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- All HBS Web
(806)
- Faculty Publications (165)
- September 2017
- Article
The Belief in a Favorable Future
By: Todd Rogers, Don A. Moore and Michael I. Norton
People believe that future others’ preferences and beliefs will change to align with their own. People holding a particular view (e.g., support of President Trump) are more likely to believe that future others will share their view than to believe that future others... View Details
Keywords: Social Cognition; Judgment; Prediction; Forecasting; False Consensus; Donation; Open Data; Open Materials; Preregistered; Forecasting and Prediction; Perception; Values and Beliefs; Behavior
Rogers, Todd, Don A. Moore, and Michael I. Norton. "The Belief in a Favorable Future." Psychological Science 28, no. 9 (September 2017): 1290–1301.
- 2016
- Working Paper
Meet the Oligarchs: Business Legitimacy, State Capacity and Taxation
By: Rafael Di Tella, Juan Dubra and Alejandro Lagomarsino
We analyze the role of people’s beliefs about the rich in the determination of public policy in the context of a randomized online survey experiment. A question we study is the desirability of government-private sector meetings, a variable we argue is connected to... View Details
Keywords: Business Legitimacy; State Capacity; Meetings; Taxes; Top 1%; Regulation; Prejudice and Bias; Values and Beliefs; Taxation; Business and Government Relations
Di Tella, Rafael, Juan Dubra, and Alejandro Lagomarsino. "Meet the Oligarchs: Business Legitimacy, State Capacity and Taxation." Harvard Business School Working Paper, No. 17-046, December 2016.
- Article
Experience Theory, or How Desserts Are Like Losses
By: Jolie M. Martin, Martin Reimann and Michael I. Norton
While many experiments have explored risk preferences for money, few have systematically assessed risk preferences for everyday experiences. We propose a conceptual model and provide convergent evidence from seven experiments that, in contrast to a typical “zero”... View Details
Keywords: Experiences; Monetary Gambles; Risk Preferences; Experience Theory; Risk and Uncertainty; Behavior; Decision Choices and Conditions
Martin, Jolie M., Martin Reimann, and Michael I. Norton. "Experience Theory, or How Desserts Are Like Losses." Journal of Experimental Psychology: General 145, no. 11 (November 2016): 1460–1472.
- August 2016
- Teaching Note
Mahindra Lifespace Developers' Venture into Affordable Housing
By: Joseph B. Fuller and Monica Baraldi
Mahindra Lifespace Developers Limited (MLDL) was the infrastructure and real estate arm of the Mahindra Group, an Indian conglomerate with revenues of $16.5 billion in 2014. Employing 400 experts in land acquisition, design, project management, sales and marketing, and... View Details
Keywords: Business Conglomerates; Business Startups; Development Economics; Developing Countries and Economies; Corporate Entrepreneurship; Social Entrepreneurship; Housing; Emerging Markets; Business and Government Relations; Human Needs; Social Issues; Urban Development; Real Estate Industry; India
- August 2016
- Article
The Role of (Dis)similarity in (Mis)predicting Others' Preferences
By: Kate Barasz, Tami Kim and Leslie K. John
Consumers readily indicate liking options that appear dissimilar—for example, enjoying both rustic lake vacations and chic city vacations or liking both scholarly documentary films and action-packed thrillers. However, when predicting other consumers’ tastes for the... View Details
Keywords: Perceived Similarity; Prediction Error; Preference Prediction; Self-other Difference; Social Inference; Cognition and Thinking; Perception; Forecasting and Prediction
Barasz, Kate, Tami Kim, and Leslie K. John. "The Role of (Dis)similarity in (Mis)predicting Others' Preferences." Journal of Marketing Research (JMR) 53, no. 4 (August 2016): 597–607.
- Article
Valuing Time Over Money Is Associated with Greater Happiness
By: A.V. Whillans, Aaron C. Weidman and Elizabeth W. Dunn
How do the trade-offs that we make about two of our most valuable resources—time and money—shape happiness? While past research has documented the immediate consequences of thinking about time and money, research has not yet examined whether people’s general... View Details
Whillans, A.V., Aaron C. Weidman, and Elizabeth W. Dunn. "Valuing Time Over Money Is Associated with Greater Happiness." Social Psychological & Personality Science 7, no. 3 (April 2016): 213–222.
