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  • All HBS Web  (207)
    • News  (45)
    • Research  (136)
    • Events  (4)
    • Multimedia  (3)
  • Faculty Publications  (84)

Show Results For

  • All HBS Web  (207)
    • News  (45)
    • Research  (136)
    • Events  (4)
    • Multimedia  (3)
  • Faculty Publications  (84)
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  • March 2020
  • Case

Thingtesting: Launching a Brand Discovery and Testing Digital Community

By: Ayelet Israeli and Jill Avery
Thingtesting, a brand discovery and testing digital community devoted to uncovering and exploring direct-to-consumer brands, had just received seed funding and was contemplating a second year of growth. The new year brought many challenges, as founder Jenny Gyllander... View Details
Keywords: Influencer Marketing; Monetization; Female Ceo; Female Entrepreneur; Female Protagonist; Influencers; Influencer; Direct-to-consumer; Marketing; Brands and Branding; Marketing Strategy; Venture Capital; Entrepreneurship; Marketing Communications; Consumer Products Industry; Financial Services Industry; Advertising Industry; London; United Kingdom; United States; Europe; North America
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Israeli, Ayelet, and Jill Avery. "Thingtesting: Launching a Brand Discovery and Testing Digital Community." Harvard Business School Case 520-086, March 2020.
  • June 2015
  • Article

You Need an Innovation Strategy

By: Gary P. Pisano
Why is it so hard to build and maintain the capacity to innovate? The reason is not simply a failure to execute but a failure to articulate an innovation strategy that aligns innovation efforts with the overall business strategy. Without such a strategy, companies will... View Details
Keywords: Innovation Strategy
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Pisano, Gary P. "You Need an Innovation Strategy." Harvard Business Review 93, no. 6 (June 2015): 44–54.
  • November–December 2020
  • Article

Rethinking the On-Demand Workforce

By: Joseph B. Fuller, Manjari Raman, Allison Bailey and Nithya Vaduganathan
As companies struggle with chronic skills shortages and changing labor demographics, a new generation of talent platforms, offering on-demand access to highly trained workers, has begun to help. These platforms include marketplaces for premium expertise (such as Toptal... View Details
Keywords: Talent Acquisition; Platforms; Skilled Labor Recruitment; Gig Economy; Talent and Talent Management; Selection and Staffing; Internet and the Web; Strategy; Digital Platforms
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Fuller, Joseph B., Manjari Raman, Allison Bailey, and Nithya Vaduganathan. "Rethinking the On-Demand Workforce." Harvard Business Review 98, no. 6 (November–December 2020): 96–103.
  • 2017
  • Working Paper

Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity

By: Edward L. Glaeser, Hyunjin Kim and Michael Luca
Can new data sources from online platforms help to measure local economic activity? Government datasets from agencies such as the U.S. Census Bureau provide the standard measures of economic activity at the local level. However, these statistics typically appear only... View Details
Keywords: Economy; Analytics and Data Science; Local Range; Social and Collaborative Networks
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Glaeser, Edward L., Hyunjin Kim, and Michael Luca. "Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity." Harvard Business School Working Paper, No. 18-022, September 2017. (Revised October 2017.)
  • 05 Sep 2013
  • Working Paper Summaries

Performance Responses to Competition Across Skill-Levels in Rank Order Tournaments: Field Evidence and Implications for Tournament Design

Keywords: by Kevin J. Boudreau, Constance E. Helfat, Karim R. Lakhani & Michael E. Menietti.
  • 10 Jun 2014
  • First Look

First Look: June 10

  Publications August 2013 pub Cannibalization and Option Value Effects of Secondary Markets: Evidence from the U.S. Concert Industry By: Bennett, Victor Manuel, Robert Seamans, and Feng Zhu Abstract—We examine how reducing search frictions in secondary markets affects... View Details
Keywords: Sean Silverthorne
  • 2016
  • Book

Revolutionizing Innovation: Users, Communities, and Open Innovation

By: Dietmar Harhoff and Karim R. Lakhani
The last two decades have witnessed an extraordinary growth of new models of managing and organizing the innovation process, which emphasize users over producers. Large parts of the knowledge economy now routinely rely on users, communities, and open innovation... View Details
Keywords: Innovation and Management; Transformation; Collaborative Innovation and Invention
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Harhoff, Dietmar and Karim R. Lakhani, eds. Revolutionizing Innovation: Users, Communities, and Open Innovation. Cambridge, MA: MIT Press, 2016.
  • 2019
  • Working Paper

