by Benjamin Edelman - Publications - Faculty & Research

13 Mar 2005
Research & Ideas

The Tricky Business of Nonprofit Brands

Are brand management issues faced by a powerful for-profit company such as Toyota the same as those navigated by an international non-government organization (NGO) such as the Red Cross? Yes and no. In their... View Details

Keywords: by Manda Salls

19 Sep 2016
Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

challenging, is achievable. Take HBS colleague Benjamin G. Edelman, an expert in online markets whose research focuses on consumer protection related to online businesses. “My research is made better by... View Details

Keywords: by Carmen Nobel; Education

15 Jun 2016
Research & Ideas

These VC Partners May Make Your Firm Less Innovative

You don’t know what you don’t know—and almost by definition new entrepreneurial ventures need a helping hand from established partners if they hope to succeed. “Startups suffer from what researchers call ‘liability of newness,’” says... View Details

Keywords: by Michael Blanding; Financial Services; Banking

23 Sep 2014
First Look

First Look: September 23

http://www.hbs.edu/faculty/Publication%20Files/Kiatpongsan%20Norton%20PPS_31f17547-5033-401c-8ed2-ccc9b6a2b433.pdf Working Papers Bitcoin By: Böhme, Rainer, Nicolas Christin, Benjamin Edelman, and Tyler Moore Abstract—Bitcoin is an... View Details

Keywords: Sean Silverthorne

03 Feb 2014
Research & Ideas

The Tricky Business of Managing Web Advertising Affiliates

When the FBI charged Shawn Hogan and two others with defrauding eBay of about $21 million in affiliate marketing sales, Benjamin G. Edelman was watching closely behind the scenes. Edelman's name rarely came... View Details

Keywords: by Kim Girard; Advertising; Publishing

15 Dec 2020
Research & Ideas

The Unspoken Messages of COVID-19 Restrictions

interpret that to mean that it’s safe.” Luca and Glaeser teamed with University of Maryland Professor Ginger Zhe Jin and Benjamin T. Leyden, an assistant professor at Cornell University. They detailed their findings in Learning from... View Details

Keywords: by Danielle Kost; Food & Beverage

18 Jun 2013
First Look

First Look: June 18

Second, pay disparity between managers located in different states decreases relative to that of co-located managers. Third, division productivity falls in dispersed firms, with the effect driven by managers at the low end of the wage... View Details

Keywords: Anna Secino

08 Oct 2014
Research & Ideas

Who Is the Chief Sustainability Officer?

CSOs are of critical importance in successful sustainability efforts, but ironically become less central as sustainability efforts blossom. Although often linked with environmental issues such as water and energy use, a growing number of companies are taking... View Details

Keywords: by Dina Gerdeman; Manufacturing

31 Oct 2011
Research & Ideas

The Most Powerful Workplace Motivator

colleague Benjamin Edelman, Demographics, Career Concerns or Social Comparison: Who Games SSRN Download Counts? The paper addresses an issue near and dear to academics worldwide: the relative popularity of working papers in the Social... View Details

Keywords: by Carmen Nobel

22 Feb 2021
Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

seminar. The other implication is sales models, most of which are the ad hoc accumulation of decisions that different managers made pursuing different objectives, usually quarter by quarter. Changes in buying have exposed the loose screws... View Details

Keywords: by Kristen Senz

07 May 2007
Research & Ideas

Rediscovering Schumpeter: The Power of Capitalism

personality. Something of a dandy, Schumpeter (1883-1950) was a hit with women, adored by students, and both made and lost a fortune in a matter of years. He also once initiated a sword fight with a librarian—and won. McCraw, the Isidor... View Details

Keywords: by Sean Silverthorne; Education

02 Jan 2012
Research & Ideas

Most Popular Articles of 2011

School professor Benjamin G. Edelman discusses the paper's findings Teaching a 'Lean Startup' Strategy (24,997) http://hbswk.hbs.edu/item/6659.html Published: April 11, 2011 Most startups fail because they... View Details

Keywords: by Staff

31 Oct 2014
Op-Ed

Ebola’s Call To Arms About Disaster Preparedness

the United States. In the absence of having to be on alert for treating infectious diseases, American hospitals have let their guard down and their skills lapse. Partisan politics has exacerbated the problem by leaving the nation in the... View Details

Keywords: by Gautam Mukunda; Health

26 Apr 2011
Op-Ed

HBS Faculty Comment on Environmental Issues for Earth Day

Earth Day focuses the world's attention on the both the dangers and opportunities facing the planet. But sustainability and the intersection between business and the environment are issues that need to be addressed all the time, as cities grow, resources diminish, and... View Details

Keywords: by Staff; Energy; Utilities

01 Feb 2012
What Do You Think?

Is Support for Small Business Misplaced?

invest only a small proportion of total R&D money. They therefore charge higher prices and pay lower average wages. An analysis of census data by economists Erik Hurst and Benjamin Pugsley found that... View Details

Keywords: by James Heskett

17 Dec 2020
Research & Ideas

The 10 Most Popular Stories of 2020

that eight of the 10 most-read HBS Working Knowledge stories of the year were COVID-focused. Readers sought insights from HBS faculty about everything from managing large-scale remote work to leading during a crisis. The year was also marked View Details

Keywords: by Dina Gerdeman

09 Nov 2022
In Practice

COP27: What Can Business Leaders Do to Fight Climate Change Now?

The US government’s newly passed Inflation Reduction Act will direct $370 billion toward advancing renewal energy and reducing greenhouse gas emissions—the country's largest investment in fighting climate change so far. As business and government leaders around the... View Details

Keywords: by Lynn Schenk and Danielle Kost

January 2014 (Revised August 2017)
Case

StepSmart Fitness

By: Robert J. Dolan, Benson P. Shapiro and Alisa Zalosh

StepSmart Fitness, a manufacturer of exercise equipment, is undergoing a sweeping reorganization. The new CEO has terminated the District Sales Director and Regional VP and promoted 30-year-old Benjamin Cooper to manage the underperforming New England district. A... View Details

Keywords: Analysis; Restructuring; Salesforce Management; Management Succession; Performance Improvement; Manufacturing Industry; Sports Industry; New England

Citation

Educators

Purchase

12 Oct 1999
Research & Ideas

Spirit at Work: The Search for Deeper Meaning in the Workplace

"spiritual anchors for the new millennium." Clearly, something of a nonmaterial nature is stirring in the corporate temple. But questions abound. Just what does it mean to bring spirituality into the workplace? Is this an appropriate way to help people feel... View Details

Keywords: by Marguerite Rigoglioso

Article

How to Launch Your Digital Platform: A Playbook for Strategists

By: Benjamin Edelman

The ubiquity of Internet access has caused a sharp rise in the number of businesses offering platforms that connect users for communication or commerce. Entrepreneurs are particularly drawn to these platforms because they create significant value and have modest... View Details

Keywords: Platforms; Launch; Mobilization Strategy; Two-Sided Platforms; Network Effects; Adoption; Entrepreneurship; Information Technology Industry; Advertising Industry; Media and Broadcasting Industry; Transportation Industry; Financial Services Industry