- 2016
- Working Paper
Popular Acceptance of Inequality Due to Innate Brute Luck and Support for Classical Benefit-Based Taxation
U.S. survey respondents' views on distributive justice are shown to differ in two specific, related ways from what is conventionally assumed in modern optimal tax research. A large share of respondents, and in some cases a large majority, resist the full equalization... View Details
Weinzierl, Matthew C. "Popular Acceptance of Inequality Due to Innate Brute Luck and Support for Classical Benefit-Based Taxation." Harvard Business School Working Paper, No. 16-104, March 2016. (Revised July 2016. Also NBER Working Paper Series, No. 22462, July 2016. Also see Notes on Fortune article. Accepted for publication by the Journal of Public Economics.)
- February 2016 (Revised February 2018)
- Case
The Battle over the Initiative and Referendum in Massachusetts (1918)
By: David Moss and Dean Grodzins
On Election Day in 1918, Massachusetts voters would have to decide not only on their preferred candidates for governor and U.S. Senator, but also whether or not to approve 19 proposed amendments to the state constitution. By far the most controversial of these would... View Details
Moss, David, and Dean Grodzins. "The Battle over the Initiative and Referendum in Massachusetts (1918)." Harvard Business School Case 716-044, February 2016. (Revised February 2018.)
- November 2015 (Revised January 2016)
- Teaching Note
McDonald's Corporation: Managing a Sustainable Supply Chain—From Amazon Soya to Cage Free Eggs
This case provides an opportunity for students to consider how large, multinational corporations should respond when targeted by activists regarding environmental and social concerns in their supply chains. Greenpeace targeted McDonald's because its chicken supplier... View Details
- Article
Search-Based Peer Firms: Aggregating Investor Perceptions Through Internet Co-Searches
By: Charles M.C. Lee, Paul Ma and Charles C.Y. Wang
Applying a "co-search" algorithm to Internet traffic at the SEC's EDGAR website, we develop a novel method for identifying economically-related peer firms and for measuring their relative importance. Our results show that firms appearing in chronologically adjacent... View Details
Keywords: Peer Firm; EDGAR Search Traffic; Revealed Preference; Co-search; Industry Classification; Perception; Internet and the Web; Investment
Lee, Charles M.C., Paul Ma, and Charles C.Y. Wang. "Search-Based Peer Firms: Aggregating Investor Perceptions Through Internet Co-Searches." Journal of Financial Economics 116, no. 2 (May 2015): 410–431.
- Article
De Gustibus non est Taxandum: Heterogeneity in Preferences and Optimal Redistribution
By: Benjamin B Lockwood and Matthew Weinzierl
The prominent but unproven intuition that preference heterogeneity reduces redistribution in a standard optimal tax model is shown to hold under the plausible condition that the distribution of preferences for consumption relative to leisure rises, in terms of... View Details
Keywords: Motivation and Incentives; Income; Decision Choices and Conditions; Consumer Behavior; Taxation; Microeconomics; Macroeconomics
Lockwood, Benjamin B., and Matthew Weinzierl. "De Gustibus non est Taxandum: Heterogeneity in Preferences and Optimal Redistribution." Journal of Public Economics 124 (April 2015): 74–80. (Also NBER Working Paper Series, No. 17784, September 2014 and Harvard Business School Working Paper, No. 12-063, January 2012.)
- Article
How Elastic Are Preferences for Redistribution? Evidence from Randomized Survey Experiments
By: Ilyana Kuziemko, Michael I. Norton, Emmanuel Saez and Stefanie Stantcheva
We analyze randomized online survey experiments providing interactive, customized information on U.S. income inequality, the link between top income tax rates and economic growth, and the estate tax. The treatment has large effects on views about inequality but only... View Details
Kuziemko, Ilyana, Michael I. Norton, Emmanuel Saez, and Stefanie Stantcheva. "How Elastic Are Preferences for Redistribution? Evidence from Randomized Survey Experiments." American Economic Review 105, no. 4 (April 2015): 1478–1508.
- Article
Guilt Enhances the Sense of Control and Drives Risky Judgments
By: Maryam Kouchaki, Christopher Oveis and F. Gino
The present studies investigate the hypothesis that guilt influences risk-taking by enhancing one's sense of control. Across multiple inductions of guilt, we demonstrate that experimentally induced guilt enhances optimism about risks for the self (Study 1), preferences... View Details
Kouchaki, Maryam, Christopher Oveis, and F. Gino. "Guilt Enhances the Sense of Control and Drives Risky Judgments." Journal of Experimental Psychology: General 143, no. 6 (December 2014): 2103–2110.
