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  • 21 Jun 2011
  • First Look

First Look: June 21

by Beijing is unlikely to suffice. Product Positioning in a Two-Dimensional Vertical Differentiation Model: The Role of Quality Costs Authors: Dominique Lauga and Elie Ofek Publication: Marketing Science... View Details
Keywords: Sean Silverthorne
  • 06 Sep 2016
  • First Look

September 6, 2016

negotiator who wants to be fair from the start ensure that his or her counterpart will be reasonable as well? The authors propose the final-offer arbitration challenge, which leverages an approach first applied in labor negotiations in the 1960s. You can employ this... View Details
Keywords: Carmen Nobel
  • September 2015 (Revised March 2017)
  • Case

Château Margaux (Abridged)

By: Elie Ofek, Eric E. Vogt and Robert J. Dolan
Château Margaux, one of only five prestigious estates in the Bordeaux Medoc wine region to have been classified as a "first-growth", is facing a host of strategic decisions in early 2013. Up until this point the estate had been selling two red wines, a first wine whose... View Details
Keywords: New Product Launch; Marketing Plan; Brand Management; Go To Market Strategy; Channels Of Distribution; Wine Industry; Marketing; Brands and Branding; Marketing Strategy; Distribution Channels; Product Launch; Agriculture and Agribusiness Industry; Food and Beverage Industry; France
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  • April 2006
  • Teaching Note

Managing a Public Image (TN)

By: Robin J. Ely
Keywords: Public Relations Industry
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  • 12 Jan 2010
  • First Look

First Look: Jan. 12

http://www.hbs.edu/research/pdf/08-043.pdf An Investigation of Earnings Management through Marketing Actions (revised) Authors:Craig J. Chapman and Thomas J. Steenburgh Abstract Prior research hypothesizes... View Details
Keywords: Martha Lagace
  • May 2006
  • Module Note

Leading Culturally Diverse Teams

By: Robin J. Ely
Describes the Leading Culturally Diverse Teams module (eight class sessions), which teaches students the leadership perspectives and skills necessary to develop high-functioning, culturally diverse teams (teams diverse in, for example, race, ethnicity, gender,... View Details
Keywords: Competency and Skills; Diversity; Leadership; Groups and Teams; Perspective; Culture
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  • April 2006
  • Teaching Note

Stephen Brown at John Hancock Financial Services (TN)

By: Robin J. Ely
Keywords: Financial Services Industry
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  • December 2004 (Revised April 2006)
  • Teaching Note

Managing Diversity at Spencer Owens & Co. and Managing Diversity at Cityside Financial Services (TN)

By: Robin J. Ely
Teaching Note to (9-405-047) and (9-405-048). View Details
Keywords: Diversity
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  • 06 Feb 2018
  • First Look

First Look at New Research and Ideas: February 6, 2018

workers; and the production of knowledge, including the idea of the economy, among other topics. Together, the essays suggest emerging themes in the field: a fascination with capitalism as it is made by political authority, how it is... View Details
  • 17 Apr 2012
  • First Look

First Look: April 17

Participants assigned to recall a purchase made for someone else reported feeling significantly happier immediately after this recollection; most importantly, the happier participants felt, the more likely they were to choose to spend a windfall on someone else in the... View Details
Keywords: Carmen Nobel
  • 07 Sep 2011
  • First Look

First Look: Sept. 7

limitations and constraints others have accepted, and set out to create new realities. This book is motivated by a simple observation: Leadership, innovation, entrepreneurship, creativity, problem solving, business growth-and even... View Details
Keywords: Sean Silverthorne
  • 2023
  • Article

A Randomized Trial of Behavioral Nudges Delivered through Text Messages to Increase Influenza Vaccination among Patients with an Upcoming Primary Care Visit

