Publications

Educators

February 2004 (Revised August 2020)
Teaching Note

Bonnie Road

By: Arthur I Segel

Teaching Note to (9-813-186). View Details

November 2003 (Revised February 2011)
Case

Sanford C. Bernstein: The Fork in the Road (A)

By: Boris Groysberg and Anahita Hashemi

Soon after the death of the firm's legendary founder, the individuals then serving as chairman and as president--Lewis A. Sanders and Roger Hertog, respectively--talked about the future of their firm. Sanford C. Bernstein & Co., a private investment firm, had grown... View Details

Keywords: Mergers and Acquisitions; Organizational Change and Adaptation; Organizational Culture; Performance Expectations; Competitive Advantage; Valuation

September 2002
Article

Pricing Road Use: Politico-economic and Fairness Considerations

By: Felix Oberholzer-Gee and Hannelore Weck-Hannemann

Keywords: Price; Government and Politics; Economics

April 2002
Case

In vivo to in vitro to in silico: Coping with Tidal Waves of Data at Biogen

By: Juan Enriquez-Cabot, Gary P. Pisano and Gaye Bok

Biogen is a successful biotech company facing a critical juncture. CEO John Mullen ponders how technological changes introduced into the research function will shape larger corporate decisions. This world in which biotechnology companies operated had changed... View Details

Keywords: Change; Decisions; Product Development; Research and Development; Expansion; Technology; Biotechnology Industry

Educators

December 2000 (Revised December 2000)
Case

Loblaw Companies Ltd.: The Road Ahead

By: Ray A. Goldberg, David E. Bell and Ann Leamon

After 24 years at the helm of Loblaw Companies, Canada's largest food retailer, Richard Currie is trying to decide on a strategy for the company's future. The firm's current emphasis on one-stop shopping for everyday household needs has been phenomenally successful.... View Details

Keywords: Business Strategy; Distribution; Food; Food and Beverage Industry; Retail Industry; Canada

May 2000
Supplement

Launching the BMW Z3 Roadster

By: Robert J. Dolan and Susan M. Fournier

Contains two BMW Z3 television commercials used at launch, a Jay Leno Tonight Show segment, a Bryant Gumbel Today Show segment, Central Park PR event coverage, and Go: An American Road Story (promotional video from BMW). View Details

Keywords: Marketing Communications; Marketing Strategy; Brands and Branding; Product Launch; Product Positioning; Auto Industry

September 1996
Case

Lloyd's of London: The Road Forward

By: Richard F. Meyer

Keywords: Insurance Industry

June 1996
Teaching Note

503 Cricket Road (TN)

By: William J. Poorvu

Teaching Note for (9-396-001). View Details

Keywords: Real Estate Industry; United States

1996
Chapter

The Mexican Toll Roads Program

By: Willis Emmons

Keywords: Infrastructure; Transportation; Taxation; Programs; Transportation Industry; Mexico

March 1993
Teaching Note

Empresas ICA and the Mexican Road Privatization Program (TN)

By: Willis M. Emmons III

Teaching Note for (9-793-028). View Details

Keywords: Construction Industry; Mexico

September 1992 (Revised March 1993)
Case

Empresas ICA and the Mexican Road Privatization Program

By: Willis M. Emmons III and Monica Brand

Mexico's largest construction company, Empresas ICA, makes an initial public offering to international equity investors in April 1992 to help fund its participation in an ambitious new private-sector approach to highway development. Under the new program, launched by... View Details

Keywords: Construction; Transportation Networks; Infrastructure; Privatization; Private Equity; Investment; Initial Public Offering; Private Sector; Government and Politics; Policy; Construction Industry; Mexico

September 1988 (Revised January 1990)
Case

Federal Assistance to the Farm Credit System: The Road to Recovery?

By: Ray A. Goldberg

Keywords: Agribusiness; Welfare; Government and Politics; Credit; Business and Government Relations; Agriculture and Agribusiness Industry; United States