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Show Results For
- All HBS Web
(375)
- News (126)
- Research (229)
- Events (1)
- Multimedia (2)
- Faculty Publications (19)
- 25 Jan 2016
- Research & Ideas
When Negotiating a Price, Never Bid with a Round Number
Here’s an easy tip for anyone negotiating to buy a car, a house, or even a company. When you make an initial offer, don’t bid with a round number like $10,000 or $1 million or $15 per share. Rather, bid with a more precise number, like... View Details
Keywords: by Carmen Nobel
- 21 Mar 2019
- HBS Case
The Ferrari Way
competitors, including Porsche and Lamborghini, responded by adding cutting-edge technologies, increasing production, and venturing into untraditional models, such as (gasp!) sport utility vehicles. Ferrari so far has remained true to its... View Details
- 01 Mar 2024
- News
In Harmony
Kim at Seoul’s government-built Hoehyeon “Citizens’ Apartments.” Opened in 1970, it stands as a reminder of a Korea from a very different era. Like so many South Koreans of a certain age, Michael ByungJu Kim (MBA 1990) lives in a country where the past lingers,... View Details
- 24 May 2021
- Op-Ed
Can Fabric Waste Become Fashion’s Resource?
COVID-19 has broken fashion’s supply chain. As a result, an already wasteful industry has become more wasteful. Even before the pandemic, the global apparel industry was producing about 92 million tons of textile waste a year. That’s about one garbage truck’s worth of... View Details
- Web
General Merchants to Commodities Brokers | Baker Library | Bloomberg Center | Harvard Business School
Durr & Company, 1874. Herbert H. Lehman Papers, Rare Book and Manuscript Library, Columbia University Library. The Lehmans often received payment for goods in their general store in the form of cotton—an arrangement that gave impetus to their entry into the business of... View Details
- 12 Mar 2006
- Research & Ideas
New Research Explores Multi-Sided Markets
years ago. Most markets are one-sided in nature—customers interested in buying running shoes, for example. But a multi-sided market involves more players—and each has its own interests to be served. Multi-sided markets are also... View Details
- 24 Apr 2023
- HBS Case
What Does It Take to Build as Much Buzz as Booze? Inside the Epic Challenge of Cannabis-Infused Drinks
owners to concentrate many duplicative business operations, including manufacturing, in individual states where cannabis is legal. “In many of the places where it’s raised awareness, people can’t even buy the beverage due to state laws. ”... View Details
- 20 Aug 2013
- First Look
First Look: August 20
performance response to added contestants varies non-monotonically across contestants of different abilities, most respond negatively to competition, and highest-skilled contestants respond positively. In counterfactual simulations, we... View Details
Keywords: Anna Secino
- 17 Oct 2019
- Research & Ideas
‘Chick Beer’ for Women? Why Gender Marketing Repels More Than Sells
calculators with labels, likely because it added the cloying assumption that all women like purple, John says. “When the purple calculator isn’t labeled, it’s just a purple calculator, and women are more likely to choose it because as it... View Details
- 01 Mar 2024
- News
Case Study: Testing the Waters
Illustration by Christina Spano Endurance training was nothing new to Lauren Picasso (MBA 2014), who’d raced through her younger years as a cross-country runner and swimmer. In 2017, when she was director of marketing at Jet.com and looking for a physical challenge,... View Details
- 23 Apr 2012
- Research & Ideas
How to Brand a Next-Generation Product
you expect Rocky II to play off Rocky. But with James Bond movies, there's no reason to expect that the latest Bond movie [Quantum of Solace] has anything to do with the previous Bond movie [Casino Royale]. So it gives you added freedom.... View Details
Keywords: by Carmen Nobel
- 14 Dec 2007
- Op-Ed
When Your Product Becomes a Commodity
profits? If you've heard it, you've probably wondered if it was just a convenient excuse or if the manager had a valid point. The truth is, even when a raw material has no value added and quality standards are set by law or the industry,... View Details
Keywords: by John Quelch
- Web
Online Business Strategy Course | HBS Online
foundational understanding of the value stick framework and learn how to make pricing decisions with a focus on willingness to pay (WTP). Highlights The Value Stick Value Creation at Best Buy Value Creation at Nonprofit Organizations Show... View Details
- Web
Advisory Board - Entrepreneurship
Interactive Messaging Unit (IMU), the online industry's catalyst for going "beyond the banner" and standardizing new ad formats that dramatically enhanced both the user experience and ad performance. His... View Details
- 21 Jun 2022
- HBS Case
Free Isn’t Always Better: How Slack Holds Its Own Against Microsoft Teams
providing a basic service for free and paid subscriptions to an advanced version. By 2019, Slack had 88,000 paying customers and 10 million daily users. The company hired its first sales teams to recruit large corporations. Microsoft sought to catch up to Slack. The... View Details
- 22 Jul 2002
- Research & Ideas
Is Performance-Based Pricing the Right Price for You?
problem-solving process. When the two parties involved are buying and selling committees representing different organizational jurisdictions within their organizations, and perhaps different levels of management, the necessity for... View Details
- 31 May 2011
- Research & Ideas
Japan Disaster Shakes Up Supply-Chain Strategies
suppliers in as many countries before it lands in the hands of the final assembler. "The sequential, multicountry production model is what dominates now, and it's a model where little bits of value get added here or there and it's... View Details
- 23 Sep 2022
- Research & Ideas
8 Strategies to Sustain Business Innovation
its own path to success. Rather than betting on a single product, Burton stitched together one market after another—first snowboards, then boots, outerwear, and accessories, adding new customers along the way. For companies like Burton,... View Details
Keywords: by Lane Lambert
- 04 Sep 2017
- Blog Post
HBS Startup Bootcamp and Founders Unfiltered
thought, “Why not start a podcast that interviewsthe founders of early-stage startups?” Being immersed in the Startup Bootcamp environment of MVPs and early testing, I decided to create a simple landing page and buy $15 of Facebook View Details
- 06 Oct 2003
- Research & Ideas
The Problem with Hedge Funds
noon; moments later hedge funds are buying or selling. They've added a new dynamic to the market that is reflected in the enormously increased volume of stock transactions and in the very greatly shortened... View Details
Keywords: by D. Quinn Mills