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Publications

Publications

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  • All HBS Web  (333)
    • People  (1)
    • News  (185)
    • Research  (130)
  • Faculty Publications  (28)

Show Results For

  • All HBS Web  (333)
    • People  (1)
    • News  (185)
    • Research  (130)
  • Faculty Publications  (28)
← Page 5 of 333 Results →
  • Blog

The Chao Center: The Heart of HBS Executive Education

project rooms, conference and event spaces, and a cafeteria for Executive Education participants. In addition, the building includes a very large TV used to show sport games, graduation, events, and more. For whom is the Chao Center... View Details
  • 30 Jun 2014
  • Lessons from the Classroom

The Role of Emotions in Effective Negotiations

soon as the checkbook comes out a flood of emotions comes out with it—fear, anxiety, competiveness, anger, annoyance—all of which can influence what either side is willing to accept. “I can't imagine a good negotiator who doesn't have... View Details
Keywords: by Michael Blanding; Sports; Sports
  • 21 Oct 2013
  • Working Paper Summaries

How Major League Baseball Clubs Have Commercialized Their Investment in Japanese Top Stars

Keywords: by Isao Okada & Stephen A. Greyser; Sports
  • 16 Jun 2020
  • Research & Ideas

Your Customers Have Changed. Here's How to Engage Them Again.

their artificial reality (AR) annotation products on mobile phones. AT&T, Cisco, and Zoom have enhanced their network capabilities for increased demand in bandwidth. In addition, numerous small businesses like restaurants and home View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Retail; Service
  • 11 Oct 2023
  • News

Soldier On

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes In November of 2022, 33-year-old Phillip Jones (MPA/MBA 2021) was elected mayor of Newport News, Virginia, where he had spent part of his childhood. The son of two Air Force veterans, he served six years in... View Details
  • 27 Nov 2019
  • Sharpening Your Skills

Secrets for Creating a Long-Lasting Brand

built from the ground up and rebuilt again when the competitive landscape shifts. A Good Place to Start Super Bowl Ads Sell Products, but Do They Sell Brands?Super Bowl advertising is increasingly about using storytelling to sell... View Details
Keywords: by Sean Silverthorne; Retail
  • 01 Jun 2023
  • News

Pet Project

beginning was that the only way DTC physical goods make sense, as a venture-fundable, multiple-X return on your investment business, is if you can achieve the strong lifetime value (LTV) to customer-acquisition-cost (CAC) ratio that... View Details
Keywords: Jen McFarland Flint; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Sporting Goods, Hobby, Musical Instrument, and Book Stores
  • 04 Jun 2020
  • Book

It’s Not About You: Why Leaders Need to Look Outward

more included while making others at least feel the same, maybe even more included. Great leaders are great at increasing inclusion for all without a fixed pie. And this pandemic has made that just go to a varsity sport level because of... View Details
Keywords: by Kristen Senz
  • 08 Apr 2019
  • Sharpening Your Skills

The Life of Luxury and How to Sell It

maker better off emphasizing performance over luxury? Are luxury and sustainability mutually exclusive? And just what is the “new aspirational lifestyle?” Here is what they found. A Good Place to Start The ‘Luxury Prime’: How Luxury... View Details
Keywords: by Sean Silverthorne; Auto; Retail; Fashion
  • 27 Jan 2009
  • First Look

First Look: January 27, 2009

Carbonell-Nicolau and Diego Comin Publication:Journal of Quantitative Analysis in Sports (forthcoming) Abstract This paper designs and implements an empirical test to discern whether the parties to a contract are able to commit not to... View Details
Keywords: Martha Lagace
  • 11 Mar 2019
  • Research & Ideas

Branding Sells Cereal, Handbags, and Vacations. Can It Sell a Country?

nature. The resulting “100% Pure New Zealand” campaign—which targeted travelers in the United States, Germany, United Kingdom, Australia, and Singapore—helped boost tourist visits by 50 percent from 1999 to 2005. New Zealand couldn’t have achieved that success if it... View Details
Keywords: by Danielle Kost; Tourism
  • 04 Feb 2002
  • Research & Ideas

How a Juicy Brand Came Back to Life

Even now, mere mention of Quaker Oats' acquisition of Snapple causes veteran dealmakers to shudder. For good reason. In 1993, Quaker paid $1.7 billion for the Snapple brand, outbidding Coca-Cola, among other interested parties. In 1997,... View Details
Keywords: by John Deighton; Food & Beverage
  • 04 Nov 2009
  • What Do You Think?

What is the Role of Government Vis-à-Vis Capitalism?

a world, it is absurd to talk about 'free' competition—it is inherently unstable, but for the good efforts of government." Alan Ecclesston added, "Let's not confuse 'free market' with freedom from rules and oversight."... View Details
Keywords: by Jim Heskett
  • 19 Mar 2014
  • Research & Ideas

A Brand Manager’s Guide to Losing Control

authentic—because they are—and have proven very good at garnering more fans. For instance, the Facebook pages for both Nutella and Coca-Cola were created, unsolicited, by actual fans. In both cases, the companies have encouraged these... View Details
Keywords: by Carmen Nobel; Advertising
  • 26 Jan 2022
  • News

Making Peace with Anger

I think, from being a good leader and manager to being a really good leader and manager. And the results, as it relates to Walker & Dunlop and our growth and our performance as a publicly traded company, are... View Details
  • 31 Jul 2023
  • News

Striving for Imperfection

me more about this case that you’re making for leaning into ambiguity and imperfection. Why is that a good solution for this moment in time? Charles Conn: Yeah, when most of us learn strategy, and many of us learned it from Michael... View Details
Keywords: Management of Companies and Enterprises; Management
  • 07 Jan 2019
  • Research & Ideas

The Better Way to Forecast the Future

Political science has seen a rise in probability forecasts for geopolitical events, with forecasting competitions and blogs like Nate Silver’s fivethirtyeight.com offering probabilities of election results, outcomes of sporting events,... View Details
Keywords: by Roberta Holland; Air Transportation; Transportation
  • 28 Jun 2022
  • Book

The Moral Enterprise: How Two Companies Profit with Purpose

How can government and business work together in this fractious political moment, when finding solutions to pressing problems like inequality and climate change are more urgent than ever? Rebecca Henderson, Harvard University’s John and Natty McArthur University... View Details
Keywords: by Avery Forman
  • 01 Mar 2010
  • News

John Crowley’s Extraordinary Measures

FAMILY PORTRAIT: John and Aileen Crowley with Megan, John Jr., and Patrick. When John Crowley (MBA ’97) flew to Portland, Oregon, last spring to watch the filming of a movie about his life, what he saw was “beyond surreal.” The actors’ trailers all View Details
Keywords: Sarah Auerbach; Ambulatory Health Care Services; Health, Social Assistance; Motion Picture and Sound Recording Industries; Information
  • 01 Oct 1999
  • News

Banking on Success

time for vacations. What was your first job? I was a paperboy in Hartsdale, New York, for a few years, delivering the Reporter Dispatch. In high school, I sold sporting goods at E.J. Korvettes, a New York... View Details
Keywords: Deborah E. Blagg
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