Filter Results:
(1,923)
Show Results For
- All HBS Web
(1,923)
- People (2)
- News (215)
- Research (1,373)
- Events (15)
- Multimedia (13)
- Faculty Publications (913)
Show Results For
- All HBS Web
(1,923)
- People (2)
- News (215)
- Research (1,373)
- Events (15)
- Multimedia (13)
- Faculty Publications (913)
- 1981
- Chapter
A Degeneracy Exploiting LU Factorization for the Simplex Method
By: André Perold
Keywords: Mathematical Methods
- Web
Classroom and Field Work: Methods of Instruction | Baker Library
Classroom and Field Work: Methods of Instruction Management Training Program student Jean Buckley completing field work in market research at J. Walter Thompson, New York, 1954. Radcliffe College Archives,... View Details
- January 2019
- Supplement
Understanding the Brand Equity of Nestlé Crunch Bar (B): Data Analysis
By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Luckily, an old consumer research study on the Nestlé Crunch Bar... View Details
Keywords: Brand Management; Market Research; Brand Positioning; Value Proposition; Consumer Products; Fast Moving Consumer Goods; Qualitative Methods; Zaltman Metaphor Elicitation Technique; ZMET; Data Analysis; Marketing; Marketing Strategy; Brands and Branding; Consumer Behavior; Marketing Communications; Analytics and Data Science; Analysis; Consumer Products Industry; Food and Beverage Industry; Advertising Industry; United States; North America; Italy
Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar (B): Data Analysis." Harvard Business School Supplement 519-062, January 2019.
- 26 May 2009
- Research & Ideas
Improving Market Research in a Recession
Online research is cheap, fast, and the wave of the future. Tools like SurveyMonkey allow non-expert users to create custom surveys in minutes. As an alternative to offline focus groups, custom online panels of consumers can be formed for... View Details
Keywords: by John Quelch
- March 2010
- Article
Correcting for Cross-Sectional and Time-Series Dependence in Accounting Research
By: Ian D. Gow, Daniel Taylor and Gaizka Ormazabal
We review and evaluate the methods commonly used in the accounting literature to correct for cross-sectional and time-series dependence. While much of the accounting literature studies settings in which variables are cross-sectionally and serially correlated, we find... View Details
Keywords: History; Cost of Capital; Activity Based Costing and Management; Performance Evaluation; Cost Accounting; Time Management; Research; Mathematical Methods; Equity; Borrowing and Debt; Accounting Audits; Accounting Industry
Gow, Ian D., Daniel Taylor, and Gaizka Ormazabal. "Correcting for Cross-Sectional and Time-Series Dependence in Accounting Research." Accounting Review 85, no. 2 (March 2010): 483–512.
- 25 Aug 2022
- News
Labs Enable Large-scale Research
will collaboratively examine aspects of artificial intelligence (AI) that have an impact on business and society at large. Their research output will include case studies, scholarly publications, and new tools and View Details
- Web
Finance - Faculty & Research
than self-reported yields; in settings with differential attrition, it may substantially increase power. We include a “cookbook'' and code that should allow other researchers to use remote sensing for yield estimation and program... View Details
- Web
Entrepreneurship - Faculty & Research
Entrepreneurship Entrepreneurship Article Entrepreneurship as Experimentation By: William R. Kerr , Ramana Nanda and Matthew Rhodes-Kropf Entrepreneurship research is on the rise, but many questions about its fundamental nature still... View Details
- Web
Faculty & Research - Global
What was the best expansion strategy for them? Was every part of their model portable to other countries? See all research Global Colloquium for participant-centered learning For senior faculty at top business schools in emerging... View Details
- 23 Sep 2020
- News
Alumni Consider Election Reform; Clubs Explore Parenting by Case Method
Scholar Tim Naftali, Business Executive Katherine Gehl, Harvard Prof. Michael Porter, Pulitizer Prize Winner HBS Alumna Sheryl WuDunn (Panel Moderator) Back Row: HBS Club NY President Andy Cheskis, REN Core Team REN cofounder and primary View Details
Keywords: Margie Kelley
- October 1990 (Revised July 1991)
- Case
Zenith: Marketing Research for High Definition Television (HDTV)
Managers at Zenith must decide what marketing research, if any, needs to be done now in order to assess market potential and consumer preference for a technological innovation, high definition television (HDTV) that is yet to be introduced. The case describes various... View Details
Keywords: Technological Innovation; Research; Marketing; Television Entertainment; Electronics Industry
Sultan, Fareena. "Zenith: Marketing Research for High Definition Television (HDTV)." Harvard Business School Case 591-025, October 1990. (Revised July 1991.)
