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  • March 2016 (Revised May 2018)
  • Case

Reinventing Best Buy

By: John R. Wells and Gabriel Ellsworth
On March 1, 2017, Best Buy Company, Inc., North America’s largest retailer of consumer electronics and appliances, announced a third year of comparable-store sales increases and a 20.8% increase in domestic comparable online sales. These results were in marked contrast... View Details
Keywords: Best Buy; Hubert Joly; Renew Blue; Showrooming; Webrooming; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Marketplaces; Turnaround; Consumer Electronics; Consumer Electronics Accessories; Appliances; Stores-within-stores; Store Experience; Store Size; Store Pickup; Store Management; Delivery; Delivery Models; Amazon; Amazon.com; Pricing Strategy; Business Subsidiaries; Business Units; Business Growth and Maturation; Business Model; For-Profit Firms; Customer Focus and Relationships; Customer Satisfaction; Entertainment; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Theater Entertainment; Price; Profit; Revenue; Geographic Scope; Multinational Firms and Management; Business History; Cost; Selection and Staffing; Reports; Technological Innovation; Job Cuts and Outsourcing; Human Capital; Leading Change; Business or Company Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Management Teams; Brands and Branding; Product Marketing; Consumer Behavior; Demand and Consumers; Media; Distribution; Order Taking and Fulfillment; Distribution Channels; Infrastructure; Product; Service Delivery; Service Operations; Organizational Change and Adaptation; Public Ownership; Problems and Challenges; Programs; Groups and Teams; Sales; Salesforce Management; Strategy; Adaptation; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Expansion; Information Technology; Information Infrastructure; Information Technology; Internet and the Web; Mobile and Wireless Technology; Internet and the Web; Applications and Software; Internet and the Web; Mobile and Wireless Technology; Resource Allocation; Computer Industry; Computer Industry; Computer Industry; Computer Industry; Computer Industry; Computer Industry; Computer Industry; Computer Industry; Computer Industry; United States; Minnesota; Minneapolis; Saint Paul; St. Paul
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  • 28 Nov 2018
  • HBS Case

On Target: Rethinking the Retail Website

team with data scientists and others trained in computer science, math, statistics, and physics, including many who held doctorates. To attract the best people, Target knew it had to keep at least part of its data operation in Silicon... View Details
Keywords: by Dina Gerdeman; Retail
  • 26 May 2022
  • HBS Case

Apple vs. Feds: Is iPhone Privacy a Basic Human Right?

and telecom corporations. The shocking revelations caused many consumers, businesses, and governments to take their business away from US tech companies; A New America analysis estimated the loss to US cloud computing over the Snowden... View Details
Keywords: by Avery Forman
  • Web

Events - Business History

Seminar Shaping Computers and the Computing Industry in the United States, 1940-2010 Lars Heide, HBS (Visiting Fellow) and Copenhagen Business School Oct 27 27 Oct 2016 Conference Varieties of Big Business:... View Details
  • 01 Feb 2022
  • Book

Innovation Isn’t Just for Startups: How Big Companies Can Succeed

Corporate Explorers at IBM in 2000, as the computer giant launched Emerging Business Opportunities (EBOs), a management program designed to identify, fund, and guide new growth businesses. IBM initially incubated seven, then, over 20, new... View Details
Keywords: by Lane Lambert
  • 04 May 2015
  • Research & Ideas

Need to Solve a Problem? Take a Break From Collaborating

play the game. Players received two clues at the start of each round and were allowed to search for more clues once per minute; they had 25 minutes to solve the problem. (The experiment took place at Harvard Business School's Computer Lab... View Details
Keywords: by Carmen Nobel; Video Game; Web Services
  • 19 Apr 2004
  • Research & Ideas

Birth of the American Salesman

century still rely on them today, and for similar purposes. Some of the largest sales forces among manufacturing companies are in the field of beverages, including Pepsico and Coca-Cola, and pharmaceuticals, including Johnson & Johnson, Pfizer, Novartis, and... View Details
Keywords: by Laura Linard

    Benson P. Shapiro

    Benson P. Shapiro is a well-known authority on marketing strategy and sales management with particular interests in pricing, product line planning, and marketing organization. He is also the Malcolm P. McNair Professor of Marketing Emeritus at the Harvard Business... View Details

