magic - Publications - Faculty & Research

Research Summary

Moving Beyond Direct-to-Consumer

Changing consumer behaviors have redefined what it means to be direct to consumer ("DTC"). What once began online a decade ago as a distribution and disintermediation strategy has since evolved into a multifaceted approach for the modern-day brand.

The... View Details

July 2015
Case

Uncharted Play (A)

By: Shikhar Ghosh and Ali Huberlie

The case recounts the process of launching an early stage venture, from idea conception through initial efforts to validate the concept, followed by product launch, and fund raising. It emphasizes the Customer Value Proposition of the business model, and asks – Who is... View Details

Keywords: Early Stage; Female Protagonist; Value Proposition; Team Building; Founders' Agreements; Start-up; Entrepreneurship; Business Model; Business Startups; Sports; United States; North America; Nigeria; Africa

Citation

Educators

Purchase

* Top 10 Technology Books of 2020 (Forbes)
* 10 Best Business Books of 2020 (Inc. Magazine)
* Top Shelf Pick of Best Business Books 2020: Technology & Innovation (Strategy + Business)
* 9 Best Business Books for 2020... View Details

21 Nov 2023
Op-Ed

The Beauty Industry: Products for a Healthy Glow or a Compact for Harm?

In my recently published book Deeply Responsible Business, I write about business leaders since the 19th century who have acted responsibly, often by putting the welfare of their communities above the idea of maximizing profits. I make a sharp distinction between... View Details

Keywords: by Geoffrey Jones; Beauty & Cosmetics

The Heart of Business—Leadership Principles for the Next Era of Capitalism

How to unleash “human magic" and achieve improbable results.

Having recently stepped down as Chairman and CEO of Best Buy, Joly shares the leadership principles – illustrated by multiple vivid and concrete stories -- that underpinned... View Details

03 May 2024
Research & Ideas

How Much Does Proximity Influence Startup Innovation? 20 Meters' Worth to Be Exact

in raising investment capital. Magic happens within 20 meters Startups within 20 meters of each other influence each other the most in the choice and implementation of web technologies. According to the study, working within that short... View Details

Keywords: by Ben Rand

14 Aug 2023
Blog Post

Crossing the Bridge: A Reflection on the HKS/HBS Joint Degree Program

macroeconomic level. My highlight has been the magic of it all—the special moments with classmates ideating our future aspirations, the surprise guests that show up to class and bring cases to life, and the random excursions where... View Details

03 Oct 2023
Research Event

Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips

Oprah is trying to make here and we try to make in the book. That the magic of all of this is that if you want more happiness in your life, show more love to other people in your life. Winfrey: Yeah. Brooks: Love of the divine and of your... View Details

Keywords: by HBS Staff

18 Jul 2023
News

The First Five Years: Brooke Biederman (MBA 2019)

Hemingway, Fitzgerald, Gertrude Stein, James Joyce, Anaïs Nin, Richard Wright Kerouac, Ginsberg, Burroughs think Downton Abbey meets Call My Agent. -A family movie about the world of dreams, set on Earth and on a distant magical planet... View Details

Keywords: Robert Bochnak

Web

2023 Reunion Presentations - Alumni

business leader, a facility in talking about complex social issues, and a greater understanding of the merits of reparations. A New Way to Measure Shareholder Returns / End to Magical Thinking Professor Mihir Desai (MBA 1993) + More Info... View Details

15 Jul 2013
Research & Ideas

Five Imperatives for Improving Health Care

reevaluating existing processes. In the meantime, the group rests assured that the cure for health care does not hinge on a single magic bullet. "At the end of the day, the big idea is that there's no big idea," Huckman says.... View Details

Keywords: by Carmen Nobel; Health

20 Jul 2011
Research & Ideas

Five Discovery Skills that Distinguish Great Innovators

and Alvy Ray, who headed up a small computer graphics operation called Industrial Light & Magic (the group created special effects for George Lucas's movies). Fascinated by their operation, Jobs bought Industrial Light & View Details

Keywords: by Jeff Dyer, Hal Gergersen & Clayton M. Christensen

Profile

Davida Bynum

Coming to HBS is like Opening the secret door to Narnia. As an applicant, it seemed like a magical land far, far away where my wildest dreams (and professional ambitions) could come true. And, during the time that I have been here, that... View Details

26 May 2023
Blog Post

Bringing Space Tech Back to Earth

would magically know how to bridge the gap between technology and business strategy,” she said. “Knowing how to build out a financial forecast, carry out a discounted cash flow and do all of those financial steps in modeling and business... View Details

01 Dec 2023
News

Drop Everything, Read This

Cat’s Divorce,” where Link describes with spot-on satire the delicious frustration of an aging tech billionaire who can barely hide his envy of his sons’ youth. Link is a literary genius whose magical realism entertains and asks us to... View Details

Keywords: Publishing Industries (except Internet); Information

31 Mar 2022
Op-Ed

Navigating the ‘Bermuda Triangle’ in Professional Services

profitability for its partners. And then we have the multinational Magic Circle firm Linklaters, which offers seamless, cross-jurisdictional, cross-practice legal services to its clients, the opportunity to work on complex matters with... View Details

Keywords: by Ashish Nanda

02 May 2005
Research & Ideas

Four VCs on Evaluating Opportunities

they've struck upon the magic solution. And it's two orders of magnitude better than whatever else is out there. Finally, we want the team to have conviction. We get a little concerned when the entrepreneur comes in and says, "I'm in... View Details

Keywords: by Lauren Barley

01 Jun 2024
News

Quantum Leap

“This is the first new kind of computer in 75 years,” says John Levy (MBA 1979), CEO of the quantum computing startup SEEQC. “And we’re building it on a chip!” Strolling through his company’s design and testing facility in Elmsford, New York, Levy looks less like a... View Details

Keywords: Alexander Gelfand; photographed by Chris Sorensen; quantum computing; innovation; leadership; Computer and Electronic Product Manufacturing; Manufacturing

09 Jun 2022
Blog Post

The MBA Class of 2022 Looks Back

person, feeling their energy, hearing their laughter, and getting to listen to their discussions truly highlighted the magic of the HBS case method. I felt—and still feel—very grateful to have been a part of it all. What is your biggest... View Details

Web

Alumnae Circles - Alumni

occasionally need to miss a meeting. However, the Circle dynamic can be negatively affected by members who don't make their best efforts to show up. Commitment truly is the magic to making a Circle work. Community Values All members are... View Details

Publications