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      • January–February 2025
      • Article

      Want Your Company to Get Better at Experimentation?: Learn Fast by Democratizing Testing

      By: Iavor Bojinov, David Holtz, Ramesh Johari, Sven Schmit and Martin Tingley
      For years, online experimentation has fueled the innovations of leading tech companies, enabling them to rapidly test and refine new ideas, optimize product features, personalize user experiences, and maintain a competitive edge. The widespread availability and lower... View Details
      Keywords: Technological Innovation; AI and Machine Learning; Analytics and Data Science; Product Development; Competitive Advantage
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      Bojinov, Iavor, David Holtz, Ramesh Johari, Sven Schmit, and Martin Tingley. "Want Your Company to Get Better at Experimentation? Learn Fast by Democratizing Testing." Harvard Business Review 103, no. 1 (January–February 2025): 96–103.
      • December 2024
      • Supplement

      Northvolt: Building Batteries to Fight Climate Change (B)

      By: George Serafeim, Debora L. Spar, Peter Tufano, Hugo Etchegoyhen and Emilie Billaud
      The (B) case explores Northvolt’s Chapter 11 bankruptcy filing on November 21, 2024, highlighting the company’s struggles to scale operations amid a global EV market slowdown and internal production challenges. While the (A) case detailed Northvolt’s ambitious... View Details
      Keywords: Batteries; Electric Vehicles; Climate Change; Corporate Social Responsibility and Impact; Energy; Green Technology; Insolvency and Bankruptcy; Investment; Technological Innovation; Risk Management; Failure; Business and Government Relations; Business and Shareholder Relations; Transportation; Green Technology Industry; Europe; Sweden
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      Serafeim, George, Debora L. Spar, Peter Tufano, Hugo Etchegoyhen, and Emilie Billaud. "Northvolt: Building Batteries to Fight Climate Change (B)." Harvard Business School Supplement 325-083, December 2024.
      • December 2024
      • Case

      Tencent Games

      By: Rebecca Karp, Billy Chan and Nancy Hua Dai
      For years, Tencent Games, a division of China’s largest internet company, had taken the lion’s share of revenue in the global gaming market with blockbuster titles such as “League of Legends” and “PUBG: Battlegrounds.” These games defined the game genres that they... View Details
      Keywords: Decisions; Games, Gaming, and Gambling; Collaborative Innovation and Invention; Innovation and Management; Innovation Strategy; Growth and Development Strategy; Product Development; Organizational Culture; Business Strategy; Investment; Competitive Strategy; Video Game Industry; Europe; China
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      Karp, Rebecca, Billy Chan, and Nancy Hua Dai. "Tencent Games." Harvard Business School Case 725-411, December 2024.
      • 2025
      • Working Paper

      Too Much, Too Soon? Early Funding, Technological Unconventionality, and Innovation Capabilities

      By: Harsh Ketkar and Maria Roche
      The availability of financial resources significantly shapes firm innovation outcomes, especially for early-stage, innovation-focused technology firms. However, prior research has provided conflicting findings about this relationship: On the one hand, resource... View Details
      Keywords: Startups; Technology Strategy; Novelty; Unconventionality; Resource Constraints; Early Stage Firms; Business Startups; Technological Innovation; Entrepreneurial Finance
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      Ketkar, Harsh, and Maria Roche. "Too Much, Too Soon? Early Funding, Technological Unconventionality, and Innovation Capabilities." Harvard Business School Working Paper, No. 25-032, December 2024. (Revised February 2025.)
      • December 12, 2024
      • Article

      6 Lessons from Companies That Shut Down Their Business in Russia

      By: Kalle Heikkinen, William R. Kerr, Mika Malin, Panu Routila and Joel Ryynänen
      Increasingly, companies are being pressured to decouple from regions that customers, employees, politicians, advocacy groups, and even leaders deem politically fraught. This can pose a dilemma for executives, as research both shows that fast decision-making is vital,... View Details
      Keywords: Public Opinion; Ethics; International Relations; Crisis Management
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      Heikkinen, Kalle, William R. Kerr, Mika Malin, Panu Routila, and Joel Ryynänen. "6 Lessons from Companies That Shut Down Their Business in Russia." Harvard Business Review (website) (December 12, 2024).
      • December 2024
      • Case