    Keywords: computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer; computer
    • 15 Oct 2020
    • Research & Ideas

    IT Job Wages Are No Longer 'Exceptional'

    post-doctoral researcher, and Shane Greenstein, the Martin Marshall Professor of Business Administration. The dawn of digital careers Beginning with the invention of the personal computer in the 1980s, IT wages commanded a premium over... View Details
    Keywords: by Rachel Layne; Information Technology
    • 14 Dec 2007
    • Op-Ed

    When Your Product Becomes a Commodity

    commoditization is a customer relationship management system that permits computation of the profit margin associated with each customer, based on price-paid less cost-to-serve. Companies need to invest in these information systems early... View Details
    Keywords: by John Quelch
    • 01 Oct 1999
    • News

    Banking on Success

    outlook for the next fifty years, I would say it's sensational. How would you rate your personal computing skills? I've kept up pretty well, by necessity. You can't get a stock quote today without being able to use a computer. Our ability... View Details
    Keywords: Deborah E. Blagg
    • 13 May 2013
    • Research & Ideas

    How to Spot a Liar

    transcript that can be analyzed carefully—and at leisure—by suspicious counterparts. "People detect lies better over the computer than they do face-to-face," Van Swol says. That said, the researchers are quick to emphasize that... View Details
    Keywords: by Carmen Nobel
    • 03 Jan 2023
    • Book

    Confront Workplace Inequity in 2023: Dig Deep, Build Bridges, Take Collective Action

    The work of Timnit Gebru and Margaret Mitchell offers a high-profile example, Opie notes. Gebru, who’s Black, and Mitchell, who’s white, explored fairness in machine learning as computer scientists at Google. They raised controversial... View Details
    Keywords: by Pamela Reynolds
    • Profile

    Bobby Tuohy

    his choices. “I stumbled upon the joint degree program when I was at a crossroads,” he says about his discovery of the joint HBS/SEAS business and engineering program. “It appealed to me because it would allow me to deepen my tech skills in View Details
    • 23 Apr 2012
    • Research & Ideas

    How to Brand a Next-Generation Product

    indicating that the product was markedly different than Xeon, its 32-bit predecessor. These types of processors power huge computer servers, which play vital roles in companies' day-to-day operations. Servers are a major expenditure, and... View Details
    Keywords: by Carmen Nobel
    • October 2017
    • Case

    The Transformation of Microsoft

    By: C. Fritz Foley, E. Scott Mayfield and F. Katelynn Boland
    In early 2015, Amy Hood, CFO of Microsoft, and the rest of the senior leadership team faced a set of fundamental choices. The firm had opportunities to serve customers in ways that would be associated with higher growth but lower margin. Some of these opportunities... View Details
    Keywords: Growth; Corporate Finance; Valuation; Growth Management; Communication Strategy; Transformation; Computer Industry; Computer Industry; United States
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    • 18 Jan 2022
    • Research & Ideas

    How Eliminating Non-Competes Could Reshape Tech

    Second, advanced software algorithms and data-based artificial intelligence algorithms account for increasing amounts of trade secrets in technology. These technologies rely on massive stores of distributed computing and data built up... View Details
    Keywords: by Kristen Senz; Technology
    • 12 Mar 2006
    • Research & Ideas

    New Research Explores Multi-Sided Markets

    sellers), ad-supported media (ad sponsors and readers/viewers), computer operating systems (application developers and users), videogame consoles (game developers and geeks), shopping malls (retailers and consumers), digital media... View Details
    Keywords: by Sean Silverthorne; Technology
    • Web

    Investing in Emerging Industries | Baker Library | Bloomberg Center | Harvard Business School

    indirectly . . . [which] can be controlled by appropriate legislation.” [11] Lehman Brothers also focused on the oil industry, helping to finance TransCanada Pipelines Ltd., Penzoil Company, Halliburton Oil Well Cementing Company, and Kerr-McGee Oil Industries, Inc.... View Details
    • Fast Answer

    Startups: venture-backed, by industry, geography, funding amounts & rounds

    computers # RR3-RR10 in the Stamps Reading Room Go to Advanced Search --> Companies  Use the left-hand navigation to add criteria under the various categories View Details