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    • All HBS Web  (553)
      • Faculty Publications  (131)

      by Joseph B. FullerRemove by Joseph B. Fuller →

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      • September 2015 (Revised March 2016)
      • Case

      Intuit: Turbo Tax PersonalPro - A Tale of Two Entrepreneurs

      By: Shikhar Ghosh, Joseph Fuller and Michael Roberts
      The case provides a vehicle for teaching about both corporate intrapreneurship and the use of lean startup methods. It tells the story of a product manager within Intuit who develops an idea for a new product that spans two of the company's existing business... View Details
      Keywords: Business Units; Business or Company Management; Applications and Software; Accounting; Product Development; Financial Services Industry
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      Ghosh, Shikhar, Joseph Fuller, and Michael Roberts. "Intuit: Turbo Tax PersonalPro - A Tale of Two Entrepreneurs." Harvard Business School Case 816-048, September 2015. (Revised March 2016.)
      • September 22, 2015
      • Article

      Who's Responsible for Erasing America's Shortage of Skilled Workers?

      By: Joseph B. Fuller
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      Fuller, Joseph B. "Who's Responsible for Erasing America's Shortage of Skilled Workers?" The Atlantic (website) (September 22, 2015).
      • March 2015 (Revised September 2016)
      • Case

      Terrapin Laboratory

      By: Richard G. Hamermesh and Joseph B. Fuller
      Describes the formation and rapid growth of a drug testing company. The company needs to decide whether to enter the painkiller testing market, in addition to growing its drug treatment center business. The associated teaching materials provide students the opportunity... View Details
      Keywords: Business Growth; Entrepreneurial Management; Entrepreneurship; Growth Strategy; Market Entry; Venture Capital; Growth Management; Expansion; Financing and Loans; Health Care and Treatment; Health Testing and Trials; Business Startups; Pharmaceutical Industry; Health Industry
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      Hamermesh, Richard G., and Joseph B. Fuller. "Terrapin Laboratory." Harvard Business School Case 315-098, March 2015. (Revised September 2016.)
      • February 2015
      • Supplement

      Loki Capital Management: Excel Exercise

      By: Joseph B. Fuller
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      Fuller, Joseph B. "Loki Capital Management: Excel Exercise." Harvard Business School Spreadsheet Supplement 815-706, February 2015.
      • February 2015 (Revised June 2017)
      • Case

      Intrapreneurship at DaVita HealthCare Partners

      By: Joseph B. Fuller, David J. Collis and Matthew G. Preble
      Josh Golomb, president and general manager of DaVita Rx (Rx), was about to meet with Kent Thiry, CEO of Rx's corporate parent, DaVita Healthcare Partners Inc. (DaVita), in August 2013. The two would discuss whether Golomb should lead a new DaVita venture, Paladina... View Details
      Keywords: Intrapreneurship; Entrepreneurial Organizations; Startup Management; Startup; Strategic Positioning; Corporate Entrepreneurship; Corporate Strategy; Business Startups; Strategic Planning; Competitive Strategy; Health Industry; United States
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      Fuller, Joseph B., David J. Collis, and Matthew G. Preble. "Intrapreneurship at DaVita HealthCare Partners." Harvard Business School Case 315-046, February 2015. (Revised June 2017.)
      • February 2015
      • Supplement

      Loki Capital Management

      By: Joseph B. Fuller and Christopher Payton
      Keywords: Investment; Microeconomics; Negotiation Offer
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      Fuller, Joseph B., and Christopher Payton. "Loki Capital Management." Harvard Business School PowerPoint Supplement 315-099, February 2015.
      • February 2015
      • Teaching Note

      Loki Capital Management

      By: Joseph B. Fuller and Matthew Preble
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      Fuller, Joseph B., and Matthew Preble. "Loki Capital Management." Harvard Business School Teaching Note 315-073, February 2015.
      • February 2015 (Revised June 2016)
      • Case

