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- Faculty Publications (29)
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- All HBS Web (259)
- Faculty Publications (29)
- 27 Oct 2002
- Research & Ideas
Want a Happy Customer? Coordinate Sales and Marketing
ground in Bentonville, Arkansas to sell and service Wal-Mart. Large individual accounts are now separable market segments, and even profit centers supported by their own multi-functional organizations. The days of easy View Details
Keywords: by Benson Shapiro
- 21 Feb 2005
- Op-Ed
Is Business Management a Profession?
medicine in recent years.) This shortcoming, we believe, has a direct bearing on society's ability to demand and obtain responsible conduct from executives, as well as on management's ability to maintain the public trust required for the... View Details
- 06 Sep 2004
- Research & Ideas
The Innovator’s Battle Plan
results. Cramming explains why so many disruptive innovations originate from within incumbents but are ultimately commercialized by separate organizations. When a firm develops the germ of a disruptive idea, it often falls prey to the... View Details
- Web
2022 Reunion Presentations - Alumni
sell-by date. Firms that fail to adjust to changing buyer behavior lose advantage. Drawing on research from a new book, Frank Cespedes explains why much commentary about the impact of digital technologies on sales is mistaken, how to View Details
- 12 Oct 1999
- Research & Ideas
Porter’s Perspective: Competing in the Global Economy
with the local economy. Another approach to cluster development is to attract multinationals that will become demanding customers of local suppliers. After that, it's essential to create specialized training programs in the local... View Details
Keywords: Re: Michael E. Porter
- Web
Scaling Work - Research Computing Services
efficiency (how perfectly parallelized a given function is): Stata/MP is the version of Stata that is programmed to take full advantage of multicore and multiprocessor computers. It is exactly like Stata/SE in all ways except that it distributes many of Stata’s most... View Details
- 28 May 2020
- Research & Ideas
Coronavirus Could Create a 'Bankruptcy Pandemic'
important to note that the costs and administrative demands of Chapter 11 impose a proportionately heavier burden on smaller companies, sometimes so much so that they have no realistic option other than to liquidate in Chapter 7. Although... View Details
- 01 Jun 2008
- News
You Only Thought You Were Republican
interest — on this mostly Republican $10 trillion debt, up from slightly less than $1 trillion when Reagan took office, is equivalent to about 40 percent of all the personal income taxes Americans pay each year. Imagine what would happen if the market ever View Details
- 25 Aug 2022
- News
Up on the Corner
for Dlodlo but also for the community leaders who have supported her progress, and who see in her the possibility of rejuvenating West Baltimore Street and its surrounding neighborhoods. That support separates her from her predecessors:... View Details
- Web
2024 Reunion Presentations - Alumni
fashionable. Here’s the problem: The sunny rhetoric in books, articles, and podcasts is too often simplistic and superficial. It fails (!) to make the crucial distinctions that separate good failure from bad, resulting in difficulties for... View Details
- 22 Jul 2019
- Book
How to Be a Digital Platform Leader
have also seen a new type of platform company emerge, which we call hybrids. A hybrid is a company that has both an innovation and a transaction platform operating simultaneously within the organization. In some cases they’re deeply linked. In other cases they are... View Details
Keywords: by Martha Lagace
- 23 Apr 2001
- Research & Ideas
Market Research Meets the “People Factor”
Zaltman and Deshpandé started by conducting 16 separate interviews with managers and "research suppliers" from Fortune 500 companies and prominent research firms. The two then honed their inquiry further, mailing 800... View Details
Keywords: by Martha Lagace
- 11 Dec 2006
- Research & Ideas
Fixing Price Tag Confusion
box, and the remote. Your breakfast-included hotel bill still features separate prices for bed and for breakfast. Partitioning should only be used by those sellers who want to sensitize people to a secondary benefit that might otherwise... View Details
- Web
2019 Symposium - Race, Gender & Equity
convictions, we also observe instances of backlash and critique. It is this conflict that we aim to unpack, examining the beliefs and actions that define, unite, and separate us so that we might more effectively engage the project of... View Details
- Web
2019 Symposium - Race, Gender & Equity
convictions, we also observe instances of backlash and critique. It is this conflict that we aim to unpack, examining the beliefs and actions that define, unite, and separate us so that we might more effectively engage the project of... View Details
- 10 Jun 2002
- Research & Ideas
Disruption: The Art of Framing
required by that framing. We don't pretend to have all the answers to this vexing problem, but examining what sets the winners apart does offer some provisional lessons. Separate for better performance. Across the newspaper industry, high... View Details
Keywords: by Clark Gilbert & Joseph L. Bower
- 20 Aug 2018
- Research & Ideas
Bargain Hunters Beware: A Store's 'Original Price' Might Not Be After All
results show that customers don’t see through the ruse. Even in outlet stores where they might expect some level of false discounting, they are still very influenced by these signals.” Homework needed Truly savvy customers may still be able to View Details
- 10 Nov 2008
- What Do You Think?
How Much Can You Ask of Your Customers?
over-involvement (of) customers have led to bitter intellectual property right disputes customers simultaneously trying to drive the product in two (or more) very separate market directions (or) feature creep that literally prevents... View Details
Keywords: by Jim Heskett
- 26 Apr 2016
- First Look
April 26
https://www.hbs.edu/faculty/Pages/item.aspx?num=49804 Economic Transition and Private-Sector Labor Demand: Evidence from Urban China By: Iyer, Lakshmi, Xin Meng, Nancy Qian, and Xiaoxue Zhao Abstract—This paper studies the policy determinants of economic transition and... View Details
Keywords: Sean Silverthorne
- 01 Dec 1998
- News
New Senior Executive Programme Strengthens African Managerial Leadership
demands a high level of leadership expertise," says W. Earl Sasser, Jr., HBS senior associate dean for Executive Education. "The need for strong management has never been more crucial if this region is to fulfill its economic potential."... View Details