Publications

April 1994 (Revised October 2002)
Case

Frito-Lay, Inc.: A Strategic Transition (1990-1992)

By: Lynda M. Applegate

Describes the changes in structure, management systems, people, and processes instituted by the company. Provides students with an opportunity to explore the nature of "IT-enabled" organizational change and the process through which it is implemented. Also enables a... View Details

Keywords: Organizational Change and Adaptation; Information Technology; Business Strategy; Food and Beverage Industry

01 Jul 2025
Video

Opportunities in the clean energy transition

January 1993 (Revised July 1993)
Case

Frito-Lay, Inc.: A Strategic Transition (Consolidated)

By: Lynda M. Applegate

The setting is a food manufacturing company that has stumbled in terms of its historic growth and profit achievements. In trying to recapture its momentum, the president has used information technology as one element in his program of transition. The case focuses on... View Details

Keywords: Business History; Information Technology; Growth and Development Strategy; Transition; Organizational Change and Adaptation; Food and Beverage Industry; Manufacturing Industry

November 2015 (Revised April 2018)
Case

Flipkart (A): Transitioning to a Marketplace Model

By: Das Narayandas, Sunil Gupta and Rachna Tahilyani

In 2015, Sachin and Binny Bansal, co-founders of India’s largest e-commerce company, are wondering if it is time to move from a hybrid model to a full marketplace. While Amazon runs a hybrid model, Alibaba operates a marketplace. In addition, Flipkart has been losing... View Details

Keywords: Marketplaces; Online Retail; Digital Platforms; Internet and the Web; Business Model; Growth and Development Strategy; Emerging Markets; E-commerce; Retail Industry; India

1994
Book

The Transition in Eastern Europe. v.2: Restructuring

By: O. Blanchard, K. Froot and J. Sachs

Keywords: Transition; Europe

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Aug 2012
Conference Presentation

Why, When, and How Task Groups Transition

By: Sujin Jang, Colin M. Fisher and J. Richard Hackman

2006
Report

Cluster Initiatives in Developing and Transition Economies

By: Christian H.M. Ketels, Göran Lindqvist and Örjan Sölvell

Keywords: Industry Clusters; Developing Countries and Economies

Read Now

May 1992 (Revised May 2002)
Case

NIKE in Transition (B): Phil Knight Returns

By: Christopher A. Bartlett

After returning to the CEO/COO job, Phil Knight makes changes to Nike's strategy, organization, and management between 1983 and 1987 aimed at making Nike more responsive to the market place. He takes cost-cutting measures, and experiments with several management and... View Details

Keywords: Change; Entrepreneurship; Cost Management; Growth and Development Strategy; Brands and Branding; Organizational Change and Adaptation; Business Strategy

01 Dec 2020
News

Take Time to Transition (If it’s Time)

Edited by Julia Hanna and Jen McFarland Flint; illustrations by Rose Wong When Mary Lindley Burton (MBA 1976) came to HBS in the mid-1970s, the Smith College religion major “felt like a fish out of water.” What saved her, she says, was a second-year course on... View Details

July 1994
Case

Union Pacific Railroad: Transition to Client-Server

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March 2001 (Revised May 2001)
Case

Corning 1983-1996: Transition at the Top

By: Michael J. Roberts and Michael L. Tushman

Focuses on Jamie Houghton's efforts to revitalize Corning from 1983-1996, including the development of a very strong set of values and culture. The issue centers around Roger Ackerman's rise to president, then chairman/CEO, and his drive to both change the business... View Details

Keywords: Organizational Change and Adaptation; Change Management; Organizational Culture; Management Teams; Strategy