      Solar Geoengineering

      By: Joseph B. Lassiter III and Stephanie Puzio
      On December 8th 2013, as Dr. David Keith was leaving the set of the Colbert Show, he couldn't help but replay the interview over and over in his mind. Did he actually get his point of view on solar geoengineering across or had he just added to the stereotype that he... View Details
      Keywords: Geoengineering; Carbon; Carbon Emissions; Energy; Nuclear; Nuclear Energy; De-extinction; Climate Change; Engineering; Entrepreneurship; Innovation and Invention; Energy Sources; Green Technology Industry; Energy Industry
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      Lassiter, Joseph B., III, and Stephanie Puzio. "Solar Geoengineering." Harvard Business School Case 815-081, February 2015. (Revised June 2016.)
      • February 2015 (Revised September 2016)
      • Case

      Hövding: The Airbag for Cyclists

      By: Joseph B. Fuller and Emilie Billaud
      In 2012, Anna Haupt and Terese Alstin, co¬founders of the Hövding company, reflect on the evolution of their venture and the way forward. Since 2005, Haupt and Alstin had been working on a new type of bicycle helmet—an "airbag for cyclists." What had begun as a thesis... View Details
      Keywords: Business Startups; Entrepreneurship; Transition; Leadership; Conflict Management; Bicycle Industry; Sweden; Europe
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      Fuller, Joseph B., and Emilie Billaud. "Hövding: The Airbag for Cyclists." Harvard Business School Case 315-056, February 2015. (Revised September 2016.)
      • February 2015
      • Supplement

      MuMaté Tool: Evaluating Financing Alternatives

      By: Joseph B. Fuller
      "MuMaté Tool: Evaluating Financing Alternatives" walks students through the considerations in allocating equity amongst the members of a startup's founding team. This exercise is designed to be used in conjunction with: Shikhar Ghosh, Joseph B. Fuller, Thomas E.... View Details
      Keywords: Partners and Partnerships; Business Startups; Equity
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      Fuller, Joseph B. "MuMaté Tool: Evaluating Financing Alternatives." Harvard Business School Spreadsheet Supplement 315-701, February 2015.
      • February 2015
      • Teaching Note

      MuMaté: Funding Growth

      By: Joseph B. Fuller and Matthew G. Preble
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      Fuller, Joseph B., and Matthew G. Preble. "MuMaté: Funding Growth." Harvard Business School Teaching Note 815-094, February 2015.
      • January 2015 (Revised August 2016)
      • Case

      Mahindra Lifespace Developers' Venture into Affordable Housing

      By: Joseph B. Fuller and Vidhya Muthuram
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      Fuller, Joseph B., and Vidhya Muthuram. "Mahindra Lifespace Developers' Venture into Affordable Housing." Harvard Business School Case 315-082, January 2015. (Revised August 2016.)
      • January 2014
      • Case

      Maricopa, Inc.: Finding the Right Treatment for Growth

      By: William A. Sahlman, Thomas R. Eisenmann, Joseph B. Fuller and Shikhar Ghosh

      The founders of Maricopa, Inc., a startup that sold proprietary hair-care products directly to salons, were preparing a board presentation to address the young company's inability to meet financial projections. While the products had caught on with customers, the... View Details

      Keywords: Business Startups; Financial Condition; Venture Capital; Financial Strategy; Financing and Loans; Expansion; Planning; Fashion Industry; Iowa
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      Sahlman, William A., Thomas R. Eisenmann, Joseph B. Fuller, and Shikhar Ghosh. "Maricopa, Inc.: Finding the Right Treatment for Growth." Harvard Business School Case 314-065, January 2014.
      • January 2014
      • Case

      Steven Carpenter at Cake Financial (Abridged)

      By: Thomas R. Eisenmann, Joseph B. Fuller and Shikhar Ghosh
      Steven Carpenter reflects on the successes and failures of his recent venture, Cake Financial. Carpenter had just sold the four-year-old startup and was at work on a new business plan. But first, he wanted to understand why Cake Financial, a service that allowed users... View Details
      Keywords: Corporate Entrepreneurship; Business or Company Management; Business Model; Growth and Development Strategy; Business Strategy; Internet; Financial Services Industry; Web Services Industry
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      Eisenmann, Thomas R., Joseph B. Fuller, and Shikhar Ghosh. "Steven Carpenter at Cake Financial (Abridged)." Harvard Business School Case 814-054, January 2014.
      • January 2014 (Revised December 2014)
      • Case

