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  • April 2001 (Revised July 2001)
  • Case

Verge Software (A)

By: Dorothy A. Leonard and Elizabeth Kind
Scott Rozic, CEO of start-up Verge Software, has just told his board that he is taking the company in a totally new direction, moving from enterprise knowledge management software to Internet direct marketing. This case covers the start-up of the business, and Rozic's... View Details
Keywords: Venture Capital; Investment; Corporate Entrepreneurship; Business or Company Management; Business Strategy; Technological Innovation; Applications and Software; Management Teams; Governing and Advisory Boards; Business Startups; Decision Choices and Conditions; Product Development; Information Technology Industry; United States
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Leonard, Dorothy A., and Elizabeth Kind. "Verge Software (A)." Harvard Business School Case 601-065, April 2001. (Revised July 2001.)
  • 02 Jan 2012
  • Research & Ideas

Most Popular Articles of 2011

publicity compensate for the deep hit to profit margins? This paper sets out to help small businesses decide whether it makes sense to offer discount vouchers. Research was conducted by Harvard Business School professor Ben Edelman,... View Details
Keywords: by Staff
  • 30 Jun 2021
  • In Practice

The Harvard Business School Faculty Summer Reader 2021

all of that, I’ve also been enjoying Mezzanine, a recent book of poetry by my spectacular doctoral student Zoë Hitzig, and Peter Winkler’s newest Mathematical Puzzles compendium. Scott Duke Kominers... View Details
Keywords: by Kathryn Haviland
  • 01 Oct 2001
  • Research & Ideas

How To Make Restructuring Work for Your Company

also matters in how its disclosures are received. Many restructurings try to improve company profitability two ways, by both reducing costs and raising revenues. Scott Paper Company's restructuring was also... View Details
Keywords: by Stuart C. Gilson
  • May 2022 (Revised May 2024)
  • Case

The Freedom Fund (A): Ending Modern Slavery

By: V. Kasturi Rangan and Courtney Han
The Freedom Fund founded in 2013 to end modern slavery had raised more than half its intended target (by 2025) of $200 million. In 2021, impressed by its decentralized-partnering style of operations, philanthropist MacKenzie Scott awarded the Fund a gift of $35 million... View Details
Keywords: Social Issues; Corporate Social Responsibility and Impact; Philanthropy and Charitable Giving; Spending; Decisions; India; Thailand; Ethiopia
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Rangan, V. Kasturi, and Courtney Han. "The Freedom Fund (A): Ending Modern Slavery." Harvard Business School Case 522-099, May 2022. (Revised May 2024.)
  • 30 Mar 2018
  • What Do You Think?

What Should Mark Zuckerberg Do?

Facebook’s vision and mission statement.” Brendan Coffey led the way in proposing that “FB needs a much more active strategy to place the user in a position of control with respect to how their data is used.” Bhanu Ramenani suggested one way this could be done is View Details
Keywords: by James Heskett; Web Services; Information Technology
  • September 2015 (Revised February 2017)
  • Case

MOD Pizza: A Winning Recipe?

By: Boris Groysberg, John D. Vaughan and Matthew Preble
Scott and Ally Svenson, the founders of MOD Pizza, had to make a number of decisions in planning how to scale their small company. They wanted to grow MOD from 45 stores as of May 2015 to 200 stores by the end of 2016, and while the two believed that MOD could manage... View Details
Keywords: Entrepreneurship; Employees; Employee Relationship Management; Selection and Staffing; Leadership; Growth and Development Strategy; Marketing; Service Delivery; Organizational Culture; Corporate Social Responsibility and Impact; Mission and Purpose; Service Industry; United States
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Groysberg, Boris, John D. Vaughan, and Matthew Preble. "MOD Pizza: A Winning Recipe?" Harvard Business School Case 416-004, September 2015. (Revised February 2017.)
  • 20 Aug 2014
  • Research & Ideas

Dragging Patent Trolls Into the Light

Harvard Business School; Umit G. Gurun, of University of Texas at Dallas; and Scott Duke Kominers, of the Harvard Society of Fellows, attempts to answer that question by studying which firms NPEs target in... View Details
Keywords: by Michael Blanding; Legal Services
  • September 2015 (Revised March 2016)
  • Case

