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Show Results For
- All HBS Web
(238)
- News (74)
- Research (144)
- Events (1)
- Multimedia (2)
- Faculty Publications (75)
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- 07 Jan 2002
- Research & Ideas
How Marketing Can Reduce Worldwide Poverty
spur agriculture. Or the supermarket going up in the inner city. What can a marketing background say to you when your goal is not to sell Coca-Cola, but to offer a better existence to people on the edge? That's the puzzle facing HBS... View Details
Keywords: by Martha Lagace
- 06 Oct 2020
- Sharpening Your Skills
18 Tips Managers Can Use to Lead Through COVID's Rising Waters
shopping hours for senior citizens while Woolworths Supermarket in Australia closed a number of stores with less traffic to better enable deliveries to seniors, those with disabilities, and those in quarantine or self-isolation. To learn... View Details
Keywords: by Sean Silverthorne
- 26 Jun 2017
- Research & Ideas
How Cellophane Changed the Way We Shop for Food
more and more grocery stores converted to self-service retailing, displaying products in the open so that consumers could choose for themselves. The rise of supermarkets spurred the trend, as did the availability of refrigerated shelves,... View Details
- 15 Nov 2018
- Book
Can the Global Food Industry Overcome Public Distrust?
JamesBrey Food is the largest segment of the global economy. It is also widely recognized as more critical for human health than any pharmaceutical drug on the planet. But significant changes in the industry are making people lose trust in many institutions involved in... View Details
- 03 Dec 2020
- Research & Ideas
Cut Payroll Costs with Transparency, Fairness, and Compassion
company Sysco reduced staffing levels by a third via furloughs and layoffs but also did a deal with Kroger supermarkets to provide some of Sysco’s furloughed workers temporary work at distribution centers. Another option is to rotate... View Details
Keywords: by Boris Groysberg and Sarah Abbott
- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
contractual relationships) or noncommercial (e.g., communication on a dating website). Affiliation requires platform-specific investments of time or money or both. For example, a supermarket would not qualify because it is a reseller:... View Details
Keywords: by Julia Hanna
- 10 Oct 2011
- Research & Ideas
Retailing Revolution: Category Killers on the Brink
environments. Space Rentals. Retailers can also decide to become quasi real-estate companies that manage the overall merchandising look and feel of the spaces they rent. The UK chain Selfridges and department stores in Japan have employed this strategy for a number of... View Details
- 14 Jul 2020
- Research & Ideas
Restarting Under Uncertainty: Managerial Experiences from Around the World
switched from in-person to online training. Case 4: Partner with other businesses to share labor ChiSuper is a supermarket chain with more than 1,000 stores across China. ChiSuper faced a severe labor shortage at a peak in the COVID-19... View Details
- 10 Mar 2015
- Research & Ideas
The Surprising Winners and Losers in the Retail Revolution
provides a wide array of in-aisle treats and accessories to drive impulse purchases. At the same time, they've maintained a strategy of exclusivity with pet food so that they are not stocking all of the same items that Walmart and the View Details
- 02 Aug 2024
- HBS Case
How a Mission to Cut Food Waste Launched a Multimillion-Dollar Venture
On a hectic Friday in October 2016, Josh Domingues wondered if he had made a mistake quitting the security of a well-paying job managing contracts for professional hockey players to start a new venture selling nearly expired groceries at discount prices. After all, a... View Details
- 17 Sep 2001
- Research & Ideas
Why E-commerce Didn’t Die With the Fall of Webvan
intimacy, and community offered by direct-to-consumer marketing will have an impact on every industry and intermediary," Deighton predicted. Supermarkets may have "dodged a bullet" for now, but direct-to-consumer marketing... View Details
- 21 Jan 2015
- Lessons from the Classroom
Managing the Family Business: Market Basket’s Lessons About Buyouts
family and business. And when buyouts do happen, they usually come late. "Buyouts of family owners rarely happen—even when it is clearly a good option" The Case Of Market Basket Market Basket, a highly respected supermarket... View Details
Keywords: Retail
- 03 Mar 2014
- HBS Case
Decommoditizing the Canned Tomato
brand on a supermarket shelf in Parma a few years ago. She then met Francesco Mutti when he attended Harvard Business School's Executive Education Agribusiness Seminar, held that year in São Paulo, Brazil. "Because he was from Parma and I... View Details
- 19 Oct 2009
- Research & Ideas
Why Are Web Sites So Confusing?
might be interested in ex-post (i.e., once there). Thus, consumers coming to the supermarket to buy daily staples (say, bread and milk) might be induced to also get expensive chocolate if they have to walk past the corresponding aisle... View Details
Keywords: by Andrei Hagiu & Bruno Jullien
- 01 Oct 2008
- Research & Ideas
How Much Time Should CEOs Devote to Customers?
versus the inside. Marketing expertise depends on customer insights. These insights cannot be gleaned from looking at market research data on a computer screen. Just like politics, all marketing is retail. The customer votes every day at the View Details
Keywords: by John Quelch
- 25 Aug 2003
- Research & Ideas
Should You Sell Your Digital Privacy?
because I want them to keep giving me the best service they can deliver in exchange for my commitment to fly them whenever I can. Consumers can achieve anonymity today by declining to join supermarket frequent shopper programs, but by so... View Details
- 17 Mar 2022
- Research & Ideas
Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’
a bind: Would they have to compromise on their social purpose and use plastic? Or could they come up with a different solution? Team members had an idea: What if they sold their produce to supermarkets unpackaged, and View Details
Keywords: by Ranjay Gulati
- 16 Feb 2004
- Research & Ideas
Marketing Wine to the World
industry. Buyer power appears to be higher in the Old World. Consumers are more sophisticated and somewhat more price sensitive in the Old World than in the New World. More sales occur through supermarkets and other off-premise locations... View Details
- 24 Oct 2005
- Research & Ideas
Building an IT Governance Committee
of an extremely successful supermarket chain on the West Coast, where he achieved impressive business results through effective IT system implementation and management. As chair of the IT committee, he helps balance his company's... View Details
Keywords: by Richard Nolan & Warren McFarlan
- 02 Mar 2015
- Research & Ideas
‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat
fulfillment of basic needs, such as Consumer Product Goods and apparel basics, is growing. With customers increasingly ordering these and other products online, potential shoppers have fewer reasons to leave their homes, and the clothing store collocated with the View Details