      Core Innovation Capital: Investing in Fintech for Good

      By: Ray Kluender, Natalia Rigol, Benjamin Roth and Nicole Tempest Keller
      In 2017, Arjan Schütte, founder of Core Innovation Capital, faced a decision on whether to invest in Hugo Insurance, an auto insurance startup. Core, an early-stage social impact VC firm, focused on “fintech for good,” by investing in financial services for low- to... View Details
      Keywords: Fintech; Venture Capital; Social Entrepreneurship; Insurance; Measurement and Metrics; Investment; Corporate Social Responsibility and Impact; Product Positioning; Financial Services Industry; Technology Industry; Insurance Industry; United States
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      Kluender, Ray, Natalia Rigol, Benjamin Roth, and Nicole Tempest Keller. "Core Innovation Capital: Investing in Fintech for Good." Harvard Business School Case 825-064, December 2024.
      • November–December 2024
      • Article

      Scaling Up Transformational Innovations

      By: Peter Koen, Ananya Sheth, Mike DiPaola and Linda A. Hill
      For large companies operating in mature sectors—such as Procter & Gamble in consumer goods, Apple in consumer electronics, and Adobe in cloud software—driving growth is a perennial challenge. Growth through acquisition is always an option, but companies often quickly... View Details
      Keywords: Growth and Development Strategy; Leadership; Innovation Strategy; Consumer Products Industry
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      Koen, Peter, Ananya Sheth, Mike DiPaola, and Linda A. Hill. "Scaling Up Transformational Innovations." Harvard Business Review 102, no. 6 (November–December 2024): 78–85.
      • November 2024
      • Case

      Demond Martin and WellWithAll

      By: Hise Gibson, Archie L. Jones and Ai-Ling Jamila Malone
      This case study chronicles the transformative entrepreneurial path of Demond Martin, co-founder and CEO of WellWithAll, a health and wellness startup. Motivated by a pivotal life experience and deep concern for racial health inequities, Martin transitions from a... View Details
      Keywords: Customers; Diversity; Ethnicity; Race; Health; Recruitment; Leadership Style; Management Style; Brands and Branding; Marketing Strategy; Product Launch; Product Positioning; Organizational Culture; Mission and Purpose; Relationships; Trust; Business Strategy; Competitive Strategy; Competitive Advantage; Investment; Business Startups; Transition; Entrepreneurship; Equality and Inequality; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; United States; Chicago; Boston; Atlanta; North Carolina; District of Columbia
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      Gibson, Hise, Archie L. Jones, and Ai-Ling Jamila Malone. "Demond Martin and WellWithAll." Harvard Business School Case 625-041, November 2024.
      • November 2024 (Revised January 2025)
      • Case

      Precision Agriculture at AGCO

      By: Rajiv Lal, Alicia Dadlani and Ai-Ling Jamila Malone
      In 2024, AGCO, a leading agricultural equipment manufacturer, sought to improve its customers net farm income by 20% over five years by becoming a comprehensive one-stop precision agriculture solutions provider and strengthening its dual channel sales approach—retrofit... View Details
      Keywords: Mergers and Acquisitions; Customer Relationship Management; Collaborative Innovation and Invention; Organizational Culture; Sales; Alignment; Integration; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry
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      Lal, Rajiv, Alicia Dadlani, and Ai-Ling Jamila Malone. "Precision Agriculture at AGCO." Harvard Business School Case 525-032, November 2024. (Revised January 2025.)
      • November 2024
      • Case

      Polish Agro: Where Do We Grow from Here?