Intuit: Turbo Tax PersonalPro - A Tale of Two Entrepreneurs

By: Shikhar Ghosh, Joseph Fuller and Michael Roberts
The case provides a vehicle for teaching about both corporate intrapreneurship and the use of lean startup methods. It tells the story of a product manager within Intuit who develops an idea for a new product that spans two of the company's existing business... View Details
Keywords: Business Units; Business or Company Management; Applications and Software; Accounting; Product Development; Financial Services Industry
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Ghosh, Shikhar, Joseph Fuller, and Michael Roberts. "Intuit: Turbo Tax PersonalPro - A Tale of Two Entrepreneurs." Harvard Business School Case 816-048, September 2015. (Revised March 2016.)
  • 04 Apr 2012
  • Research & Ideas

When Founders Recruit Friends and Family as Investors

Editor's note: Seasoned entrepreneurs know that a great idea for a new company is no guarantee of a successful exit. Startups fail more often than not, largely due to hubris-fueled mistakes by an inexperienced founding team. Alas, the... View Details
Keywords: by Noam Wasserman
  • 03 Feb 2003
  • Research & Ideas

Web Services

coding over a new solution." Using a common code base to build applications that automate repetitive tasks is key to serving the needs of various business partners. The Customer's View Representing the customer perspective, GM's CTO Tony View Details
Keywords: by Julia Hanna; Service
  • 10 Nov 2008
  • What Do You Think?

How Much Can You Ask of Your Customers?

October issue of the Harvard Business Review by Scott Cook, Co-Founder and Chair of the Executive Committee of Intuit. Cook argues that a number of successful organizations have gotten that way View Details
Keywords: by Jim Heskett
  • 05 Sep 2008
  • What Do You Think?

Is Case Method Instruction Due for an Overhaul?

Summing Up Is the case method gaining relevance over time? Case method instruction may not be perfect, but to paraphrase Winston Churchill's view of democracy (and Sameer Kamat's response to the column), it's better than the alternatives. At least that's the impression... View Details
Keywords: by Jim Heskett; Education
  • 05 May 2010
  • What Do You Think?

Is Denial Endemic to Management?

Summing Up How best is denial managed? Denial is endemic to management. It is a natural part of human nature, closely related to the survival instinct. It can be useful or disastrous. And it can be managed. That sums up at least many of the reactions to this month's... View Details
Keywords: by Jim Heskett
  • 09 Jul 2024
  • Cold Call Podcast

Non-Fungible Tokens (NFTs) and Brand Building

Keywords: Re: Scott Duke Kominers; Technology
  • 22 Oct 2018
  • Sharpening Your Skills

Motivate Me, Please

SolStock Former Sun Microsystems CEO Scott McNealy was known to criticize staff for being "coin-operated" instead of mission-driven. Understanding what motivates good performance is crucial for managers to master. Here is a... View Details
Keywords: by Sean Silverthorne
  • 11 Oct 2022
  • Research & Ideas

Shrinking the Racial Wealth Gap, One Mortgage at a Time

sellers, leaving people of color out of a crucial means of wealth building. The national dearth of minority loan officers is considerable. In 2019, just 15 percent of mortgage loan officers were minorities, compared to 39 percent of the total US population, write... View Details
Keywords: by Rachel Layne; Financial Services
  • 02 Jan 2007
  • Research & Ideas

Most Popular Articles of 2006

arguably the two most successful college basketball coaches in the country. But their leadership styles could not be more different. Professor Scott Snook wonders: Is it better to be loved or feared? How Important Is "Executive... View Details
Keywords: by Sean Silverthorne
  • 08 Apr 2015
  • What Do You Think?

Are Technology Companies Ripe for Disruption?

can actually use." Paul Hamilton-Smith opined that software companies "mostly subsist from their renewal revenue stream. That stream is generated by 'new and improved' software versions." And Julian Lowe commented that... View Details
Keywords: by James Heskett; Computer; Technology
  • 08 Feb 2016
  • Research & Ideas

The Civic Benefits of Google Street View and Yelp

use it. In the paper, Luca, Edward L. Glaeser and Scott Duke Kominers (PhDBE 2011) of Harvard University, and PhD student Nikhil Naik of the Massachusetts Institute of Technology Media Lab, cite three trends that make cities particularly... View Details
Keywords: by Michael Blanding; Consumer Products
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