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Show Results For
- All HBS Web
(1,765)
- People (4)
- News (427)
- Research (970)
- Events (9)
- Multimedia (21)
- Faculty Publications (477)
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- June 1995 (Revised February 1997)
- Case
Ready-to-Eat Breakfast Cereal Industry in 1994 (A), The
Ready-to-eat breakfast cereal has historically been a stable and highly profitable industry, dominated by the Big Three of Kellogg, General Mills, and Kraft General Foods (Post). In 1994, private label cereals are making significant market share gains, and promotional... View Details
Corts, Kenneth S. "Ready-to-Eat Breakfast Cereal Industry in 1994 (A), The." Harvard Business School Case 795-191, June 1995. (Revised February 1997.)
- 2025
- Working Paper
Partisan Corporate Speech
By: William Cassidy and Elisabeth Kempf
We construct a novel measure of partisan corporate speech using natural language
processing techniques and use it to establish three stylized facts. First, the volume
of partisan corporate speech has risen sharply between 2012 and 2022. Second, this
increase has... View Details
Keywords: Natural Language Processing; Perspective; Communication; Public Opinion; Business and Shareholder Relations; Trends
Cassidy, William, and Elisabeth Kempf. "Partisan Corporate Speech." Harvard Business School Working Paper, No. 05-056, May 2025.
- 20 Dec 2018
- Research & Ideas
Most Popular Stories and Research Papers of 2018
and social posts in 2018. Tell us in the comment section below what you thought were the most interesting business trends of the year and what you expect in 2019. Kids of Working Moms Grow into Happy Adults In earlier research, Kathleen... View Details
Keywords: by Sean Silverthorne
- Fall 2019
- Article
Endogenous Productivity of Demand-Induced R&D: Evidence from Pharmaceuticals
By: Kyle Myers and Mark Pauly
We examine trends in the productivity of the pharmaceutical sector over the past three decades. Motivated by Ricardo’s insight that productivity and rents are endogenous to demand when inputs are scarce, we examine the industry’s aggregate R&D production function.... View Details
Keywords: Innovation; Productivity; Pharmaceuticals; Innovation and Invention; Performance Productivity; Pharmaceutical Industry
Myers, Kyle, and Mark Pauly. "Endogenous Productivity of Demand-Induced R&D: Evidence from Pharmaceuticals." RAND Journal of Economics 50, no. 3 (Fall 2019): 591–614.
- 02 Jun 2020
- Working Paper Summaries
HBS COVID-19 Global Policy Tracker
- Research Summary
Firm and aggregate volatility
US publicly traded companies have become more volatile over the postwar period. This trend has been the result of increased competition in product markets through deregulation, through more intensive innovation activity, and through easier access to capital markets.... View Details
- 03 Dec 2001
- Research & Ideas
Healthcare Conference Looks At Ailing Industry
Cancer research, it has been said, is not unlike a group of blind men studying an elephant. One man feels the elephant's tail and says it is a rope. Another blind man handles its tusk and calls it a spear, and yet another declares its trunk is a hose. All report... View Details
- 21 Apr 2011
- Research & Ideas
Searching for Better Practices in Social Investing
Investing: Emerging Trends in a Changing Landscape," a recent panel discussion hosted by Harvard Business School's Social Enterprise Initiative. They also touched on growing trends including venture... View Details
- 02 May 2005
- What Do You Think?
Where is Consumer Generated Marketing Taking Us?
"consumer generated marketing." Is it time to ask ourselves whether these trends are always in our best interests as marketers and customers? Is it possible to be too well connected with one segment of customers? Is there a... View Details
Keywords: by James Heskett
- 2020
- Chapter
Luxury and Environmental Responsibility
By: Anat Keinan, Sandrine Crener and Dafna Goor
Luxury and sustainability are often perceived as incompatible and contradictory. However, as the concept of luxury and our understanding of conspicuous consumption are evolving and need to be revisited—from conspicuous to conscious consumption—the book chapter explores... View Details
Keinan, Anat, Sandrine Crener, and Dafna Goor. "Luxury and Environmental Responsibility." In Research Handbook on Luxury Branding, edited by Felicitas Morhart, Keith Wilcox, and Sandor Czellar, 300–323. Edward Elgar Publishing, 2020.
