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  • All HBS Web  (1,721)
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    • Research  (1,047)
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  • All HBS Web  (1,721)
    • People  (9)
    • News  (318)
    • Research  (1,047)
    • Events  (15)
    • Multimedia  (10)
  • Faculty Publications  (859)
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  • June 2020
  • Background Note

Customer Management Dynamics and Cohort Analysis

By: Elie Ofek, Barak Libai and Eitan Muller
The digital revolution has allowed companies to amass considerable amounts of data on their customers. Using this information to generate actionable insights is fast becoming a critical skill that firms must master if they wish to effectively compete and win in today’s... View Details
Keywords: Cohort Analysis; Customers; Analytics and Data Science; Segmentation; Analysis; Customer Value and Value Chain
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Ofek, Elie, Barak Libai, and Eitan Muller. "Customer Management Dynamics and Cohort Analysis." Harvard Business School Background Note 520-122, June 2020.
  • February 2006 (Revised March 2008)
  • Case

ChoicePoint (A)

By: Lynn S. Paine and Zack Phillips
The CEO of ChoicePoint, a leading company in the rapidly growing U.S. personal data industry, must reexamine the company's business model after a serious breach of data security affecting some 145,000 U.S. citizens. He must decide on steps to strengthen data protection... View Details
Keywords: Business Model; Safety; Rights; Analytics and Data Science; Ethics; Information Technology; Information Industry; United States
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Paine, Lynn S., and Zack Phillips. "ChoicePoint (A)." Harvard Business School Case 306-001, February 2006. (Revised March 2008.)
  • 01 Jan 2010
  • News

Susan L. Decker, MBA 1986

Decker has put her analytical skills to work as a director of three major companies — Berkshire Hathaway, Intel, and Costco — and as a trustee of Save the Children. Her interest in entrepreneurship led her back to HBS, where she served as... View Details
  • Fast Answer

Affordable housing resources

href="http://www.library.hbs.edu/guides/realestate.html" title="Real Estate Research Guide">Real Estate Research Guide Moody’s Analytics CRE   Associations & Institutes Trade, industry, and professional associations are... View Details
  • October 2018
  • Case

Fundraising at St. Camillus Hospital

By: Srikant M. Datar and Caitlin N. Bowler
St. Camillus is a fictional non-profit hospital in rural Maine facing a serious budget deficit. As Director of Marketing, Victoria Stern is building a team to modernize the hospital fundraising efforts. An interview with a promising candidate, who is also a digital... View Details
Keywords: Data Analysis; Data Privacy; Data Governance; Non-profit; Health Care; Fundraising; Data Security; Analytics and Data Science; Safety; Governance; Ethics; Health Care and Treatment; Cybersecurity
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Datar, Srikant M., and Caitlin N. Bowler. "Fundraising at St. Camillus Hospital." Harvard Business School Case 119-027, October 2018.
  • 2025
  • Working Paper

Using Satellites and Phones to Evaluate and Promote Agricultural Technology Adoption: Evidence from Smallholder Farms in India

By: Shawn Cole, Grady Killeen, Tomoko Harigaya and Aparna Krishna
This paper evaluates a low-cost, customized soil nutrient management advisory service in India. As a methodological contribution, we examine whether and in which settings satellite measurements may be effective at estimating both agricultural yields and treatment... View Details
Keywords: Performance Evaluation; Technology Adoption; Measurement and Metrics; Analytics and Data Science; Agriculture and Agribusiness Industry; India
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Cole, Shawn, Grady Killeen, Tomoko Harigaya, and Aparna Krishna. "Using Satellites and Phones to Evaluate and Promote Agricultural Technology Adoption: Evidence from Smallholder Farms in India." Harvard Business School Working Paper, No. 25-035, January 2025.
  • 2025
  • Article

Statistical Inference for Heterogeneous Treatment Effects Discovered by Generic Machine Learning in Randomized Experiments

By: Kosuke Imai and Michael Lingzhi Li
Researchers are increasingly turning to machine learning (ML) algorithms to investigate causal heterogeneity in randomized experiments. Despite their promise, ML algorithms may fail to accurately ascertain heterogeneous treatment effects under practical settings with... View Details
Keywords: AI and Machine Learning; Mathematical Methods; Analytics and Data Science
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Imai, Kosuke, and Michael Lingzhi Li. "Statistical Inference for Heterogeneous Treatment Effects Discovered by Generic Machine Learning in Randomized Experiments." Journal of Business & Economic Statistics 43, no. 1 (2025): 256–268.
  • January 2021
  • Article

Using Models to Persuade

By: Joshua Schwartzstein and Adi Sunderam
We present a framework where "model persuaders" influence receivers’ beliefs by proposing models that organize past data to make predictions. Receivers are assumed to find models more compelling when they better explain the data, fixing receivers’ prior beliefs. Model... View Details
Keywords: Model Persuasion; Analytics and Data Science; Forecasting and Prediction; Mathematical Methods; Framework
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Schwartzstein, Joshua, and Adi Sunderam. "Using Models to Persuade." American Economic Review 111, no. 1 (January 2021): 276–323.
  • 19 Nov 2014
  • News

