts

like a CEO and consider all components of what makes a business thrive – operations, the underlying financials, the importance of strong leadership – and gives you the skillset to address the unique challenges of each.  It’s striking how... View Details
  • 01 Mar 2024
  • News

Unlocking the Power of Community

When Tara Fung (MBA 2016) explains Co:Create, the company she cofounded in 2022 and now leads as CEO, she doesn’t mention Web3 first. “We help innovative brands and creators unlock the power of community,” she explains. Co:Create does this with a new, gamified approach... View Details
Keywords: April White
  • 18 May 2023
  • News

India's New Money Managers

experiences came together for Gupta. A project for her business strategy class asked her to select a business and create a go-to-market strategy for it. Gupta and her team presented an investment View Details
Keywords: Maureen Harmon
  • 30 Mar 2003
  • Research & Ideas

How Your Employees and Customers Drive a New Value Profit Chain

provide a competitive platform upon which to grow the business. As we move more and more to a knowledge economy, brains, not brawn, create the winning hand. Q: The current mantra in the business world is... View Details
Keywords: by Manda Mahoney
  • 21 Sep 2016
  • Blog Post

How HBS Changed My Life

I made the decision to apply to Harvard Business School because I wanted to learn how to use business as a tool to create prosperity for the millions of people striving to eke out a living on my beloved... View Details
  • 19 Dec 2005
  • Research & Ideas

The Regional Slice of Your Global Strategy

Harvard Business School professor Pankaj Ghemawat has long argued that the best international strategy also includes recognition of differences in local markets. In the December 2005 issue of Harvard View Details
Keywords: by Pankaj Ghemawat
  • 20 Jul 2015
  • Blog Post

My Journey to Working with At Night Management / PRMD Music

From the time I arrived at HBS, I knew that my path to finding a summer internship wouldn’t be very traditional. Although I’ve managed to find others that share my career interests, working in the music industry remains an uncommon path out of View Details
Keywords: Entertainment / Media / Sports
  • Web

Frequently Asked Questions | HBS Online

Technical Requirements Enrollment Academics Learning Tracks Costs, Grants & Financial Aid HBS Online for Organizations Certificates Pathways to Business Overview How are HBS Online courses delivered? We offer self-paced programs (with... View Details
  • 10 Nov 2003
  • Research & Ideas

The Hard Numbers on Social Investments

In what is believed to be the largest study of its kind, MBA students at Harvard Business School recently analyzed the financial returns generated by 110 early-stage companies backed by Investors' Circle, a national network dedicated to... View Details
Keywords: by Manda Salls
  • April 2020 (Revised January 2022)
  • Case

Uber: Competing Globally

By: Alexander J. MacKay, Amram Migdal and John Masko
This case describes Uber’s global market entry strategy and responses by regulators and local competitors. It details Uber’s entry into New York City (New York), Bogotá (Colombia), Delhi (India), Shanghai (China), Accra (Ghana), and London (United Kingdom). In each... View Details
Keywords: Business Ventures; Business Growth and Maturation; Business Model; Geography; Geographic Location; Geographic Scope; Globalization; Global Strategy; Multinational Firms and Management; Globalized Markets and Industries; Governance; Governance Controls; Governing Rules, Regulations, and Reforms; Innovation and Invention; Disruptive Innovation; Innovation Strategy; Law; Management; Growth and Development Strategy; Growth Management; Markets; Demand and Consumers; Consumer Behavior; Network Effects; Emerging Markets; Market Design; Market Entry and Exit; Market Participation; Supply and Industry; Industry Structures; Planning; Strategic Planning; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Labor and Management Relations; Networks; Strategy; Adaptation; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Expansion; Information Technology; Mobile and Wireless Technology; Digital Platforms; Transportation; Transportation Networks; Transportation Industry; Technology Industry; Africa; Ghana; Asia; China; Shanghai Shi; Shanghai; India; New Delhi; Europe; United Kingdom; England; London; Latin America; North and Central America; United States; New York (city, NY); New York (state, US); South America; Colombia
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  • 17 Feb 2022
  • Book

When Employees Feel a Sense of Purpose, Companies Succeed

book, Deep Purpose: The Heart and Soul of High-Performance Companies, I explore how some leaders embrace “deep purpose” as a generative force that can be a catalyst to achieve both impressive economic results and positive social impact. The book demonstrates how... View Details
Keywords: by Ranjay Gulati
  • 02 Jun 2020
  • Research & Ideas

Coronavirus Careers: Cloud Kitchens Are Now Serving

kitchens can test new restaurant concepts, menu items, and seasonal brands (for example, a salad brand in the summer) more easily without costly investments. It is still an emergent business model with lots of variations. Cloud kitchen... View Details
Keywords: by Lena Ye and Geoffrey Jones; Food & Beverage
  • Web

Health Care Curriculum - Institute For Strategy And Competitiveness

Health Care Curriculum Health Care Curriculum Value-Based Health Care Delivery (VBHCD) is a distinctive curriculum developed at Harvard Business School by Professor Michael Porter and a team of colleagues. The VBHCD curriculum, designed... View Details
  • September 2011 (Revised March 2014)
  • Case

Brightcove, Inc. in 2007

By: Andrei Hagiu and David B. Yoffie
Brightcove, a technology and services provider to content owners in the Internet television field, aimed to become a media distribution company in its own right. On October 30, 2006, it relaunched its Website—and, in effect, its business. With its new, consumer-facing... View Details
Keywords: Competition; Entrepreneurship; Investment; Diversification; Digital Platforms; Business Strategy; Internet and the Web; Business Model; Distribution; Media and Broadcasting Industry; Motion Pictures and Video Industry
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  • 01 Mar 2024
  • News

Alumni and Faculty Books and Podcasts

Edited by Margie Kelley Alumni Books You Got This! A Straightforward, No-Nonsense Playbook for Crushing 130+ Workplace Challenges By Heidi Abelli (MBA 1993) Palmetto Publishing Stepping into the corporate world can feel like navigating a labyrinth, especially when... View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Jun 2022
  • News

A Sustainable Solution for Fashion

launching and running their business,” Bussgang says. “I would bet their customers—major retailers who are counting on Syrup’s platform for mission-critical business processes—would be surprised to learn... View Details
Keywords: April White
  • 01 Mar 2024
  • News

The Internet's Next Frontier

While the Crypto, Fintech, and Web3 Lab—one of 13 labs contained within Harvard’s Digital Data Design Institute—might not have the Bunsen burners and test tubes found in science and engineering labs, it does share a philosophical construct: it is a sandbox—an... View Details
Keywords: Jennifer Gillespie
  • 02 Aug 2020
  • What Do You Think?

Is the 'Experimentation Organization' Becoming the Competitive Gold Standard?

would be interesting , he continued, to examine sectors other than technology “for their natural tendencies and what drives such culture and procedural traits.” Joe noted that some of the principles of experiment design provide “a piece of View Details
Keywords: by James Heskett; Technology