- Research Summary
Leading The Finance Function in the Future
Marc L. Bertoneche is analyzing, for research and teaching purposes, the trends of the finance function in various parts of the world and its increasing role as a strategic partner in business decisions. View Details
- August 1998
- Background Note
Selling Books Online in Mid-1998
By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis
Provides an overview of the trends and predictions for the online book retail industry as of August 1998 and the current status of Amazon.com, BarnesandNoble.com, and other main players' online ventures. View Details
Rayport, Jeffrey F., Carin-Isabel Knoop, and Cate Reavis. "Selling Books Online in Mid-1998." Harvard Business School Background Note 899-038, August 1998.
- 03 May 2004
- Research & Ideas
Business History around the World
While many history departments of American universities prefer to keep business as a separate discipline, HBS entrepreneurship professor Geoffrey Jones encourages the examination of history as a way to better understand contemporary management issues. To that end,... View Details
Keywords: by Cynthia Churchwell
- May 1986 (Revised August 1987)
- Supplement
Gillette Co.: Dry Idea Advertising (A), Video Introduction
Provides an overview of video contents and three attachments: 1) chart discussed at meeting shown in video, 2) historical Dry Idea copy strategies, and 3) graphic comparison of Dry Idea share trends and airing history. View Details
Bonoma, Thomas V. "Gillette Co.: Dry Idea Advertising (A), Video Introduction." Harvard Business School Supplement 586-145, May 1986. (Revised August 1987.)
- January 2010 (Revised February 2011)
- Case
The Random House Response to the Kindle
By: Bharat N. Anand and Peter Olson
In early 2010, e-readers, like Amazon's Kindle and Apple's impending iPad, threatened to disrupt the book publishing industry. The case provides an overview of the industry, describes the broader trends regarding e-readers, and asks: how should major publishers like... View Details
Keywords: Change Management; Trends; Disruptive Innovation; Technological Innovation; Consumer Behavior; Industry Structures; Corporate Strategy; Hardware; Publishing Industry
Anand, Bharat N., and Peter Olson. "The Random House Response to the Kindle." Harvard Business School Case 710-444, January 2010. (Revised February 2011.)
- September 2002 (Revised December 2005)
- Case
DaimlerChrysler Post-Merger Integration (A)
By: Richard F. Meyer, Michael G. Rukstad, Peter J. Coughlan and Stephan A. Jansen
Describes the background, process, and aftermath of the merger between Daimler-Benz of Germany and Chrysler Corp. of America. Describes the economic structure and trends of the world automobile industry at the turn of the century as well as the individual histories and... View Details
Keywords: Integration; Negotiation Process; Corporate Strategy; Mergers and Acquisitions; Cross-Cultural and Cross-Border Issues; Auto Industry; Germany; United States
Meyer, Richard F., Michael G. Rukstad, Peter J. Coughlan, and Stephan A. Jansen. "DaimlerChrysler Post-Merger Integration (A)." Harvard Business School Case 703-417, September 2002. (Revised December 2005.)
- April 2013
- Case
Managing with Analytics at Procter & Gamble
By: Thomas H. Davenport, Marco Iansiti and Alain Serels
Senior management at P&G has put a strong emphasis on using data to make "better, smarter, real-time business decisions." The Global Business Services (GBS) organization has developed tools, systems and processes to provide managers throughout P&G with direct access to... View Details
Keywords: Analytics; Data Management; Forecasting; Shared Services; Procter & Gamble; Laundry Detergent; Information Management; Forecasting and Prediction; Information Technology; Mathematical Methods; Consumer Products Industry; North America
Davenport, Thomas H., Marco Iansiti, and Alain Serels. "Managing with Analytics at Procter & Gamble." Harvard Business School Case 613-045, April 2013.
- 2008
- Working Paper
The Agglomeration of U.S. Ethnic Inventors
By: William R. Kerr
The ethnic composition of US inventors is undergoing a significant transformation—with deep impacts for the overall agglomeration of US innovation. This study applies an ethnic-name database to individual US patent records to explore these trends with greater detail.... View Details
Keywords: Information Technology; Geographic Location; Patents; Ethnicity; City; Innovation and Invention; United States
Kerr, William R. "The Agglomeration of U.S. Ethnic Inventors." Harvard Business School Working Paper, No. 09-003, July 2008. (Forthcoming book chapter in Agglomeration Economics.)
- 03 Mar 2010
- What Do You Think?
To What Degree Does “Identity” Affect Economic Performance?
the commitment and loyalty of employees who perceive themselves as the most disposable of corporate assets ." What will it take to turn around negative trends in "identity"? Ajay Kumar Gupta suggests that "creation of... View Details
Keywords: by Jim Heskett