Publications

01 Sep 2003
News

Larry Murphy

a $1.5 billion operation — as chief strategic officer. Responsible for strategy, acquisitions, business development, and the Disney brand on a global basis, Murphy helped grow the firm to a $60 billion enterprise by the time he and the... View Details

Keywords: Garry Emmons; Accommodation; Hospitality

26 Mar 2024
Blog Post

IFC India: Financing the Climate Transition in India

systems, industry, steel, and cement, collectively responsible for 60% of emissions, are not receiving adequate funding. Notably, two-thirds of venture capital (VC) is channeled into electric vehicles (EVs), indicating a disproportionate... View Details

February 2021 (Revised March 2022)
Case

TikTok in 2020: Super App or Supernova?

By: Jeffrey F. Rayport, Dan Maher and Dan O'Brien

TikTok’s parent company, ByteDance, was launched in 2012 around a simple idea – helping users entertain themselves on their smartphones while on the Beijing Subway. In less than a decade, it had become one of the world’s most valuable private companies, with investors... View Details

26 Jun 2023
Blog Post

ClimateCAP 2023 & ClimateCAP Fellowship

In February 2023, students from top MBA programs across the country gathered in Austin, Texas at the McCombs School of Business for ClimateCAP, The Global MBA Summit on Climate, Capital, & Business. HBS sent a number of students to... View Details

November 2023 (Revised April 2025)
Case

Norse Atlantic Airways

By: Willy Shih

Bjørn Tore Larsen, Norse Atlantic Airways' founder and CEO, hadn't planned to get into the airline business. But when the COVID-19 pandemic depressed the global demand for air travel and the lease rates for jetliners, he realized if ever he was going to get into the... View Details

Keywords: Business Model; Business Startups; Market Entry and Exit; Leasing; Business Strategy; Segmentation; Interest Rates; Air Transportation Industry; Europe; North America; Norway; United Kingdom; United States

June 2020
Teaching Note

Armarium: Luxury Fashion Brands for Rent

By: Jill Avery and David Fubini

Armarium, a two-sided digital platform that offered consumers the opportunity to rent the most coveted, current season high fashion clothing and accessories from the top global luxury brands, had emerged from its first sales season with two distinct customer segments:... View Details

Keywords: Luxury Brand; Fashion; Sharing Economy; Two-sided Marketplace; Target Market; Customer Selection; Marketing; Brands and Branding; Luxury; Two-Sided Platforms; Business Model; Growth and Development Strategy; Customer Value and Value Chain; Fashion Industry; Consumer Products Industry; United States; North America

01 Dec 2018
News

Innovation Outside the Boundaries

Kent Thiry and Denise O’Leary (both MBA 1983) Noting the accelerated pace of change in society today, venture capital private investor Denise O’Leary (MBA 1983) calls innovation in the MBA curriculum “the flywheel that drives continued... View Details

April 2025
Case

Salesforce Agentforce: The Limitless Workforce

By: Suraj Srinivasan, Allison Ciechanover and George Gonzalez

In early 2025, Salesforce was a global leader in cloud-based enterprise software, best known for pioneering customer relationship management (CRM) delivered as a service. Over the past two decades, the company had expanded into marketing, customer service, analytics,... View Details

Keywords: Business Model; Customer Relationship Management; Price; AI and Machine Learning; Technology Adoption; Organizational Change and Adaptation; Sales; Business Strategy; Ethics; Product Launch; Technology Industry; United States

February 2011 (Revised May 2011)
Case

Utilis: Designing, Producing, and Selling Rapid Deployment Shelters for a Troubled World

By: Herman B. Leonard, Daniela Beyersdorfer and Simon Harrow

How can a company that supplies disaster response and humanitarian agencies best handle the intrinsically unpredictable and highly volatile demand for its products? Utilis is a French supplier of rapid-deploy high-end tent solutions for civilian and military uses (such... View Details

Keywords: Business Model; Growth and Development Strategy; Demand and Consumers; Strategic Planning; Natural Disasters; Competitive Strategy; Consumer Products Industry; Industrial Products Industry; France

28 Feb 2017
First Look

First Look at New Research, February 28

the start-up movement about how best to organize and execute new ventures as “business experiments.” These lessons from the “start-up garage” enable established corporations to make progress on new ventures... View Details