By: Mitesh S. Patel, Katherine L. Milkman, Linnea Gandhi, Heather N. Graci, Dena Gromet, Hung Ho, Joseph S. Kay, Timothy W. Lee, Jake Rothschild, Modupe Akinola, John Beshears, Jonathan E. Bogard, Alison Buttenheim, Christopher Chabris, Gretchen B. Chapman, James J. Choi, Hengchen Dai, Craig R. Fox, Amir Goren, Matthew D. Hilchey, Jillian Hmurovic, Leslie John, Dean Karlan, Melanie Kim, David Laibson, Cait Lamberton, Brigitte C. Madrian, Michelle N. Meyer, Maria Modanu, Jimin Nam, Todd Rogers, Renante Rondina, Silvia Saccardo, Maheen Shermohammed, Dilip Soman, Jehan Sparks, Caleb Warren, Megan Weber, Ron Berman, Chalanda N. Evans, Seung Hyeong Lee, Christopher K. Snider, Eli Tsukayama, Christophe Van den Bulte, Kevin G. Volpp and Angela L. Duckworth
Purpose: To evaluate if nudges delivered by text message prior to an upcoming primary care visit can increase influenza vaccination rates.
Design: Randomized, controlled trial.
Setting: Two health systems in the Northeastern US between September 2020 and... View Details
Keywords: Vaccination; Health Care and Treatment; Interpersonal Communication; Communication Technology; Behavior; Health Industry
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  • 31 Mar 2009
  • First Look

First Look: March 31, 2009

Reassuringly, I also find evidence that, as predicted by the model, the speed of technology diffusion slowed down in Japan during the 1990s and R&D expenditures also stopped growing. Women and Leadership: Defining the Challenges... View Details
Keywords: Martha Lagace
  • 15 May 2018
  • First Look

New Research and Ideas, May 15, 2018

So Different By: Tinsley, Catherine H., and Robin J. Ely Abstract—Why have women failed to achieve parity with men in the workplace? Contrary to popular belief, it’s not... View Details
Keywords: Dina Gerdeman
  • Aug 2020
  • Conference Presentation

Impacting Grand Challenges: A 'Both/And' Approach

By: Natalie Slawinski, Wendy K. Smith, Robin J. Ely, Tobias Hahn, Andrew J. Hoffman and Anita M. McGahan
In this panel symposium, we seek to build on growing efforts by management scholars to engage with grand challenges and the United Nations’ Sustainable Development Goals (SDGs). Reflective of the All- Academy Theme description, we note that research and scholarship... View Details
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  • 11 Jan 2011
  • First Look

First Look: Jan. 11

potential to enable the sector to become far more responsive, effective, and efficient in creating positive social impact at a national scale. Read the article: http://hbr.org/2010/10/the-emerging-capital-market-for-nonprofits/ar/1 Stop Holding Yourself Back... View Details
Keywords: Sean Silverthorne
  • 2010
  • Article

An Organizational Approach to Undoing Gender: The Unlikely Case of Offshore Oil Platforms

By: Robin J. Ely and Debra E. Meyerson
This case study of two offshore oil platforms illustrates how an organizational initiative designed to enhance safety and effectiveness created a culture that unintentionally released men from societal imperatives for "manly" behavior, prompting them to let go of... View Details
Keywords: Safety; Goals and Objectives; Behavior; Organizational Culture; Performance Effectiveness; Gender; Emotions
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  • 21 Feb 2013
  • Research & Ideas

HBS Research Focuses on Gender Issues and Fixes

underrepresented in executive officer positions. Professor Robin Ely and colleagues propose a new way to think about developing women for leadership. Gender and Competition: What Companies Need to Know Do... View Details
  • 02 Jun 2010
  • First Look

First Look: June 2

of the Contract: How Contract Structure Shapes Inter-Firm Dispute Resolution Authors:Fabrice Lumineau and Deepak Malhotra Publication:Strategic Management Journal (in press) Abstract This paper investigates how contract structure influences inter-firm dispute... View Details
Keywords: Martha Lagace
  • July – August 2008
  • Article

Unmasking Manly Men

By: Robin J. Ely and Debra Meyerson
Keywords: Gender
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