- 27 Feb 2012
- Research & Ideas
When Researchers Cheat (Just a Little)
research methods in check, John says, would be to create a repository where each study is registered, as in clinical trials, and all the measures recorded in order to be compared against the results.... View Details
- 30 Sep 2020
- News
How Nonprofit Foundations Can Sustainably Fund Disease Research
- Web
Finance - Faculty & Research
produces research addressing issues of present and future importance to managers, regulators, and policy-makers. Finance Unit Our intellectual roots are based in a long line of scholars from Robert Merton whose collaborative work on risk... View Details
- January 2004 (Revised February 2005)
- Background Note
A Note on Methodological Fit in Management Field Research
By: Amy C. Edmondson and Stacy McManus
To use in doctoral-level management courses on the design of field research methods. Advocates the importance of fit, or internal consistency, among the different elements of a field research project. Although the scientific method provides an essential framework for... View Details
Edmondson, Amy C., and Stacy McManus. "A Note on Methodological Fit in Management Field Research." Harvard Business School Background Note 604-072, January 2004. (Revised February 2005.)
- 2022
- Article
Probing GNN Explainers: A Rigorous Theoretical and Empirical Analysis of GNN Explanation Methods.
By: Chirag Agarwal, Marinka Zitnik and Himabindu Lakkaraju
As Graph Neural Networks (GNNs) are increasingly employed in real-world applications, it becomes critical to ensure that the stakeholders understand the rationale behind their predictions. While several GNN explanation methods have been proposed recently, there has... View Details
Keywords: Graph Neural Networks; Explanation Methods; Mathematical Methods; Framework; Theory; Analysis
Agarwal, Chirag, Marinka Zitnik, and Himabindu Lakkaraju. "Probing GNN Explainers: A Rigorous Theoretical and Empirical Analysis of GNN Explanation Methods." Proceedings of the International Conference on Artificial Intelligence and Statistics (AISTATS) 25th (2022).
- Web
Organizational Behavior - Faculty & Research
personal and organizational effectiveness. Although specific research interests span a wide range of subjects, the faculty share a problem driven, interdisciplinary, multi method approach that has led to... View Details
- March 2020
- Article
Context, Time, and Change: Historical Approaches to Entrepreneurship Research
By: R. Daniel Wadhwani, David A. Kirsch, Frederike Welter, William B. Gartner and Geoffrey Jones
The article discusses the value of historical methods and reasoning in strategic entrepreneurship research and theory. A framework is introduced for integrating history into entrepreneurship theory. The framework demonstrates how historical assumptions play a formative... View Details
Wadhwani, R. Daniel, David A. Kirsch, Frederike Welter, William B. Gartner, and Geoffrey Jones. "Context, Time, and Change: Historical Approaches to Entrepreneurship Research." Strategic Entrepreneurship Journal 14, no. 1 (March 2020): 3–19.
- Web
Featured Topics - Faculty & Research
History Case Method Project Creating Emerging Markets Digital Data Design Institute at Harvard Entrepreneurship Global Health Care Impact Investments Impact-Weighted Accounts Institute for Business in Global Society Institute for Strategy... View Details
- 18 Nov 2020
- News
Networking Goes Truly Global; Confronting Institutional Racism with Case Method Webinar
some time networking. Webinar Tackles Race and Mass Incarceration Using Case Method Nearly 2.3 million individuals are currently locked up in U.S. prisons, jails, and detention centers. Of these, 60% are Black or Latinx. Why the mass... View Details
Keywords: Margie Kelley