Keywords: Sean Silverthorne

Web

Rare Disease Day – Small Numbers, Big Challenges… and Big Opportunities - Blog: Health Supplement

Practitioners Topics Topics Biotech/pharma Care Delivery Clinical Trials Digital Health Global Health Health Care Entrepreneurship Health Care Innovation Health Care Investment Health Care at HBS Insurance/payor Medical... View Details

September 2002 (Revised December 2005)
Case

DaimlerChrysler Post-Merger Integration (A)

By: Richard F. Meyer, Michael G. Rukstad, Peter J. Coughlan and Stephan A. Jansen

Describes the background, process, and aftermath of the merger between Daimler-Benz of Germany and Chrysler Corp. of America. Describes the economic structure and trends of the world automobile industry at the turn of the century as well as the individual histories and... View Details

Keywords: Integration; Negotiation Process; Corporate Strategy; Mergers and Acquisitions; Cross-Cultural and Cross-Border Issues; Auto Industry; Germany; United States

Web

Recruiting Partners - Health Care

Brighton Health Group Bristol-Myers Squibb Broadview Ventures Business Talent Group C C. R. Bard, Inc. C1 Consulting, LLC Caladrius Biosciences California Family Health Council Call9 Cambia Health Solutions CAMRIS International Canon USA,... View Details

Web

Harvard Business School

office and retail space in downtown Framingham. Two years later he oversaw a joint venture to develop a 56-unit affordable housing development in Dorchester. Richard America Jr. MBA 1965 Richard America has published on economic... View Details

Web

Research & Development, Project Code SX-70 - Edwin H. Land & Polaroid | Harvard Business School

< Home Site map Map / Directions Search: General Information HBS Home About Annual Report Campus Commencement Dean Nohria Employment Fifty Years of Women Give News New Construction Academic Programs Doctoral Programs Executive Education MBA Summer View Details

December 2009 (Revised April 2022)
Case

Lyondell Chemical Company

By: Stuart C. Gilson and Sarah Abbott

Hit with an industry recession and the global financial crisis of 2008, in January 2009 LyondellBasell Industries AF S.C.A., one of the world's largest internationally diversified chemical companies headquartered in The Netherlands, placed its U.S. operations and a... View Details

Keywords: Restructuring; Financial Crisis; Borrowing and Debt; Capital Structure; Insolvency and Bankruptcy; Financing and Loans; International Finance; Crisis Management; Chemical Industry; Netherlands; United States

August 2020 (Revised March 2021)
Case

Migros Turkey: Scaling Online Operations (A)

By: Antonio Moreno and Gamze Yucaoglu

The case opens in November 2019 as Ozgur Tort and Mustafa Bartin, CEO and chief large-format and online retail officer of Migros Ticaret A.S. (Migros), Turkey’s oldest and one of its largest supermarket chains, are contemplating what the best fulfillment format and... View Details

Keywords: Retail; Grocery; Business Model; Emerging Markets; For-Profit Firms; Strategy; Digital Platforms; Information Technology; Technology Adoption; Value Creation; Globalization; Competition; Expansion; Logistics; Profit; Resource Allocation; Corporate Strategy; Turkey

Article

The New Face of Chinese Industrial Policy: Making Sense of Anti-Dumping Cases in the Petrochemical and Steel Industries.

Why have China's petrochemical and steel industries behaved so differently in seeking trade protection through anti-dumping measures, especially given that both industries face the full force of the global economy? We argue that the patterning of anti-dumping actions... View Details

Keywords: Policy; Trade; Economy; Horizontal Integration; Vertical Integration; Motivation and Incentives; Marketing Channels; Industry Structures; System Shocks; Price; Restructuring; Interests; Energy Industry; Steel Industry; China

Find at Harvard

January 2017 (Revised October 2018)
Case

Novartis: A Transformative Deal

By: David Collis and Ashley Hartman

When Joe Jimenez became CEO of Swiss-based Novartis in 2010, replacing longtime CEO Dan Vasella, he assumed control of one of the top pharmaceutical companies in the world. Vasella, an avowed advocate of diversification, had expanded the scope of the company and... View Details

Keywords: Novartis; GlaxoSmithKline; Asset Swap; Acquisitions; Divestiture; Strategy Alignment; Pharmaceuticals; Strategy; Business Strategy; Corporate Strategy; Diversification; Consolidation; Mergers and Acquisitions; Pharmaceutical Industry