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  • All HBS Web  (1,156)
    • People  (2)
    • News  (143)
    • Research  (890)
    • Events  (4)
    • Multimedia  (15)
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  • Article

Thin Slices of Workgroups

By: Patricia Satterstrom, Jeffrey T. Polzer, Lisa Kwan, Oliver P. Hauser, Wannawiruch Wiruchnipawan and Marina Burke
In this paper, we explore whether perceivers can accurately assess the effectiveness of groups, how perceivers use group properties to inform their judgment, and the contextual and individual differences that allow some perceivers to be more accurate. Across seven... View Details
Keywords: Group Perception; Group Effectiveness; Thin Slices; Social Sensitivity; Attentional Focus; Groups and Teams; Performance Effectiveness; Perception
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Satterstrom, Patricia, Jeffrey T. Polzer, Lisa Kwan, Oliver P. Hauser, Wannawiruch Wiruchnipawan, and Marina Burke. "Thin Slices of Workgroups." Organizational Behavior and Human Decision Processes 151 (March 2019): 104–117.
  • September 2021
  • Article

Perceptions on Undertaking Regular Asymptomatic Self-testing for COVID-19 Using Lateral Flow Tests: A Qualitative Study of University Students and Staff

By: Marta Wanat, Mary Logan, Jennifer A. Hirst, Charles Vicary, Joseph J. Lee, Rafael Perera, Irene Tracey, Gordon Duff, Peter Tufano, Thomas Fanshawe, Lazaro Mwandigha, Brian D. Nicholson, Sarah Tonkin-Crine and Richard Hobbs
Objectives: Successful implementation of asymptomatic testing programmes using lateral flow tests (LFTs) depends on several factors, including feasibility, acceptability and how people act on test results. We aimed to examine experiences of university students... View Details
Keywords: COVID-19; Self-testing; Health Pandemics; Health Testing and Trials; Behavior
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Wanat, Marta, Mary Logan, Jennifer A. Hirst, Charles Vicary, Joseph J. Lee, Rafael Perera, Irene Tracey, Gordon Duff, Peter Tufano, Thomas Fanshawe, Lazaro Mwandigha, Brian D. Nicholson, Sarah Tonkin-Crine, and Richard Hobbs. "Perceptions on Undertaking Regular Asymptomatic Self-testing for COVID-19 Using Lateral Flow Tests: A Qualitative Study of University Students and Staff." BMJ Open 11, no. 9 (September 2021).
  • Article

Behavioral and Neural Representations en route to Intuitive Action Understanding

By: Leyla Tarhan, Julian De Freitas and Talia Konkle
When we observe another person’s actions, we process many kinds of information—from how their body moves to the intention behind their movements. What kinds of information underlie our intuitive understanding about how similar actions are to each other? To address this... View Details
Keywords: Action Perception; Intuitive Similarity; Multi-arrangement; fMRI; Representational Similarity Analysis; Behavior; Perception
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Tarhan, Leyla, Julian De Freitas, and Talia Konkle. "Behavioral and Neural Representations en route to Intuitive Action Understanding." Neuropsychologia 163 (December 2021).
  • October 15, 2021
  • Article

Virtuous Victims

By: Jillian J. Jordan and Maryam Kouchaki
How do people perceive the moral character of victims? We find, across a range of transgressions, that people frequently see victims of wrongdoing as more moral than non-victims who have behaved identically. Across 15 experiments (total n = 9,355), we document this... View Details
Keywords: Moral Judgment; Restorative Justice; Punishment; Compensation; Person Perception; Moral Sensibility; Judgments; Perception
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Jordan, Jillian J., and Maryam Kouchaki. "Virtuous Victims." Science Advances 7, no. 42 (October 15, 2021).
  • 2018
  • Working Paper

Backhanded Compliments: How Negative Comparisons Undermine Flattery

By: Ovul Sezer, Alison Wood Brooks and Michael I. Norton
Seven studies (N = 2352) examine backhanded compliments—seeming praise that draws a comparison with a negative standard—a distinct self-presentation strategy with two simultaneous goals: eliciting liking (“Your speech was good…”) and conveying status (“…for a woman”).... View Details
Keywords: Backhanded Compliments; Self-presentation; Impression Management; Interpersonal Perception; Liking; Status; Image Concern; Interpersonal Communication; Status and Position; Perception; Motivation and Incentives
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Sezer, Ovul, Alison Wood Brooks, and Michael I. Norton. "Backhanded Compliments: How Negative Comparisons Undermine Flattery." Harvard Business School Working Paper, No. 18-082, February 2018.
  • Research Summary

Overview

Christine is interested in how people make decisions about the thoughts, feelings, and actions of others. Her research explores how people use visual cues in a face to infer the inner workings of another's mind. View Details
Keywords: Mind Perception; Interpersonal Communication; Social Psychology
  • 2013
  • Article

Optimizing the Amount of Entertainment in Advertising: What's So Funny about Tracking Reactions to Humor?

