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- All HBS Web
(677)
- News (166)
- Research (173)
- Multimedia (2)
- Faculty Publications (89)
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- 28 Feb 2025
- News
Alumni Startup Enters the Shark Tank
weekly spoken responses to prompts about their past into a beautiful hardcover book, printed with QR codes that play the recording used to write each chapter. Since September, we’ve focused on making the product more accessible and... View Details
- 01 Oct 1998
- News
A Marketable Skill
assertive." As an undergraduate at Northwestern, she discovered an aptitude for design while working in the college print shop. Following that path to New York's Pratt Institute, she earned a master's degree in package design. "At Pratt... View Details
Keywords: Deborah Blagg
- 01 Dec 1999
- News
The Message and the Media: Advertising's Brave New World
Long defined almost exclusively in terms of print and broadcast outlets, mass media as an industry has been undergoing a major transformation - and that means big changes for the advertising industry, too. The Internet, for example, which... View Details
Keywords: Peter K. Jacobs
- 01 Dec 2005
- News
One-on-One with Peter Cuneo
lose money. Also, the quality of comic books today has never been better; it’s not the old days when they were printed on pulp paper. When they’re done well, they’re a high form of art. Who reads Marvel comic books today? Generally... View Details
- 01 Jun 2001
- News
High Stakes on the High Seas
of blue-water sailboat racing,” says Walter Cronkite. The book captures the fury and drama of a killer storm at sea while illuminating the reasons why some people are driven to risk death in the name of recreation. Anticipating brisk sales, publisher Little Brown is... View Details
Keywords: Arts, Entertainment
- 01 Jun 2006
- News
Money and Mortals
provides a view of society’s changing attitudes toward money and depicts its influence on mankind. Donated in 1975 by the New York banking firm of Arnhold and S. Bleichroeder, Inc., the collection includes works by Rembrandt, Breughel, and Hogarth. Shown on this page... View Details
- 18 Jul 2014
- News
Team Players
media—website, Facebook, and Twitter—as the primary information hubs, in part because of their interactive capabilities, and to back these up with print promotion and special events throughout the region that would give fans a... View Details
- 01 Mar 2004
- News
Ron Shaich’s Café Society
advertising last year, and yet we received Brandweek’s Marketer of the Year award. I’m proud of that. We put our efforts into fueling word of mouth rather than into television and print advertising. We think the best way to advertise is... View Details
- 13 Apr 2022
- News
New School
that creates research-based print and online instructional and assessment tools for US students and teachers, quickly gathered his executive team. “I want you to be prepared to run this company 100 percent remotely, and I want you to... View Details
- 01 Dec 2015
- News
How Do I Get Your Job?
got to do a lot of stuff on that project and literally brought the print with me for my first trip to Sundance in 1997. That was a real aha moment, because I realized I had always wanted to affect the cultural conversation through the... View Details
- 09 Oct 2017
- News
Saving an American Publishing Icon
rescue. “Today, we have over 30 million visitors a month. It's highly profitable, and that's allowed us to carry this beloved print magazine. It's also allowed the magazine itself to get better. “Our job is not to take down the... View Details
- 01 Dec 2013
- News
Case Study: Citizen Buffett
the Washington Post and sports mogul John Henry's purchase of the Boston Globe, there has been much speculation lately about the trend of well-heeled investors making bets on the future of print media. Yet Esty says the power of this case... View Details
- 01 Mar 2010
- News
Eric Schiffer
number of a company printed on the side. That company went out of business and canceled its order, so we bought all 400,000 packages. Those sold very quickly! I’m sure the downturn in the economy hasn’t hurt your business. No, it’s... View Details
- 01 Oct 2002
- News
The Class of 1977
her recent appointment as director of the prestigious Univer-sity of Chicago Press. She has leveraged a Mellon Foundation grant to set up a digital printing facility and BiblioVault electronic repository that will enhance access to the... View Details
Keywords: Desmond Wong
- 01 Dec 2002
- News
What You Know Depends on Where You Go
market often lacks one or more core infrastructure elements, such as a supply of trained business professionals, liquid stock exchanges, predictable contract enforcement, or quality service providers for auxiliary needs like printing and... View Details
- 21 Jul 2010
- News
Mad Men, the Early Era
to a happier, more fulfilling life was as much a part of the marketing equation 75 years ago as it today, even if that fantasy looks quite a bit different. In 1935, HBS purchased half of the 250 prints featured in the exhibit (the... View Details
- 01 Jun 2015
- News
Faculty Q&A: Reemerging Technologies
Your research examines industries that once seemed doomed but have experienced a comeback. How does this happen? I did my dissertation work on the Swiss watch industry, and I looked at what it takes for a technology to reemerge. For over two centuries, Swiss mechanical... View Details
- 01 Mar 2006
- News
The Little Ice-Cream Company That Could
his position. He threatened to print on the side panel of every container of Dreyer’s ice cream the following message: “Kraft, manufacturer of such quality products as Velveeta, Cheez Whiz, and the like, has come to us after we’ve used... View Details
- 01 Jun 2003
- News
Respond to a Worthy Cause
two thousand copies of the twenty thousand print run were sold, enough to cover production costs. Since then, sales have been strong. “By wrapping the anti-violence message in a package of beautiful songs by great female artists, we were... View Details
- 01 Jan 2003
- News
Charles O. Rossotti, MBA 1964
turnaround in attitude as to what was possible," he smiles. "Expectations were higher." The only thing Rossotti knew for sure when he graduated from Harvard Business School was that he wanted to be an entrepreneur some day. "My grandfather had founded the Rossotti... View Details