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Publications

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  • All HBS Web  (115)
    • News  (9)
    • Research  (98)
  • Faculty Publications  (54)

Show Results For

  • All HBS Web  (115)
    • News  (9)
    • Research  (98)
  • Faculty Publications  (54)
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  • 2001
  • Working Paper

Geographic Concentration, Knowledge Spillovers, and Growth in the Evolution of the U.S. Advertising Agency Industry

By: Charles King, Alvin J. Silk and Niels Ketelhohn
Citation
Related
King, Charles, Alvin J. Silk, and Niels Ketelhohn. "Geographic Concentration, Knowledge Spillovers, and Growth in the Evolution of the U.S. Advertising Agency Industry." Harvard Business School Working Paper, No. 01-024, February 2001.
  • 10 May 2011
  • First Look

First Look: May 10

  PublicationsNonsimultaneous Chains and Dominos in Kidney Paired Donation—Revisited Authors:Itai Ashlagi, Duncan S. Gilchrist, Alvin E. Roth, and Michael A. Rees Publication:American Journal of Transplantation 11, no. 5 (May 2011)... View Details
Keywords: Sean Silverthorne
  • 2002
  • Working Paper

Knowledge Spillovers and Growth in the Disagglomeration of the U.S. Advertising Agency Industry

By: Charles King III, Alvin J. Silk and Niels Ketelhohn
Citation
Related
King, Charles, III, Alvin J. Silk, and Niels Ketelhohn. "Knowledge Spillovers and Growth in the Disagglomeration of the U.S. Advertising Agency Industry." Harvard Business School Working Paper, No. 03-049, October 2002.
  • June 2003
  • Teaching Note

Pepcid AC: Racing to the OTC Market (TN)

By: Charles King III, Alvin J. Silk and Ann Leamon
Teaching Note for (9-500-073). View Details
Keywords: Chemical Industry
Citation
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King, Charles, III, Alvin J. Silk, and Ann Leamon. "Pepcid AC: Racing to the OTC Market (TN)." Harvard Business School Teaching Note 503-107, June 2003.
  • 2005
  • Working Paper

On Inter-industry Variation in the Vertical Integration of Advertising Services

By: Sharon Horsky, Steven C. Michael and Alvin J. Silk
Citation
Related
Horsky, Sharon, Steven C. Michael, and Alvin J. Silk. "On Inter-industry Variation in the Vertical Integration of Advertising Services." Harvard Business School Working Paper, No. 06-025, December 2005.
  • 2006
  • Working Paper

Anomalies in Estimates of Cross-Elasticities for Marketing Mix Models: Theory and Empirical Test

By: Andre Bonfrer, Ernest R. Berndt and Alvin J. Silk
Citation
Read Now
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Bonfrer, Andre, Ernest R. Berndt, and Alvin J. Silk. "Anomalies in Estimates of Cross-Elasticities for Marketing Mix Models: Theory and Empirical Test." NBER Working Paper Series, No. 12756, December 2006.
  • fall 2003
  • Article

Knowledge Spillovers and Growth in the Disagglomeration of the U.S. Advertising Agency Industry

By: Charles King III, Alvin J. Silk and Niels Ketelhohn
Keywords: Knowledge; Growth and Development; Advertising; Advertising Industry; United States
Citation
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King, Charles, III, Alvin J. Silk, and Niels Ketelhohn. "Knowledge Spillovers and Growth in the Disagglomeration of the U.S. Advertising Agency Industry." Journal of Economics & Management Strategy 12, no. 3 (fall 2003): 327–362.
  • 07 Aug 2012
  • First Look

First Look: August 7

http://www.hbs.edu/research/pdf/13-009.pdf The Need for (long) Chains in Kidney Exchange Authors:Itai Ashlagi, David Gamarnik, Michael A. Rees, and Alvin E. Roth Abstract It has been previously shown that for sufficiently large pools of... View Details
Keywords: Sean Silverthorne
  • 08 Jun 2010
  • First Look

First Look: June 8

and Marketing Services Industry? Myth vs. Realty Authors:Alvin J. Silk and Charles King III Publication:Journal of Current Issues and Research in Advertising (forthcoming) Abstract We analyze changes in... View Details
Keywords: Martha Lagace
  • 2012
  • Article

The Internalization of Advertising Services: An Inter-Industry Analysis

By: Sharon Horsky, Steven C. Michael and Alvin J. Silk
This study investigates the extent to which U.S. advertisers use in-house rather than independent advertising agencies and examines inter-industry variation in such internalization. Contrary to the widely held impression that use of an in-house advertising agency is... View Details
Keywords: Advertisers; In-house Advertising; Inter-industry Variation; Internalization; Scale Economies; Transaction Costs; Vertical Integration; Advertising Costs; Creative Industries; Marketing Strategy; Advertising Industry; Europe; North and Central America
Citation
Read Now
Related
Horsky, Sharon, Steven C. Michael, and Alvin J. Silk. "The Internalization of Advertising Services: An Inter-Industry Analysis." Review of Marketing Science 10, no. 1 (2012).
  • June 2008
  • Article

Current State of Fellowship Hiring: Is a Universal Match Necessary? Is It Possible?