- Article
Heuristics Guide the Implementation of Social Preferences in One-Shot Prisoner's Dilemma Experiments
By: Jillian J. Jordan, Valerio Capraro and David G. Rand
Cooperation in one-shot anonymous interactions is a widely documented aspect of human behavior. Here we shed light on the motivations behind this behavior by experimentally exploring cooperation in a one-shot continuous-strategy Prisoner’s Dilemma (i.e. one-shot... View Details
Jordan, Jillian J., Valerio Capraro, and David G. Rand. "Heuristics Guide the Implementation of Social Preferences in One-Shot Prisoner's Dilemma Experiments." Art. 6790. Scientific Reports 4 (2014).
- Article
A 'Present' for the Future: The Unexpected Value of Rediscovery
Although documenting everyday activities may seem trivial, four studies reveal that creating records of the present generates unexpected benefits by allowing future rediscoveries. In Study 1, we use a "time capsule" paradigm to show that individuals underestimate the... View Details
Zhang, Ting, Tami Kim, Alison Wood Brooks, Francesca Gino, and Michael I. Norton. "A 'Present' for the Future: The Unexpected Value of Rediscovery." Psychological Science 25, no. 10 (October 2014): 1851–1860.
- September 2014
- Article
Income Inequality and Social Preferences for Redistribution and Compensation Differentials
By: William R. Kerr
In cross-sectional studies, countries with greater income inequality typically exhibit less support for government-led redistribution and greater acceptance of wage inequality (e.g., United States versus Western Europe). If individual nations evolve along this pattern,... View Details
Kerr, William R. "Income Inequality and Social Preferences for Redistribution and Compensation Differentials." Journal of Monetary Economics 66 (September 2014): 62–78.
- 2014
- Article
Thought Calibration: How Thinking Just the Right Amount Increases One’s Influence and Appeal
By: Daniella Kupor, Zakary L. Tormala, Michael I. Norton and Derek D. Rucker
Previous research suggests that people draw inferences about their attitudes and preferences based on their own thoughtfulness. The current research explores how observing other individuals make decisions more or less thoughtfully can shape perceptions of those... View Details
Keywords: Thoughtfulness; Liking; Social Influence; Decisions; Attitudes; Cognition and Thinking; Power and Influence
Kupor, Daniella, Zakary L. Tormala, Michael I. Norton, and Derek D. Rucker. "Thought Calibration: How Thinking Just the Right Amount Increases One’s Influence and Appeal." Social Psychological & Personality Science 5, no. 3 (April 2014): 263–270.
- 2014
- Article
Morality Rebooted: Exploring Simple Fixes to Our Moral Bugs
Ethics research developed partly in response to calls from organizations to understand and solve unethical behavior. Departing from prior work that focused mainly on examining the antecedents and consequences of dishonesty, we examine two approaches to mitigating... View Details
Keywords: Corruption; Dishonesty; Unethical Behavior; Interventions; Structure; Values; Behavior; Ethics; Moral Sensibility
Zhang, Ting, Francesca Gino, and Max Bazerman. "Morality Rebooted: Exploring Simple Fixes to Our Moral Bugs." Research in Organizational Behavior 34 (2014): 63–79.
- April 2014
- Article
Botsourcing and Outsourcing: Robot, British, Chinese, and German Workers Are for Thinking—Not Feeling—Jobs
By: Adam Waytz and Michael I. Norton
Technological innovations have produced robots capable of jobs that, until recently, only humans could perform. The present research explores the psychology of "botsourcing"—the replacement of human jobs by robots—while examining how understanding botsourcing can... View Details
Waytz, Adam, and Michael I. Norton. "Botsourcing and Outsourcing: Robot, British, Chinese, and German Workers Are for Thinking—Not Feeling—Jobs." Emotion 14, no. 2 (April 2014): 434–444.
- 2014
- Article
Investors Prefer Entrepreneurial Ventures Pitched by Attractive Men
By: Alison Wood Brooks, Laura Huang, Sarah Kearney and Fiona Murray
Entrepreneurship is a central path to job creation, economic growth, and prosperity. In the earliest stages of start-up business creation, the matching of entrepreneurial ventures to investors is critically important. The entrepreneur's business proposition and... View Details
Brooks, Alison Wood, Laura Huang, Sarah Kearney, and Fiona Murray. "Investors Prefer Entrepreneurial Ventures Pitched by Attractive Men." Proceedings of the National Academy of Sciences 111, no. 12 (March 25, 2014): 4427–4431.