Publications

17 Sep 2007
Research & Ideas

Broadband: Remaking the Advertising Industry

transformation in the music and television industries as well. Their audiences are fragmented and people are demanding mobility, immediacy, and control over their media consumption. This makes some industries' traditional View Details

Keywords: by Julia Hanna; Advertising; Media & Broadcasting; Publishing

March 2018 (Revised April 2018)
Case

Verizon 2018

By: Rosabeth Moss Kanter and Jonathan Cohen

In 2018, CEO Lowell McAdam led efforts to transform Verizon through digital innovation, media acquisitions and integration, and changes to the company culture. He sought to manage change at the company as growth in traditional areas slowed and position it as a leader... View Details

Keywords: Change; Change Leadership; Change Management; Innovation; Digital; Management; Leading Change; Innovation and Management; Acquisition; Integration; Telecommunications Industry; United States

Forthcoming
Article

From Bupkis to Sechel in Health Care

By: Regina E. Herzlinger and Richard Boxer

Fifty years ago, famed economist Milton Friedman declared that “The social responsibility of business is to increase its profits.” This free market manifesto was adopted by the healthcare industry as well. But transactional has evolved into transformational with the... View Details

Keywords: Corporate Accountability; Customer Focus and Relationships; Corporate Social Responsibility and Impact; Health Industry

09 Aug 2010
Research & Ideas

How to Speed Up Energy Innovation

hard time focusing on anything else. Q: Can you talk a bit about the rationale behind using insights from other sectors to accelerate innovation in energy? A: Part of the idea is to bring attention to industries that have experienced radical View Details

Keywords: by Julia Hanna; Energy; Utilities

March 2013 (Revised May 2013)
Case

Omar Ishrak: Building Medtronic Globally

By: Bill George and Natalie Kindred

Omar Ishrak, Medtronic's first non-American CEO, aims to reinvigorate the medical device maker's growth by focusing on emerging markets, therapy innovation, and creative business models. In 2012, budget constraints in mature economies, the lack of new medical therapies... View Details

Keywords: Healthcare; Medical Devices; Medtronic; Globalization; Innovation; Reverse Innovation; Leadership; Multinational Firms and Management; Globalized Markets and Industries; Management Teams; Business Model; Emerging Markets; Global Strategy; Health Care and Treatment; Acquisition; Innovation and Invention; Manufacturing Industry; Medical Devices and Supplies Industry; China

In Their Time

Great business leaders possess more than celebrated traits like charisma and an appetite for risk. They have "contextual intelligence"—a profound ability to understand the Zeitgeist of their times and harness it to create successful organizations. Based on a... View Details

26 Jun 2007
First Look

First Look: June 26, 2007

Harvard Business School Supplement 207-025 Supplements the (A) case. Purchase this supplement: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=207025 PublicationsFrom Higher Aims to Hired Hands: The Social View Details

Keywords: Martha Lagace

Shaking the Globe: Courageous Decision-Making in a Changing World

We live in a highly interdependent world where 95 percent of the world's consumers live outside the U.S. Two-thirds of the world's purchasing power is also outside the U.S. Shaking the Globe guides everyone on how to absorb the... View Details

19 Apr 2004
Research & Ideas

Birth of the American Salesman

Walter A. Friedman's new book Birth of a Salesman chronicles the rise and development of modern sales management from the 18th century to the present day. Its fascinating cast of dynamic business figures and academic leaders includes John... View Details

Keywords: by Laura Linard

August 2005 (Revised May 2006)
Case

Cherkizovsky Group, The (A) (Abridged)

By: Lynn S. Paine

Describes the transformation of a formerly state-owned meat processing plant in Russia into a privately owned and operated food processing conglomerate under Russia's economic reforms of the 1990s. Among the challenges the CEO, Igor Babaev, and his top management team... View Details

Keywords: History; Business Conglomerates; Privatization; Transformation; Management Teams; Sales; Brands and Branding; Business or Company Management; Marketing Strategy; Crisis Management; Food and Beverage Industry; Russia

Find at Harvard

02 Sep 2014
News

What’s Your Language Strategy?

2009
Chapter

Creating Superior Customer Value in a Connected World

By: Ranjay Gulati

"In the early twenty-first century, customers are more demanding than ever, and difficult economic times make them all the more so. As customers tighten their wallets and increase their demands, firms face greater pressure to provide superior customer value. Reducing... View Details

Keywords: Customer Satisfaction; Customer Value and Value Chain; Consumer Behavior; Product Design; Social and Collaborative Networks; Value Creation

14 Jul 2015
First Look

First Look: July 14, 2015

case: https://cb.hbsp.harvard.edu/cbmp/product/215038-PDF-ENG Harvard Business School Case 615-052 Transforming Care at UnityPoint Health-Fort Dodge This case details the View Details

Keywords: Sean Silverthorne

Research Summary

Impact of Technology on Industry Structure and Competitive Strategy

By: Stephen P. Bradley

Stephen Bradley’s research has focused for several years on the impact of technology on industry structure and competitive strategy. In particular he has been studying the convergence of information technology and telecommunications and how this convergence is... View Details

18 Oct 2017
Blog Post

4 Advantages of the MS/MBA: Engineering Sciences Program

the intersection of business, technology, and policy. My strong desire to become the best nexus of engineer, entrepreneur, and policymaker launched a rapid interpersonal transformation that was the catalyst for my decision to apply to the... View Details

Ashish Nanda

Ashish Nanda is Senior Lecturer and C. Roland Christensen Distinguished Management Educator at Harvard Business School. From 2018 to 2021, he was course head for the MBA Required Curriculum course in Strategy. Beginning in 2022, he is teaching an MBA Elective... View Details

09 Feb 2010
First Look

First Look: Feb. 9

Public Education: Cases in Education Entrepreneurship Author:Stacey Childress Publication:Cambridge, Mass.: Harvard Education Press, 2010 Abstract Based on a popular education entrepreneurship course at Harvard Business School, View Details

Keywords: Martha Lagace

Gerald Zaltman

*Joined Harvard Faculty: 1991
Prior Faculty Appointments: Northwestern University, 1968-75;
University of Pittsburgh, 1975-91

*Doctoral Degree in Sociology Received from: The John Hopkins University;
MBA Degree Received from: The University of... View Details

Keywords: advertising; apparel; automotive; beverage; biotechnology; consumer products; entertainment; financial services; food; health care; marketing industry; pharmaceuticals; retailing; sports; telecommunications

May 2021 (Revised July 2021)
Case

Coats: Supply Chain Challenges

By: Willy C. Shih and Adina Wong

Coats, the largest thread maker in the world, transformed its business to digital colour measurement so that it could respond better to customer demand in the garment industry for rapid product cycles and more fragmented colour choices. Its embrace of digital colour... View Details

Keywords: Inventory Management; Supply Chains; Digital; Operations; Supply Chain Management; Apparel and Accessories Industry; Asia