      By: Willy C. Shih, Lena Duchene and Daniela Beyersdorfer
      By July 2024, Polish Agro had grown into one of Poland’s fastest-growing agribusinesses, with €230 million in revenue, 82 employees, and operations across Northern Poland. The company supported farmers with essential agricultural inputs like fertilizers and seeds,... View Details
      Keywords: Plant-Based Agribusiness; Distribution; Volatility; Customer Focus and Relationships; Customer Value and Value Chain; Climate Change; Environmental Regulation; Profit; Trade; Digital Strategy; Innovation Strategy; Crisis Management; Growth and Development Strategy; Resource Allocation; Advertising; Brands and Branding; E-commerce; Business and Community Relations; Networks; Adaptation; Adoption; Competitive Advantage; Business Model; Health Pandemics; War; Agriculture and Agribusiness Industry; Europe; Poland
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      Shih, Willy C., Lena Duchene, and Daniela Beyersdorfer. "Polish Agro: Where Do We Grow from Here?" Harvard Business School Case 625-061, November 2024.
      • 2024
      • Working Paper

      Priceless: How to Create, Trade, and Protect What Matters Most

      By: Debora L. Spar
      This article explores the concept of the "sacred economy," a realm of human interactions and exchanges that transcends traditional market dynamics. It illustrates the emotional and relational aspects of human connections that cannot be quantified or traded like... View Details
      Keywords: Valuation; Relationships; Human Needs; Goods and Commodities
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      Spar, Debora L. "Priceless: How to Create, Trade, and Protect What Matters Most." Harvard Business School Working Paper, No. 25-028, November 2024.
      • November 2024
      • Case

      Dr. Bombay Ice Cream

      By: William R. Kerr, Alexis Brownell and Michael Liu
      This case examines the creation, launch, and rapid growth of Dr. Bombay Ice Cream, a joint venture between Happi Co., a consumer packaged goods incubator, and entertainment mogul Snoop Dogg, with his son, Cordell Broadus. The brand was inspired by a Bored Ape Yacht... View Details
      Keywords: Joint Ventures; Growth Management; Brands and Branding; Product Launch; Product Positioning; Market Entry and Exit; Distribution Channels; Food and Beverage Industry; United States
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      Kerr, William R., Alexis Brownell, and Michael Liu. "Dr. Bombay Ice Cream." Harvard Business School Case 825-090, November 2024.
      • 2024
      • Working Paper

      Why Has Construction Productivity Stagnated? The Role of Land-Use Regulation

      By: Leonardo D’Amico, Edward Glaeser, Joseph Gyourko, William Kerr and Giacomo A. M. Ponzetto
      We document a Kuznets curve for construction productivity in 20th-century America. Homes built per construction worker remained stagnant between 1900 and 1940, boomed after World War II, and then plummeted after 1970. The productivity boom from 1940 to 1970 shows... View Details
      Keywords: Governance Controls; Performance Productivity; Local Range; Construction Industry
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      D’Amico, Leonardo, Edward Glaeser, Joseph Gyourko, William Kerr, and Giacomo A. M. Ponzetto. "Why Has Construction Productivity Stagnated? The Role of Land-Use Regulation." Harvard Business School Working Paper, No. 25-027, November 2024.
      • November 2024
      • Case

      Innovation at Master Kong Beverages

      By: David E. Bell and Shu Lin
      Hong-Chen Wei (HBS MBA 2014), Chairman of KSF Beverage Holding Co., Ltd. (KSFB), was steering the company toward the premium segment with the launch of “InheriTea,” a premium, sugar-free tea product. Traditionally, KSFB’s flagship brand, Master Kong, catered to the... View Details
      Keywords: Consumer Behavior; Trends; Behavior; Collaborative Innovation and Invention; Product Launch; Product Development; Segmentation; Organizational Culture; Product Positioning; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Asia; China
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      Bell, David E., and Shu Lin. "Innovation at Master Kong Beverages." Harvard Business School Case 525-037, November 2024.
      • 2024
      • Working Paper

      Climate Solutions, Transition Risk, and Stock Returns

      By: Shirley Lu, Edward J. Riedl, Simon Xu and George Serafeim
      Using large language models to measure firms' climate solution products and services, we find that high-climate solution firms exhibit lower stock returns and higher market valuation multiples. Their stock prices respond positively to events signaling increased demand... View Details
      Keywords: Technology; Generative Ai; Large Language Models; Climate Finance; Climate Change; Innovation and Invention; Environmental Sustainability; AI and Machine Learning; Investment; Financial Markets
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      Lu, Shirley, Edward J. Riedl, Simon Xu, and George Serafeim. "Climate Solutions, Transition Risk, and Stock Returns." Harvard Business School Working Paper, No. 25-024, November 2024.
      • November 2024
      • Case