      GenapSys: Business Models for the Genome

      By: Richard G. Hamermesh, Joseph B. Fuller and Matthew Preble

      GenapSys, a California-based startup, was soon to release a new DNA sequencer that the company's founder, Hesaam Esfandyarpour, believed was truly revolutionary. The sequencer would be substantially less expensive—potentially costing just a few thousand dollars—and... View Details

      Keywords: DNA Sequencing; Life Sciences; Business Model; Innovation & Entrepreneurship; Health Care and Treatment; Genetics; Business Strategy; Biotechnology Industry; Pharmaceutical Industry; Technology Industry; Health Industry; Medical Devices and Supplies Industry; United States
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      Hamermesh, Richard G., Joseph B. Fuller, and Matthew Preble. "GenapSys: Business Models for the Genome." Harvard Business School Case 814-050, January 2014. (Revised December 2014.)
      • December 2013 (Revised March 2015)
      • Course Overview Note

      The Entrepreneurial Manager: Course Overview, 2015 Winter Term

      By: Richard G. Hamermesh, Thomas Eisenmann and Joseph B. Fuller
      Course overview of The Entrepreneurial Manager. View Details
      Keywords: Entrepreneurship; Management; Business Education
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      Hamermesh, Richard G., Thomas Eisenmann, and Joseph B. Fuller. "The Entrepreneurial Manager: Course Overview, 2015 Winter Term." Harvard Business School Course Overview Note 814-064, December 2013. (Revised March 2015.)
      • March 2013 (Revised March 2014)
      • Case

      C12 Energy

      By: Joseph B. Lassiter III and James McQuade
      C12 aimed to build not only a company, but an entire industry around carbon capture and sequestration (CCS). "You change the world by building a market, and you build a market by building a profitable company that other people copy," said Dawe, C12 Energy's CEO. "In... View Details
      Keywords: Carbon Sequestration; Sustainability; Cleantech; Oil And Gas; Business Model; Energy; Entrepreneurship; Environmental Sustainability; Green Technology Industry; Energy Industry; North America
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      Lassiter, Joseph B., III, and James McQuade. "C12 Energy." Harvard Business School Case 813-159, March 2013. (Revised March 2014.)
      • January 2013 (Revised April 2015)
      • Case

      Affinity Labs: Valuing Customer Growth

      By: Joseph B. Lassiter III and Elizabeth Kind
      In November 2006, Chris Michel left Military.com, which he founded in 1999, to start Affinity Labs, a global network of online communities. That month, Michel raised a Series A round of venture funding and established a partnership with Monster, which he had sold... View Details
      Keywords: Mergers and Acquisitions; Business Startups; Entrepreneurship; Demand and Consumers; Partners and Partnerships; Social and Collaborative Networks; Online Technology
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      Lassiter, Joseph B., III, and Elizabeth Kind. "Affinity Labs: Valuing Customer Growth." Harvard Business School Case 813-147, January 2013. (Revised April 2015.)
      • June 2012
      • Supplement

      Foro Energy (B)

      By: Joseph B. Lassiter, William A. Sahlman and James McQuade
      Foro Energy developed proprietary and patent-pending fiber-laser technologies that could disrupt existing processes and services for the exploration and production of oil and natural gas. These breakthrough laser technologies were protected by a strong intellectual... View Details
      Keywords: Disruptive Technologies; Innovation & Entrepreneurship; Development Stage Enterprises; Entrepreneurial Management; Entrepreneurs; Petroleum; Natural Gas; High Technology; Energy; Entrepreneurship; Disruptive Innovation; Technological Innovation; Intellectual Property; Energy Industry
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      Lassiter, Joseph B., William A. Sahlman, and James McQuade. "Foro Energy (B)." Harvard Business School Supplement 812-163, June 2012.
      • March 2012 (Revised December 2012)
      • Case

      Foro Energy (A)

      By: Joseph B. Lassiter III, William A. Sahlman and James McQuade
      Foro Energy developed proprietary and patent-pending fiber-laser technologies that could disrupt existing processes and services for the exploration and production of oil and natural gas. These breakthrough laser technologies were protected by a strong intellectual... View Details
      Keywords: Disruptive Innovation; Growth and Development Strategy; Entrepreneurship; United States
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      Lassiter, Joseph B., III, William A. Sahlman, and James McQuade. "Foro Energy (A)." Harvard Business School Case 812-136, March 2012. (Revised December 2012.)
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