By: Christopher D. Harner, Anil S. Ranawat, Muriel Niederle, Alvin E. Roth, Peter J. Stern, Shepard R. Hurwitz, William Levine, G. Paul DeRosa and Serena S. Hu
Currently, approximately ninety percent of the six hundred twenty graduating orthopaedic residents are planning on entering a post-graduate fellowship. Since January of 2005, two of the largest fellowship match programs, Sports Medicine and Spine Surgery, were... View Details
Keywords: Medical Specialties; Recruitment; Selection and Staffing; Employment; Market Timing; Marketplace Matching; Health Industry
Citation
Find at Harvard
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Harner, Christopher D., Anil S. Ranawat, Muriel Niederle, Alvin E. Roth, Peter J. Stern, Shepard R. Hurwitz, William Levine, G. Paul DeRosa, and Serena S. Hu. "Current State of Fellowship Hiring: Is a Universal Match Necessary? Is It Possible?" Journal of Bone and Joint Surgery: American Volume 90 (June 2008): 1375–1384.
  • 2012
  • Article

The Unbundling of Advertising Agency Services: An Economic Analysis

By: Mohammad Arzaghi, Ernst R. Berndt, James C. Davis and Alvin J. Silk
We address a puzzle surrounding the shift from bundling to unbundling of U.S. advertising agency services and the slow pace of change over several decades. We model an agency’s decision as a tradeoff between the fixed cost to the advertiser of establishing a... View Details
Keywords: Bundling; Unbundling; Advertising Agency Services; Fixed Cost; Higher Media Prices; Volume; Diversification; Advertising; Change; Advertising Industry; United States
Citation
Read Now
Related
Arzaghi, Mohammad, Ernst R. Berndt, James C. Davis, and Alvin J. Silk. "The Unbundling of Advertising Agency Services: An Economic Analysis." Review of Marketing Science 10, no. 1 (2012).
  • 02 Jun 2010
  • First Look

First Look: June 2

Ert, and Alvin E. Roth Publication:Special Issue on Predicting Behavior in Games. Games 1, no. 2 (2010) An abstract is unavailable at this time. Read the paper: http://www.mdpi.com/2073-4336/1/2/117/ The Counterfeit Self: The Deceptive... View Details
Keywords: Martha Lagace
  • 15 Jan 2013
  • First Look

First Look: January 15

MuthuramHarvard Business School Case 113-004 Nalli Silk Sarees Private Limited was a family owned and operated business that retailed Indian ethnic wear. This 83-year-old company had enjoyed impressive growth with a $95 million turnover,... View Details
Keywords: Sean Silverthorne
  • 20 Feb 2007
  • First Look

First Look: February 20, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=807018 Goodyear and the Threat of Government Tire Grading Harvard Business School Case 707-494 In the spring of 1977, Goodyear CEO Charles J. Pilliod Jr. was looking at an... View Details
Keywords: Martha Lagace
  • 15 Apr 2008
  • First Look

First Look: April 15, 2008

privatization announcement, served as a credible commitment to the government's privatization agenda. Current State of Fellowship Hiring: Is a Universal Match Necessary? Is it Possible? Authors:Christopher D. Harner, Anil S. Ranawat, Muriel Niederle, View Details
Keywords: Martha Lagace
  • 15 Jun 2010
  • First Look

First Look: June 15

tranches. Overall, a one standard deviation reduction in average time on the market decreases the interest rate for institutional loans by over 30 basis points per annum. While this effect is significantly larger for loan tranches bought... View Details
Keywords: Martha Lagace
  • 15 Dec 2009
  • First Look

First Look: Dec. 15, 2009

influence from those valued for non-social reasons. The Effects of a Central Clearinghouse on Job Placement, Wages, and Hiring Practices Authors:Muriel Niederle and Alvin E. Roth Publication:In Studies of Labor Market Intermediation,... View Details
Keywords: Martha Lagace
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