      Grand Seiko—The Sleeping Lion

      By: Rohit Deshpandé, Nobuo Sato and Akiko Kanno
      In 2024, Akio Naito, President of Seiko Watch Corporation, reflected on the global expansion of Grand Seiko, the company’s luxury watch brand. Originally created more than 60 years ago as the luxury model of Seiko watches in Japan, Grand Seiko struggled to... View Details
      Keywords: Global Strategy; Brands and Branding; Product Positioning; Luxury; Expansion; Japan; United States
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      Deshpandé, Rohit, Nobuo Sato, and Akiko Kanno. "Grand Seiko—The Sleeping Lion." Harvard Business School Case 525-035, November 2024.
      • November 2024 (Revised December 2024)
      • Case

      Moonfare and the Democratization of Private Equity

      By: Victoria Ivashina and Srimayi Mylavarapu
      Founded in 2016, Moonfare headquartered in Europe, was a pioneer in the “democratization” of private equity investments. Historically, private equity was accessible only to institutional investors like pension funds, endowments, sovereign wealth funds, and large family... View Details
      Keywords: Private Equity; Customers; Wealth; Business Strategy; Segmentation; Technological Innovation; Product Launch; Financial Services Industry; Europe
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      Ivashina, Victoria, and Srimayi Mylavarapu. "Moonfare and the Democratization of Private Equity." Harvard Business School Case 225-044, November 2024. (Revised December 2024.)
      • November 2024
      • Teaching Note

      Martine Rothblatt and United Therapeutics: A Series of Implausible Dreams

      By: Debora L. Spar and Julia M. Comeau
      Teaching Note for HBS Case No. 323-039. In 1990, satellite expert and Sirius XM founder Martine Rothblatt was determined to save the life of her seven-year-old daughter, Jenesis, who was diagnosed with a terminal illness called Pulmonary Arterial Hypertension (PAH). At... View Details
      Keywords: Pharmaceutical Companies; Technological And Scientific Innovation; Organ Donation; Health Care and Treatment; Health Disorders; Innovation and Invention; Growth and Development Strategy; Product Development; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; United States; District of Columbia
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      Spar, Debora L., and Julia M. Comeau. "Martine Rothblatt and United Therapeutics: A Series of Implausible Dreams." Harvard Business School Teaching Note 325-058, November 2024.
      • November 2024
      • Case

      Ather Energy: The Future of Mobility

      By: Shunyuan Zhang, Kannan Srinivasan and Malini Sen
      Ather Energy, India’s third-largest electric scooter maker by volume, was founded in 2013. Five years later, the start-up launched its first electric scooter, Ather 450, which was powered by artificial intelligence (AI) and the Internet of Things (IoT), to navigate... View Details
      Keywords: Energy Policy; Climate Change; Alternative Energy; Corporate Entrepreneurship; Transportation; Transformation; Green Technology; Technology Adoption; Communication Strategy; Marketing Strategy; Customer Focus and Relationships; Business Startups; Growth and Development Strategy; Brands and Branding; Product Launch; Product Positioning; Business Strategy; Segmentation; Asia; India
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      Zhang, Shunyuan, Kannan Srinivasan, and Malini Sen. "Ather Energy: The Future of Mobility." Harvard Business School Case 525-040, November 2024.
      • 2024
      • Working Paper

      Catalysts for Climate Solutions: Corporate Responses to Venture Capital Financing of Climate-tech Startups

      By: Shirley Lu, George Serafeim and Simon Xu
      We study whether incumbent firms increase their product focus on climate solutions in response to venture capital (VC) financing of climate-tech startups. Using large language models to measure a firm's focus on climate solutions, we find that incumbents in similar... View Details
      Keywords: Climate Finance; Climate Change; Technological Innovation; Entrepreneurship; Venture Capital; Private Equity; Environmental Sustainability; Business Startups
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      Lu, Shirley, George Serafeim, and Simon Xu. "Catalysts for Climate Solutions: Corporate Responses to Venture Capital Financing of Climate-tech Startups." Harvard Business School Working Paper, No. 25-025, November 2024.
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