Filter Results:
(6,921)
Show Results For
- All HBS Web
(6,921)
- People (20)
- News (1,097)
- Research (4,879)
- Events (30)
- Multimedia (23)
- Faculty Publications (3,338)
Show Results For
- All HBS Web
(6,921)
- People (20)
- News (1,097)
- Research (4,879)
- Events (30)
- Multimedia (23)
- Faculty Publications (3,338)
- April 2010 (Revised November 2011)
- Case
Soren Chemical: Why Is the New Swimming Pool Product Sinking?
By: V. Kasturi Rangan and Sunru Yong
Topics include distribution channels, pricing, and new product marketing. Jen Moritz, the marketing manager for Soren Chemical Co. is struggling with the poor sales performance of Coracle, a new clarifier for residential swimming pools. The performance is puzzling... View Details
Keywords: Marketing Mix; New Product Marketing; Pricing; Branding; Price; Marketing Strategy; Marketing Channels; Product Launch; Brands and Branding; Communication Strategy; Chemical Industry
Rangan, V. Kasturi, and Sunru Yong. "Soren Chemical: Why Is the New Swimming Pool Product Sinking?" Harvard Business School Brief Case 104-188, April 2010. (Revised November 2011.)
- Article
The Product Management Audit: Design and Survey Findings
By: John A. Quelch, Paul Farris and James Olver
- January 2011
- Case
Clean Edge Razor: Splitting Hairs in Product Positioning
By: John A. Quelch and Heather Beckham
After three years of development, Paramount Health and Beauty Company is preparing to launch a new technologically advanced vibrating razor called Clean Edge. The innovative new design of Clean Edge provides superior performance by stimulating the hair follicles to... View Details
Keywords: Project Management; Interdepartmental Relations; Organizational Change; Organizational Change and Adaptation; Leadership; Conflict Management; Product Positioning; Marketing Strategy; Relationships; Product Development; Consumer Products Industry; Consumer Products Industry
Quelch, John A., and Heather Beckham. "Clean Edge Razor: Splitting Hairs in Product Positioning." Harvard Business School Brief Case 114-249, January 2011.
- Article
Agile Product Development: Managing Development Flexibility in Uncertain Environments
By: S. Thomke and D. Reinersten
Thomke, S., and D. Reinersten. "Agile Product Development: Managing Development Flexibility in Uncertain Environments." California Management Review 41, no. 1 (Fall 1998): 8–30. (Translated into German and reprinted in Harvard Business Manager (May 1999). Also reprinted in Engineering Management Review 28, no. 1 (2000), special issue on Strategy and New Product Design.)
- February 1996
- Case
Active Coatings, Inc. (A): Challenges in Managing Product Development
Two entrepreneurs face a tough decision when confronted with disappointing test results from the medical application they have chosen to commercialize their innovative process technology. They must decide whether to redesign the technology's current lead-application or... View Details
Teisberg, Elizabeth O., and James Leonard. "Active Coatings, Inc. (A): Challenges in Managing Product Development." Harvard Business School Case 796-061, February 1996.
- 2016
- Working Paper
Workplace Design: The Good, the Bad, and the Productive
By: Michael Housman and Dylan Minor
We study the effects of performance spillover in the workplace-both positive and negative-on several dimensions, and find that it is pervasive and decreasing in the physical distance between workers. We also find that workers have different strengths, and that while... View Details
Keywords: Strategic Human Resource Management; Peer Effects; Productivity; Spillovers; Toxic Worker; Strategy; Working Conditions; Performance Productivity; Human Resources
Housman, Michael, and Dylan Minor. "Workplace Design: The Good, the Bad, and the Productive." Harvard Business School Working Paper, No. 16-147, June 2016.
- February 1996
- Supplement
Active Coatings, Inc. (B): Challenges in Managing Product Development
Supplements the (A) case. View Details
Teisberg, Elizabeth O., and James Leonard. "Active Coatings, Inc. (B): Challenges in Managing Product Development." Harvard Business School Supplement 796-062, February 1996.
