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- All HBS Web
(2,370)
- People (9)
- News (1,215)
- Research (718)
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- Multimedia (5)
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- 10 Feb 2023
- Research & Ideas
COVID-19 Lessons: Social Media Can Nudge More People to Get Vaccinated
study by Michael Luca, Harvard Business School’s Lee J. Styslinger III Associate Professor of Business Administration, in collaboration with Susan Athey, the economics of technology professor at Stanford... View Details
- 01 May 2024
- What Do You Think?
Have You Had Enough?
(Illustration created using image generated by Midjourney, an artificial intelligence tool.) Last month, I posted a column in HBS Working Knowledge titled, “What’s Enough to Make Us Happy?” Over the last few months, I’ve been asking... View Details
Keywords: by James Heskett
- 26 Sep 2011
- HBS Case
HBS Cases: Lady Gaga
Searched-For Female," as recorded by Google, and made international headlines for donning a dress made of red meat, which Time Magazine called the top fashion statement of 2010. “Gaga is a marketing phenomenon” So it's almost... View Details
- 25 Apr 2023
- Op-Ed
How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model
information technology to directly match consumer demand to dispersed production by a collection of factories in China. This method of reaching customers should inspire any business that provides products or services that come from many... View Details
- 23 Nov 2020
- Research & Ideas
COVID Was Supposed to Increase Bankruptcies. Instead, They've Gone Down.
Bankruptcy filings in the United States were expected to soar during this year’s economic recession, induced by COVID-19. Instead, they dropped 27 percent year-over-year through August, driven by an... View Details
Keywords: by Rachel Layne
- 13 Oct 2020
- Working Paper Summaries
Fencing Off Silicon Valley: Cross-Border Venture Capital and Technology Spillovers
- 18 Mar 2019
- Research & Ideas
Stuck in Commuter Hell? You Can Still Be Productive
Employees should think about work on the way to work by mentally mapping out a plan for their day. By using the travel time as an opportunity to get into the work mindset, employees are giving themselves a... View Details
Keywords: by Dina Gerdeman
- 24 May 2022
- Research & Ideas
Career Advice for Minorities and Women: Sharing Your Identity Can Open Doors
Past studies have bolstered the idea that marginalized groups might find more career opportunities if they downplay their identities. But women and minorities may actually benefit by explicitly mentioning their identities, at least when... View Details
Keywords: by Pamela Reynolds
- 04 Mar 2024
- What Do You Think?
Do People Want to Work Anymore?
represented himself as a successful entrepreneur. The gist of the letter was that there was one thing wrong with what we wrote. It was that: “People don’t want to work any more. So I’ve designed my jobs accordingly. They can be performed View Details
Keywords: by James Heskett
- 03 Oct 2023
- Research Event
Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips
should hang out with. You should -- you can find out who you should marry with this test. It's not your twin. The biggest mistake that young people make, by the way, in dating is looking for somebody who's... View Details
Keywords: by HBS Staff
- 16 Dec 2015
- Research & Ideas
What Happens When Zambian Schoolgirls Receive Negotiation Training
2009, Harvard Business School Professor Kathleen McGinn has developed keen insight into the exigent nature of such challenges. Her experiences there prompted her to study how teaching communication and negotiation skills at critical developmental junctures might... View Details
Keywords: Re: Kathleen L. McGinn
- 21 May 2024
- Research & Ideas
What the Rise of Far-Right Politics Says About the Economy in an Election Year
limits how much debt Italy can hold. So, the [far right] solution of limiting access to public services by excluding immigrants becomes more appealing to many voters. That helps explain why weak public service provision can lead to higher... View Details
Keywords: by Rachel Layne
- 02 May 2023
- What Do You Think?
How Should Artificial Intelligence Be Regulated—if at All?
humanity. Clearly, AI is a big deal with large potential benefits and, at the moment, largely unknown risks for society. It will get more important fast. Why? Two tech giants, Microsoft and Google, are competing for first-mover advantage along with a third competitor,... View Details
- 16 Jul 2018
- Research & Ideas
Kids of Working Moms Grow into Happy Adults
featured in Work, Employment and Society. Compared to women whose mothers stayed home full time, women raised by an employed mother are 1.21 times more likely to be employed; 1.29 times more likely to supervise others at work; and they... View Details
Keywords: by Dina Gerdeman
- 06 Aug 2001
- Research & Ideas
Go Global—or No? Can You Make the Case?
Ever wanted to judge a Harvard Business Review case study? Here's your chance. In its June issue, Harvard Business Review published an account of the fictional company, DataClear, authored by Harvard Business School associate professor... View Details
Keywords: by Walter Kuemmerle
- February 2002 (Revised October 2005)
- Case
BMWFilms
By: Youngme E. Moon and Kerry Herman
Jim McDowell, VP of marketing at BMW North America, is debating how to follow up the success of his latest marketing campaign, "BMWFilms." This campaign features five short films for the Internet, directed by some of the hottest young directors in Hollywood. By all... View Details
Keywords: Consumer Behavior; Internet and the Web; Marketing Strategy; Film Entertainment; Innovation and Invention; Auto Industry; North and Central America
Moon, Youngme E., and Kerry Herman. "BMWFilms." Harvard Business School Case 502-046, February 2002. (Revised October 2005.)
- 15 Feb 2022
- Book
When Working Harder Doesn’t Work, Time to Reinvent Your Career
Decades ago, a talented young musician pursued his childhood dream of becoming the world’s greatest French horn player, studying with great teachers, attending music festivals, and always earning first chair. At 19, he dropped out of... View Details
Keywords: by Avery Forman
- 15 Jun 2009
- Research & Ideas
GM: What Went Wrong and What’s Next
and revolutionized millions of Americans' lives. Riding the wave of the Model T's success, Ford Motor Company became the undisputed leader of this young market and by the early 1920s, it was producing 60... View Details
- 13 Jul 2020
- Research & Ideas
Merck CEO Ken Frazier Discusses a COVID Cure, Racism, and Why Leaders Need to Walk the Talk
neighborhood, I always tell people I had the good fortune to be born in my mother and my father's house. More my father, because my mother died when I was really young and I was raised by a father who was... View Details
- 05 Dec 2022
- What Do You Think?
How Would Jack Welch’s Leadership Style Fare in Today’s World?
doubt about what they think of Welch as a leader, although Cohan's is a more careful, balanced appraisal. For the Gen Zers and Millennials among us who don’t even recognize the name, this is a guy who, when he retired, was called “the CEO of the 20th century” View Details