The Power of Yes

change,” he summarizes.) Charged with overseeing a $100 million capital fund drive, Dichter wanted to explore the impulses behind people’s giving—or not giving. He wanted to dig deeper into what he saw as a conflict between the dominant, purely View Details
Keywords: Julia Hanna
  • 01 Sep 2016
  • News

Research Brief: Cultivating Creativity through Competition

given to their competitors. Using analytical software that evaluates visual similarities between designs, Gross compared each submission with prior entries by the same designer, and related the similarity to the number and quality of... View Details
Keywords: Erin Peterson

    Carissa Bryce Christensen

    Carissa Bryce Christensen is the founder and CEO of BryceTech LLC, an analytics and engineering firm serving clients with deep tech-enabled missions, including NASA and the US Department of Defense. Known for driving strategy with... View Details
    Keywords: Artificial Intelligence;#10;#Aviation & Aerospace;#17;#Defense, Military, & Space
    • 01 Mar 2017
    • News

    What’s New in Educational Innovation? A Few Highlights

    provides a thorough understanding of the principles of finance — a toolkit for making smart financial decisions. Negotiation Mastery Participants are introduced to analytical tools and interpersonal techniques for dealing effectively with... View Details

      Rick Grinnell

      (acquired by Deloitte). As an experienced venture capitalist and operator, Rick has invested in some of the most dynamic companies in security, storage, analytics and SaaS applications during his 20+ years in the venture capital industry.... View Details
      Keywords: Venture Capital
      • 30 May 2018
      • News

      HBS Fellowship Program Puts an MBA Within Reach

      Richardson, proudly noting that her mother later became a teacher. A native of Arlington, Texas, Richardson received a track scholarship at Baylor University, where she majored in business administration and journalism. After graduation, she merged her View Details
      • Profile

      Vivek Garg

      development, their pricing, and how they might fit under government coverage," Vivek says. After graduation, Vivek hopes to apply similar analytical approaches to clinical care. "Whether it's in a hospital or physician group... View Details
      • Web

      Real Estate Investing - Course Catalog

      is a multidisciplinary industry that requires strong analytical rigor as wells as broad strategic thinking. Educational Objectives Students will learn about the interplay of capital structures, building characteristics, stakeholders, and... View Details
      • 26 Feb 2018
      • News

      Teaching Farmers New Tricks of the Trade

      Erik Malmstrom (MBA 2012) is general manager of crop marketing for the Farmers Business Network in California. In this video, he describes how the organization is helping transform the agriculture space using data analytics and sharing... View Details
      • 2023
      • Working Paper

      Feature Importance Disparities for Data Bias Investigations

      By: Peter W. Chang, Leor Fishman and Seth Neel
      It is widely held that one cause of downstream bias in classifiers is bias present in the training data. Rectifying such biases may involve context-dependent interventions such as training separate models on subgroups, removing features with bias in the collection... View Details
      Keywords: AI and Machine Learning; Analytics and Data Science; Prejudice and Bias
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      Chang, Peter W., Leor Fishman, and Seth Neel. "Feature Importance Disparities for Data Bias Investigations." Working Paper, March 2023.
      • April 2023
      • Case

      Fizzy Fusion: When Data-Driven Decision Making Failed

      By: Michael Parzen, Eddie Lin, Douglas Ng and Jessie Li
      This is a case about a fictional New York beverage company called Fizzy Fusion. The business is facing supply chain and inventory management challenges with its new product, SparklingSip. Despite seeking help from a data science consulting firm, the machine learning... View Details
      Keywords: Supply Chain Management; Production; Risk and Uncertainty; Analytics and Data Science; Food and Beverage Industry
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      Parzen, Michael, Eddie Lin, Douglas Ng, and Jessie Li. "Fizzy Fusion: When Data-Driven Decision Making Failed." Harvard Business School Case 623-071, April 2023.
      • May 2021
      • Article

      The Firm Next Door: Using Satellite Images to Study Local Information Advantage

      By: Jung Koo Kang, Lorien Stice-Lawrence and Forester Wong
      We use novel satellite data that track the number of cars in the parking lots of 92,668 stores for 71 publicly listed U.S. retailers to study the local information advantage of institutional investors. We establish car counts as a timely measure of store-level... View Details
      Keywords: Satellite Images; Store-level Performance; Institutional Investors; Local Advantage; Overweighting; Processing Costs; Alternative Data; Big Data; Emerging Technologies; Information; Quality; Institutional Investing; Decision Making; Behavioral Finance; Analytics and Data Science
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      Kang, Jung Koo, Lorien Stice-Lawrence, and Forester Wong. "The Firm Next Door: Using Satellite Images to Study Local Information Advantage." Journal of Accounting Research 59, no. 2 (May 2021): 713–750.
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