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Publications

Publications

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  • All HBS Web  (3,369)
    • People  (2)
    • News  (887)
    • Research  (1,483)
    • Events  (25)
    • Multimedia  (48)
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Show Results For

  • All HBS Web  (3,369)
    • People  (2)
    • News  (887)
    • Research  (1,483)
    • Events  (25)
    • Multimedia  (48)
  • Faculty Publications  (769)
← Page 5 of 3,369 Results →
  • September–October 2023
  • Article

Building Brand Engagement: Lessons from NFTs and Collectibles

By: Frank V. Cespedes and Ben Plomion
The financial hype about Non-Fungible Tokens (NFTs) has cooled considerably since trading in that market went from more than $780 million on May 1, 2022 to less than $295 million for the entire month of May, 2023. But brands launch marketing campaigns in this medium,... View Details
Keywords: Opportunities; Digital Strategy; Brands and Branding; Marketing Strategy
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Cespedes, Frank V., and Ben Plomion. "Building Brand Engagement: Lessons from NFTs and Collectibles." European Business Review (September–October 2023): 2–5.
  • October 1993 (Revised September 1994)
  • Case

Becton Dickinson: Worldwide Blood Collection Team

By: Christopher A. Bartlett and Kathleen Scharf
Describes Becton Dickinson's evolving attempt to develop products and strategies to meet worldwide competitive and market needs. Traces the evolution of a classic parent company-led product-market strategy to truly transnational product and strategy development.... View Details
Keywords: Global Strategy; Product Development; Innovation and Management; Competitive Advantage; Multinational Firms and Management
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Bartlett, Christopher A., and Kathleen Scharf. "Becton Dickinson: Worldwide Blood Collection Team." Harvard Business School Case 394-072, October 1993. (Revised September 1994.)
  • 2014
  • Book

Collective Genius: The Art and Practice of Leading Innovation

By: Linda A. Hill, Greg Brandeau, Emily Truelove and Kent Lineback
Why can some organizations innovate time and again, while most cannot? You might think the key to innovation is attracting exceptional creative talent. Or making the right investments. Or breaking down organizational silos. All of these things may help—but there's only... View Details
Keywords: Innovation; Innovation Leadership; Leadership; Organizational Culture; Innovation and Invention
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Hill, Linda A., Greg Brandeau, Emily Truelove, and Kent Lineback. Collective Genius: The Art and Practice of Leading Innovation. Boston: Harvard Business Review Press, 2014.
  • Web

Industrial Film Collection | Baker Library

Industrial Film Collection Partnering with the Harvard University Film Foundation, Harvard Business School (HBS) began actively collecting industrial films in the 1920s for teaching and learning. The View Details
  • Web

Polaroid Corporation Collection | Baker Library

Polaroid Corporation Collection Edwin H. Land demonstrating Polaroid Land Instant Film, April 1947. Polaroid Corporation records. The Polaroid Corporation was among the most creative and technologically innovative companies of the... View Details
  • 2012
  • Other Unpublished Work

Strategic responses to collective activism in the U.S. biomass sector

By: Shon R. Hiatt
Almost all companies face constraints and pressure from collective activists. Using tactics such as protests, boycotts, and lobbying, social movement organizations and collective actors can draw significant media attention to issues facing industries and organizations,... View Details
Keywords: Environmental Sustainability; Business and Community Relations; Social and Collaborative Networks; Governing Rules, Regulations, and Reforms; Identity; Forest Products Industry; United States
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Hiatt, Shon R. "Strategic responses to collective activism in the U.S. biomass sector." 2012.
  • March 2024
  • Supplement

Expanding the Bicester Collection to New York

By: Boris Vallee
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Vallee, Boris. "Expanding the Bicester Collection to New York." Harvard Business School Spreadsheet Supplement 224-739, March 2024.
  • April 1998
  • Case

Becton Dickinson: Worldwide Blood Collection Team (Abridged)

By: Clayton M. Christensen
Becton Dickinson's Vacutainer business was largely based in the United States, but in 1980 management determined to grow the business aggressively first in Europe and then Japan. These areas demanded new products that were tailored to local markets. Despite the change... View Details
Keywords: Resource Allocation; Growth and Development Strategy; Change Management; Product Development; Global Strategy; Expansion; Innovation and Invention; Multinational Firms and Management; Medical Devices and Supplies Industry; United States; Europe; Japan
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Christensen, Clayton M. "Becton Dickinson: Worldwide Blood Collection Team (Abridged)." Harvard Business School Case 698-058, April 1998.
  • 27 Oct 2015
  • News

The Role of Business in Collective Impact

  • Web

Teach with Special Collections | Baker Library

Teach with Special Collections Serving as a key teaching and learning resource for the Harvard University community, Special Collections & Archives provides a range of course services for the undergraduate... View Details
  • Web

Search for Special Collections | Baker Library

Search for Special Collections We have numerous tools to assist you with locating and requesting books, serials, archival and manuscript collections, and other materials in our holdings. Catalogs & Databases The HOLLIS catalog searches... View Details
  • Web

Industrial Life Photograph Collection | Baker Library

Industrial Life Photograph Collection It mows your floors, ca. 1936. Bigelow-Sandford Carpet Company. Industrial Life photograph collection. During the 1930s, Harvard colleagues Donald Davenport and Frank Ayres acquired photographs... View Details
  • 28 Oct 2020
  • News

Harvard Business School Collaborates on Impact Investing Data Collection

  • Research Summary

Dissertation - Social Structure and Mechanisms of Collective Production:Evidence from Wikipedia

Andreea's dissertation research examines social networks in the setting of collective production,  defined as collective action oriented towards production of collective goods - goods available for consumption by all members of a group whenever they... View Details

  • Web

Introduction - The Collection - The Human Factor – Baker Library | Bloomberg Center, Historical Collections

HBS Home HBS Index Contact Us Harvard Business School Baker Library Historical Collections The Human Factor Introducing the Industrial Life Photograph Collection at the Baker Library Introduction The... View Details
  • 26 Nov 2019
  • News

Collective Genius: Leading Innovation and Digital Transformation

question, “What do exceptional leaders of innovation do?” More specifically, “What is the connection between leadership and innovation?” Many of these ideas are examined in the book Hill coauthored, Collective Genius: The Art and Practice... View Details
  • Web

HBS Art Program & Collections | Baker Library

HBS Art Program & Collections The art collections at HBS serve as a key teaching and learning resource for the HBS community and beyond. The collections are especially... View Details
  • Web

Muriel Siebert Collection Use Agreement | Baker Library

Muriel Siebert Collection Use Agreement We ask all users to complete this form before using the Muriel Siebert Collection . Special Collections & Archives staff will follow up... View Details
  • 04 Apr 2016
  • News

Data Collection is the Ultimate Public Good

  • August 1994
  • Teaching Note

Becton Dickinson: Worldwide Blood Collection Team TN

By: Christopher A. Bartlett
Teaching Note for (9-394-072). View Details
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Bartlett, Christopher A. "Becton Dickinson: Worldwide Blood Collection Team TN." Harvard Business School Teaching Note 395-021, August 1994.
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