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  • 16 Oct 2018
  • First Look

New Research and Ideas, October 16, 2018

that best represents the data. Thus researchers could use such methods to explore novel and robust patterns in data, which could in turn lead to inductive theory building. ML’s strengths include replicable... View Details
Keywords: Dina Gerdeman
  • 26 Mar 2019
  • First Look

New Research and Ideas, March 26, 2019

to long-term goals. We integrate our statistical results with qualitative information from interviews, which highlighted the importance of reinforcing the organizational goals’ message and providing support for their attainment. We also... View Details
Keywords: Dina Gerdeman
  • 22 Jan 2019
  • First Look

New Research and Ideas, January 22, 2019

greater, but the average quality will be lower due to the lower expected value of marginal ideas. However, we posit that slack time such as school breaks may be qualitatively different than work time because contiguous blocks may be... View Details
Keywords: Dina Gerdeman
  • 23 Oct 2018
  • First Look

New Research and Ideas, October 23, 2018

researchers to test and build new theories at a more granular level. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55151 forthcoming American Economic Review Beliefs about Gender By: Bordalo, Pedro, Katherine Baldiga... View Details
Keywords: Dina Gerdeman
  • 03 Apr 2018
  • First Look

New Research and Ideas, April 3, 2018

2018 London: Bloomsbury Academic Global History, Globally: Research and Practice Around the World By: Beckert, Sven, and Dominic Sachsenmaier, eds. Abstract— In recent years historians in many different parts of the world have sought to... View Details
Keywords: Sean Silverthorne
  • 19 Mar 2019
  • First Look

New Research and Ideas, March 19, 2019

other outputs by autonomous machines. I argue that organizational researchers of creativity and innovation should invest significant energy in studying artificial intelligence and computer-assisted human intelligence, the ways in which... View Details
Keywords: Dina Gerdeman
  • 12 Jun 2018
  • First Look

New Research and Ideas, June 12, 2018

narrative processing. The authors conduct qualitative interviews with taste experts (Master Sommeliers) to operationalize the holistic approach to hedonic learning, and then test it against traditional analytic View Details
Keywords: Dina Gerdeman
  • 26 May 2009
  • Research & Ideas

Improving Market Research in a Recession

Online research is cheap, fast, and the wave of the future. Tools like SurveyMonkey allow non-expert users to create custom surveys in minutes. As an alternative to offline focus groups, custom online panels of consumers can be formed for... View Details
Keywords: by John Quelch
  • 08 Jan 2019
  • First Look

New Research and Ideas, January 8, 2019

Accordingly, this review provides a framework for optimizing efficiency in the cardiac cath lab. The authors outline a management method based on the Nadler-Tushman Congruence Model, a commonly used business tool by which a company can... View Details
Keywords: Dina Gerdeman
  • 14 Nov 2017
  • First Look

New Research and Ideas: November 14, 2017

Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53461 2017 Making Research Matter: A Psychologist's Guide to Public Engagement Government and Organizations: Transforming Institutions Using Behavioral Insights By: Dalton,... View Details
Keywords: Carmen Nobel
  • 03 Jul 2018
  • First Look

New Research and Ideas, July 3, 2018

link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54665 forthcoming R&D Management An Exploratory Study of Product Development in Emerging Economies: Evidence from Medical Device Testing in India By: Gupta, Budhaditya, and Stefan Thomke Abstract—Recent View Details
Keywords: Dina Gerdeman
  • 10 Jul 2018
  • First Look

New Research and Ideas, July 10, 2018

business consequences. Using publicly available information, researchers can see how similar or different decision makers are and compare decision quality on the basis of investments’ performance. After examining tens of thousands of VC... View Details
Keywords: Dina Gerdeman
  • 2020
  • Working Paper

Machine Learning for Pattern Discovery in Management Research

By: Prithwiraj Choudhury
Supervised machine learning (ML) methods are a powerful toolkit for discovering robust patterns in quantitative data. The patterns identified by ML could be used as an observation for further inductive or abductive research, but should not be treated as the result of a... View Details
Keywords: Machine Learning; Theory Building; Induction; Decision Trees; Random Forests; K-nearest Neighbors; Neural Network; P-hacking; Analytics and Data Science; Analysis
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  • 2023
  • Chapter

Marketing Through the Machine’s Eyes: Image Analytics and Interpretability

By: Shunyuan Zhang, Flora Feng and Kannan Srinivasan
he growth of social media and the sharing economy is generating abundant unstructured image and video data. Computer vision techniques can derive rich insights from unstructured data and can inform recommendations for increasing profits and consumer utility—if only the... View Details
Keywords: Transparency; Marketing Research; Algorithmic Bias; AI and Machine Learning; Marketing
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  • 15 May 2018
  • First Look

New Research and Ideas, May 15, 2018

Layoffs That Don't Break Your Company: Better Approaches to Workforce Transition By: Sucher, Sandra J., and Shalene Gupta Abstract—Today layoffs have become companies’ default response to the challenges created by advances in technology and global competition. Yet... View Details
Keywords: Dina Gerdeman
  • 20 Feb 2018
  • First Look

First Look at New Research and Ideas, February 20, 2018

priors/worldviews, or relevant features of a problem not being top of mind. Most research studying such losses does not empirically distinguish between these mechanisms. Instead, we show that most highly cited papers in this area presume... View Details
Keywords: Sean Silverthorne
  • 21 Aug 2018
  • First Look

New Research and Ideas, August 21, 2018

We implement a variety of machine learning methods to forecast daily sales. We find that using social media information results in statistically significant improvements in the out-of-sample accuracy of the forecasts, with relative... View Details
Keywords: Dina Gerdeman
  • January 2004 (Revised February 2005)
  • Background Note

A Note on Methodological Fit in Management Field Research

By: Amy C. Edmondson and Stacy McManus
To use in doctoral-level management courses on the design of field research methods. Advocates the importance of fit, or internal consistency, among the different elements of a field research project. Although the scientific method provides an essential framework for... View Details
Keywords: Management; Research
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  • April 2014
  • Tutorial

Conjoint Analysis: Online Tutorial

By: Elie Ofek and Olivier Toubia
The Conjoint Analysis: Online Tutorial is an interactive pedagogical vehicle intended to facilitate understanding of one of the most popular market research methods in academia and practice, namely conjoint analysis. The aim is to provide students or executives going... View Details
Keywords: Market Research; Conjoint Analysis; Market Segmentation; Pricing; Marketing Strategy
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  • 04 Dec 2018
  • First Look

New Research and Ideas, December 4, 2018

implications for the assets that enable value creation. The framework for value creation and capture in bilateral start-up-incumbent collaborations extends to start-up-incumbent collaborations in a platform and ecosystem context where there are fruitful future View Details
Keywords: Dina Gerdeman

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