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Show Results For
- All HBS Web
(887)
- People (2)
- News (197)
- Research (485)
- Multimedia (12)
- Faculty Publications (306)
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- 26 Jan 2016
- News
The First Five Years: Jill Applebaum (MBA 2015)
retailers). Another day, we will be testing formulas for a new product, sending pitch emails to editors for PR coverage, and meeting with our designers on packaging updates.” What do you know now about startup life that you didn't know... View Details
- 01 Mar 2011
- News
Two Kinds of Green
ambitious goal is to be a “zero waste, zero carbon company, operating on 100 percent renewable energy in LEED certified buildings” by 2020. The case vividly documents some of the measures taken by Burt’s to meet that goal, such as a redesign of the View Details
- 01 Jun 2003
- News
Respond to a Worthy Cause
two thousand copies of the twenty thousand print run were sold, enough to cover production costs. Since then, sales have been strong. “By wrapping the anti-violence message in a package of beautiful songs by great female artists, we were... View Details
- 01 Dec 2014
- News
Forecasting ’15
the scenes for a while. Almost everyone I know in the food packaging and grocery industry is a health nut. People are becoming more aware of their health and have a growing desire to find a way to eat and feel better. That will change... View Details
- 22 Sep 2009
- News
The Case for Regulatory Reform
This is week when the Wall Street chickens come home to roost. In the wake of the worst financial crisis since the Great Depression, the Obama administration has sent Congress a package of regulatory reforms aimed, in large part, at... View Details
- 01 Jun 2010
- News
Touting Green Energy’s Potential
reducing carbon emissions gradually to achieve an 83 percent reduction by 2050. The centerpiece of this legislative package is the American Clean Energy and Security Act of 2009 (known as the Waxman-Markey bill). “Entrepreneurs, venture... View Details
- 01 Dec 2002
- News
Bad Times for Business
directors to know what’ s going on. We’ ve got to figure out ways to get information to them in packages they can understand. Technology offers an immense opportunity that we haven’ t taken advantage of. It’ s entirely possible for a... View Details
- 01 Jun 2011
- News
Alumni Books
find the right opportunities; how to package yourself to make sure you secure an interview; how important preparation is for an interview so that you are relaxed and give a great performance; how to show your passion and ask the perfect... View Details
- 01 Mar 2009
- News
It’s the Economy
ambitious $825 billion economic stimulus package was working its way through Congress. The rapidly deteriorating jobs picture heightened the sense of urgency to act. Employers shed more jobs in 2008 than in any year since 1945. Against... View Details
- 01 Jun 2015
- News
The End of Cows?
replace it? Alvarez floats one possibility: Every supermarket could make meat on premise and then package and sell it. (The meat is simply muscle and fat cells, which are replicated to build the tissue we eat.) A supply like that would... View Details
- 01 Jun 2012
- News
Straight to the Heart
business. Often I help clients find love in a different package than they envisioned initially, but they end up happy. Can you explain? Last week I had a very successful CEO come to me and ask for help in finding a particular type of... View Details
- 23 Oct 2019
- News
Understanding Business Firsthand in South Korea
expensive—one cake sells for the same price as a package of 12 original cakes. The biggest challenge was how to differentiate the new version. While interviewing consumers in Seoul about their snack preferences, the team gained insights... View Details
- 01 Aug 2001
- News
HBS Alumni Association Board of Directors: President's Report
local constituencies. They suggested that the School create a packaged presentation that could be delivered by Alumni Board members and other key volunteers to local alumni groups. Continuing Education Norton Reamer (MBA '60) led the... View Details
Keywords: John Hoffman
- 25 Feb 2020
- News
Beyond the Plastisphere
global production of plastic packaging is on course to quadruple by 2050—no amount of conventional recycling will get us out of this mess. Instead, experts say we need to improve our mopping-up efforts through recycling, upcycling, and... View Details
- 13 Mar 2020
- News
Expanding Cancer Care
ones to be able to access Dana-Farber's care? And so when I think about the business of health care, I think about how can we package the intellectual capital of Dana-Farber and use that to get the way we deliver care at Dana-Farber out... View Details
- 01 Dec 2014
- News
Faculty Q&A: The New Brand Manager: You
change, the Tropicana packaging change—that initially generated a lot of negative feedback from consumers. But actually, this criticism could be construed as a positive. When consumers rebel against some kind of change in their brands, it... View Details
Keywords: April White
- 01 Dec 2017
- News
2017 in Media: Courting the Cord-Cutters
bundle” and over-the-top (OTT) services. The skinny bundle is a response to customer concerns that cable packages are too expensive. The bundle had simply gotten too big; there were 250 channels, and the customer probably never watched... View Details
- 13 Apr 2017
- News
Solving Nigeria’s Skilled Workforce Challenge
job. It shouldn’t matter that it’s not packaged in a degree of four years,” says Rewane, who was recently named a Social Impact Fellow by Gerson Lehrman Group Inc. Her enthusiasm for the project began in earnest at HBS, where she met her... View Details
Keywords: Jill Radsken
- 01 Sep 2016
- News
Case Study: Alumni Advice for a Health Care Startup
family members and stakeholders. Wellthy launched nationwide in September 2015 as a private-pay, direct-to-consumer subscription service, with plans ranging in price from $100 a week for those who need help with finite projects to $200 a month for six-month View Details
- 01 Sep 2016
- News
The Untold Story of the US Auto Bailout
Courtesy Argos Pictures; iStock “Because Congress failed to make funds available for these loans, the plan I’m announcing today will be drawn from the financial rescue package Congress approved earlier this fall. The terms of the loans... View Details