- 2013
- Working Paper
How Does Risk Management Influence Production Decisions? Evidence from a Field Experiment
By: Shawn Cole, Xavier Gine and James Vickery
Weather is a key source of income risk, particularly in emerging market economies. This paper uses a randomized controlled trial involving a sample of Indian farmers to study how an innovative rainfall insurance product affects production decisions. We find that... View Details
Keywords: Risk Management; Production; Weather; Insurance; Emerging Markets; Agribusiness; Insurance Industry; Agriculture and Agribusiness Industry; India
Cole, Shawn, Xavier Gine, and James Vickery. "How Does Risk Management Influence Production Decisions? Evidence from a Field Experiment." Harvard Business School Working Paper, No. 13-080, March 2013. (Revised September 2014.)
- Teaching Interest
Immersive Field Course: Decarbonization and Sustainable Production
By: Willy C. Shih
A course looking at pioneering efforts in sustainable production methods and technologies supporting the energy transition. View Details
- 1993
- Book
Managing New Product and Process Development: Text and Cases
By: K. B. Clark and S. C. Wheelwright
Clark, K. B., and S. C. Wheelwright. Managing New Product and Process Development: Text and Cases. NY: Free Press, 1993.
- 12 Nov 2021
How HBS Enhanced My Career as a Product Manager
Please join us for a virtual panel discussion highlighting recent alumni who were Product Managers pre-HBS or transitioned to the PM role post HBS. Hear how their pre-MBA experiences prepared them for the... View Details
- 01 Feb 2022
- News
4 Ways Managers Can Increase Flexibility Without Losing Productivity
- fall 1995
- Article
Shooting the Rapids: Managing Product Development in Turbulent Environments
By: Marco Iansiti
Iansiti, Marco. "Shooting the Rapids: Managing Product Development in Turbulent Environments." California Management Review 38, no. 1 (fall 1995).
- 1988
- Book
Innovation and Competition: The Global Management of Petrochemical Products
By: Robert B. Stobaugh
Keywords: Non-Renewable Energy; Globalized Markets and Industries; Energy Industry; Chemical Industry
Stobaugh, Robert B. Innovation and Competition: The Global Management of Petrochemical Products. Boston: Harvard Business School Press, 1988.
- June 1993 (Revised June 1994)
- Case
IBM: A Product for Managing Local Area Networks (A)
Dhebar, Anirudh S. "IBM: A Product for Managing Local Area Networks (A)." Harvard Business School Case 593-122, June 1993. (Revised June 1994.)
- June 1993 (Revised June 1994)
- Supplement
IBM: A Product for Managing Local Area Networks (B)
Dhebar, Anirudh S. "IBM: A Product for Managing Local Area Networks (B)." Harvard Business School Supplement 593-123, June 1993. (Revised June 1994.)
- 12 Nov 2021
- Video
How HBS Enhanced My Career as a Product Manager
- 2020
- Working Paper
A Preliminary Framework for Product Impact-Weighted Accounts
By: George Serafeim and Katie Trinh
While there has been significant progress in the measurement of an organization’s environmental and social impacts from its operations, metrics to evaluate the impact of products once they come to market lag far behind. In this paper, we provide a framework for... View Details
Keywords: Social Impact; Product Life Cycle; Environment; Sustainability; Measurement; Metrics; Impact Investing; ESG; ESG (Environmental, Social, Governance) Performance; ESG Reporting; Product; Environmental Sustainability; Measurement and Metrics; Framework; Financial Statements
Serafeim, George, and Katie Trinh. "A Framework for Product Impact-Weighted Accounts." Harvard Business School Working Paper, No. 20-076, January 2020. (Revised October 2020.)
- 26 Aug 2001 - 30 Aug 2001
- Conference Presentation
Developing Products on Internet Time: Managing Innovation in Turbulent Environments
By: Alan MacCormack