The Wisdom of Crowds in Operations: Forecasting Using Prediction Markets

By: Achal Bassamboo, Ruomeng Cui and Antonio Moreno
Prediction is an important activity in various business processes, but it becomes difficult when historical information is not available, such as forecasting demand of a new product. One approach that can be applied in such situations is to crowdsource opinions from... View Details
Keywords: Wisdom Of Crowds; Demand Forecasting; Price Forecasting; Forecasting and Prediction; Social and Collaborative Networks; Size; Performance
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Bassamboo, Achal, Ruomeng Cui, and Antonio Moreno. "The Wisdom of Crowds in Operations: Forecasting Using Prediction Markets." Working Paper, 2019.
  • 09 Jan 2024
  • In Practice

Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Year

crowdsource diverse viewpoints and innovative solutions to their most complex solutions. Take the Netflix challenge. In 2006, Netflix launched an open competition for the best collaborative filtering algorithm to predict user ratings for... View Details
Keywords: by Rachel Layne; Information Technology
  • 30 Jan 2024
  • Research & Ideas

‘Intrinsic Joy’ Sparks Ideas Better than Cash

People use crowdsourcing to solve problems, raise money, and share AI breakthroughs, the authors write. Open source software—such as the popular content management system WordPress or the operating system Linux—gives users free access to... View Details
Keywords: by Rachel Layne; Technology
  • 27 Sep 2011
  • First Look

First Look: September 27

  PublicationsThe Innovator's DNA: Mastering the Five Skills of Disruptive Innovators Authors:Jeffrey H. Dyer, Hal B. Gregersen, and Clayton M. Christensen Publication:Harvard Business Press, 2011 Abstract Some people are just natural innovators, right? With no... View Details
Keywords: Sean Silverthorne
  • 04 Oct 2011
  • Working Paper Summaries

Reviews, Reputation, and Revenue: The Case of Yelp.com

Keywords: by Michael Luca; Food & Beverage
  • 06 May 2021
  • HBS Case

How Four Women Made Miami More Equitable for Startups

new talent to produce innovation, and 83 percent of her clients were women or people of color or both. With a focus on collective impact, Radical Partners created a crowdsourcing effort called 100 Great Ideas. The program invited... View Details
Keywords: by Carolyn DiPaolo
  • 26 Apr 2022
  • Book

What Does Your Business Stand For? Why Building Trust Starts with Purpose

emphasized autonomy as an operating norm, to the point where employees who had worked in more conventional organizations found the transition jarring. Leaders integrated crowdsourcing into decision-making, most notably in the firm’s... View Details
Keywords: by Ranjay Gulati
  • 23 May 2012
  • Research & Ideas

Five Ways to Make Your Company More Innovative

crowdsourcing comes in-defining a challenge and offering an incentive, whether in status or money, can get people to self-select as resources to you. You may even want to hire some of them. So this strategy can play into talent... View Details
Keywords: by Garry Emmons, Julia Hanna & Roger Thompson
  • 23 May 2018
  • Research & Ideas

How to Know If Your Neighborhood Is Being Gentrified

team also examined how local business activity varied with changes in a StreetScore rating, a computer-generated, crowdsourced measure of how people perceive the safety of a street scene captured in Google Street View images. The data,... View Details
Keywords: by Dina Gerdeman
  • 26 Jul 2022
  • Research & Ideas

Burgers with Bugs? What Happens When Restaurants Ignore Online Reviews

all these pieces of digital data as useful in helping them do a better job in two ways: One is doing what they do more efficiently, and two is maybe doing less, because they can outsource certain things to the crowd,” she says. View Details
Keywords: by Kara Baskin; Entertainment & Recreation; Food & Beverage; Retail
  • 27 May 2015
  • Research & Ideas

Build 'Scaffolds' to Improve Performance of Temporary Teams

"Just the designation that you're part of this temporary group can eliminate some of those bureaucratic layers where the coordination between people laterally is harder than it needs to be," Edmondson says. Valentine was one of the authors of a Stanford paper... View Details
Keywords: by Roberta Holland; Health
  • 05 Sep 2018
  • Research & Ideas

The Hidden Benefit of Giving Back to Open Source Software

that certain employees gain through contributing, says Nagle. His study suggests that contributing to crowdsourced digital or even physical “public goods” that benefit other firms or industries can enable companies to gain valuable... View Details
Keywords: by Kristen Senz; Computer
  • 26 Aug 2024
  • Research & Ideas

Can AI Match Human Ingenuity in Creative Problem-Solving?

When ChatGPT and other large language models began entering the mainstream two years ago, it quickly became apparent the technology could excel at certain business functions, yet it was less clear how well artificial intelligence could handle more creative tasks. Sure,... View Details
Keywords: by Michael Blanding; Information Technology; Information; Technology
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