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  • All HBS Web  (5,799)
    • People  (4)
    • News  (1,257)
    • Research  (3,426)
    • Events  (83)
    • Multimedia  (189)
  • Faculty Publications  (2,836)
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  • 30 May 1996
  • Conference Presentation

Science Based Product Development

By: M. Iansiti and J. West
Keywords: Product Development; Science
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Iansiti, M., and J. West. "Science Based Product Development." Paper presented at the International Product Development Management Conference, Fountainebleau, France, May 30, 1996.
  • 07 Sep 2016
  • News

2016-2017 Blavatnik Fellows in Life Sciences Enterpreneurship

  • 2017
  • Chapter

Toward Transparent Reporting of Psychological Science

By: Etienne P. LeBel and Leslie K. John
In this chapter we make a case for increased transparency of the methods used to obtain research findings. Although comprehensive reporting facilitates accurate assessment of a paper’s claims, the current reporting norm is secrecy, not openness. We begin by putting... View Details
Keywords: Research; Problems and Challenges
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LeBel, Etienne P., and Leslie K. John. "Toward Transparent Reporting of Psychological Science." In Psychological Science under Scrutiny: Recent Challenges and Proposed Solutions, edited by S.O. Lilienfeld and I.D. Waldman. New York: John Wiley & Sons, 2017.
  • February 2018 (Revised October 2019)
  • Technical Note

The Art and Science of Brand Valuation

By: Jill Avery
Brand valuation, the art and science of calculating the economic value accruing to a firm from its use of an intangible brand asset, yields frustratingly inconsistent, discrepant, and, therefore, controversial results. While it is widely accepted that brands are... View Details
Keywords: Brand Valuation; Brand Value; Brand; Brand Management; Marketing ROI; Brand Equity; Analytics; Return On Investment; Brands and Branding; Valuation; Marketing; Marketing Strategy; Investment Return; Consumer Behavior; Advertising Industry; Consumer Products Industry; Apparel and Accessories Industry; Auto Industry; Beauty and Cosmetics Industry; Electronics Industry; Fashion Industry; Food and Beverage Industry
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Avery, Jill. "The Art and Science of Brand Valuation." Harvard Business School Technical Note 518-086, February 2018. (Revised October 2019.)
  • 12 Feb 2015
  • Video

Happy Money, The Science Of Smarter Spending

  • 18 Sep 2015
  • News

Why the U.S. Government Is Embracing Behavioral Science

  • May 1990 (Revised August 1990)
  • Case

Orbital Sciences Corp. (E)

By: William A. Sahlman
Citation
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Sahlman, William A. "Orbital Sciences Corp. (E)." Harvard Business School Case 290-055, May 1990. (Revised August 1990.)
  • April 1986 (Revised February 1989)
  • Case

Orbital Sciences Corp. (A)

By: William A. Sahlman and Howard H. Stevenson
Keywords: Aerospace Industry
Citation
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Sahlman, William A., and Howard H. Stevenson. "Orbital Sciences Corp. (A)." Harvard Business School Case 386-175, April 1986. (Revised February 1989.)
  • 31 May 2024
  • Video

Harvard MS/MBA Biotechnology Life Sciences Info Session

  • 2013
  • Book

Happy Money: The Science of Happier Spending

By: Elizabeth Dunn and Michael Norton
If you think money can't buy happiness, you're not spending it right. Two rising stars in behavioral science explain how money can buy happiness—if you follow five core principles of smarter spending. Happy Money offers a tour of new research on the science of... View Details
Keywords: Happiness; Spending; Personal Finance
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Dunn, Elizabeth, and Michael Norton. Happy Money: The Science of Happier Spending. New York: Simon & Schuster, 2013.
  • June 1984
  • Case

Mohawk Data Sciences Corp.

Citation
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Related
Cooper, Robin. "Mohawk Data Sciences Corp." Harvard Business School Case 184-049, June 1984.

    Incentives for Bad Science

    Randomized controlled trials (RCTs) inform medical practice, health care delivery, follow-on research, regulation, and health policy. Yet, many RCTs are inadequately randomized, blinded, and reported. To analyze scientists' and firms' incentives to meet clinical trial... View Details
    • 12 PM – 1 PM EDT, 09 Jul 2025
    • Virtual Programming

    Networking Isn't Guesswork-It's Science

    If you are one of the many people who dread networking, find it awkward, or maybe just want to network smarter, join us for this interactive HBS alumni networking workshop. We will discuss the benefits of applying the scientific method to networking. This framework ... View Details
    • 10 Oct 2023
    • News

    The Science Of Happiness

    • 13 Jun 2017
    • Blog Post

    Benefits of the MS/MBA: Engineering Sciences Program

    Bussgang, and Karen Mills; and gleaned leadership lessons on a daily basis from the cases and curriculum. Given Damjan’s combined interest in technology ventures and leadership, and his background and work experience in the engineering field, the new MS/MBA:... View Details
    • 2008
    • Working Paper

    The Sciences of Design: Observations on an Emerging Field

    By: Sandeep Purao, Carliss Y. Baldwin, Alan Hevner, Veda C. Storey, Jan Pries-Heje, Brian Smith and Ying Zhu
    The boundaries and contours of design sciences continue to undergo definition and refinement. In many ways, the sciences of design defy disciplinary characterization. They demand multiple epistemologies, theoretical orientations (e.g. construction, analysis or... View Details
    Keywords: Design; Engineering; Knowledge Use and Leverage; Research; Science; Boundaries; Value
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    Purao, Sandeep, Carliss Y. Baldwin, Alan Hevner, Veda C. Storey, Jan Pries-Heje, Brian Smith, and Ying Zhu. "The Sciences of Design: Observations on an Emerging Field." Harvard Business School Working Paper, No. 09-056, October 2008.
    • 19 Jun 2019
    • News

    Harvard Launches New MS/MBA Biotechnology: Life Sciences Joint Degree

      Happy Money: The Science of Smarter Spending

      For more information on Professor Norton’s new book, Happy Money: The Science of Smarter Spending (Simon & Schuster, 2013), co-authored with Elizabeth Dunn, click View Details
      • Article

      The Sciences of Design: Observations on an Emerging Field

      By: S. Purao, C. Y. Baldwin, A. Hevner, V. Storey, J. Pries-Heje and B. Smith
      he boundaries and contours of design sciences continue to undergo definition and refinement. In many ways, the sciences of design defy disciplinary characterization. They demand multiple epistemologies, theoretical orientations (e.g. construction, analysis or... View Details
      Keywords: Design; Engineering; Knowledge Use and Leverage; Research; Science; Boundaries; Value
      Citation
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      Purao, S., C. Y. Baldwin, A. Hevner, V. Storey, J. Pries-Heje, and B. Smith. "The Sciences of Design: Observations on an Emerging Field." Art. 29. Communications of the Association for Information Systems 23 (2008).
      • 11 Jul 2023

      MS/MBA Biotechnology: Life Sciences Information Session

      Join us for a virtual event with program faculty and Admissions staff to learn more about Harvard's MS/MBA Biotechnology: Life Sciences joint degree. View Details
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