By: Thales S. Teixeira and Horst Stipp
Humor and other entertaining content, as opposed to demonstrations of product features and "selling," are increasingly used in advertising, such as TV commercials, to attract and keep consumers' attention. This study uses facial tracking to explore how marketers can... View Details
Keywords: Advertising Content; Entertainment; Face Perception; Advertising; Digital Marketing; Television Entertainment; Consumer Products Industry; Food and Beverage Industry
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Teixeira, Thales S., and Horst Stipp. "Optimizing the Amount of Entertainment in Advertising: What's So Funny about Tracking Reactions to Humor?" Journal of Advertising Research 53, no. 3 (September 2013): 286–296.
  • May 2003
  • Article

Perceptions of a Fluid Consensus: Uniqueness Bias, False Consensus, False Polarization and Pluralistic Ignorance in a Water Conservation Crisis.

By: Benoit Monin and Michael I. Norton
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Monin, Benoit, and Michael I. Norton. "Perceptions of a Fluid Consensus: Uniqueness Bias, False Consensus, False Polarization and Pluralistic Ignorance in a Water Conservation Crisis." Personality and Social Psychology Bulletin 29, no. 5 (May 2003): 559–567.
  • 2021
  • Working Paper

Not Feeling Safe in a Diversity Climate? The Role of Social Dominance Orientation for Interpersonal Outcomes of Diversity Climate Perceptions

By: Lumumba Babushe Seegars, Patricia Faison Hewlin and Sung Soo Kim
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Seegars, Lumumba Babushe, Patricia Faison Hewlin, and Sung Soo Kim. "Not Feeling Safe in a Diversity Climate? The Role of Social Dominance Orientation for Interpersonal Outcomes of Diversity Climate Perceptions." Working Paper, 2021. (Manuscript in preparation.)
  • October 2012
  • Article

Giving Time Gives You Time

By: Cassie Mogilner, Zoe Chance and Michael I. Norton
Four experiments reveal a counterintuitive solution to the common problem of feeling that one does not have enough time: giving some of it away. Although people's objective amount of time cannot be increased (there are only 24 hours in a day), this research... View Details
Keywords: Time Perception; Well-being; Volunteering; Prosocial Behavior; Helping; Time Management; Welfare
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Mogilner, Cassie, Zoe Chance, and Michael I. Norton. "Giving Time Gives You Time." Psychological Science 23, no. 10 (October 2012): 1233–1238.
  • March 2020
  • Article

Is This My Group or Not? The Role of Ensemble Coding of Emotional Expressions in Group Categorization

By: Amit Goldenberg, Timothy D. Sweeny, Emmanuel Shpigel and James J. Gross
When exposed to others’ emotional responses, people often make rapid decisions as to whether these others are members of their group or not. These group categorization decisions have been shown to be extremely important to understanding group behavior. Yet, despite... View Details
Keywords: Categorization; Ensemble Coding; Summary Statistical Perception; Social Cognition; Emotions; Perception; Groups and Teams
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Goldenberg, Amit, Timothy D. Sweeny, Emmanuel Shpigel, and James J. Gross. "Is This My Group or Not? The Role of Ensemble Coding of Emotional Expressions in Group Categorization." Journal of Experimental Psychology: General 149, no. 3 (March 2020).
  • October 2023
  • Article

Laboratory Safety and Research Productivity

By: Alberto Galasso, Hong Luo and Brooklynn Zhu
Are laboratory safety practices a tax on scientific productivity? We examine this question by exploiting the substantial increase in safety regulations at the University of California following the shocking accidental death of a research assistant in 2008.... View Details
Keywords: Economics Of Science; Risk Perception; Safety Regulations; Governing Rules, Regulations, and Reforms; Working Conditions; Safety; Performance Productivity
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Galasso, Alberto, Hong Luo, and Brooklynn Zhu. "Laboratory Safety and Research Productivity." Art. 104827. Research Policy 52, no. 8 (October 2023).
  • Article

Humblebragging: A Distinct—and Ineffective—Self-Presentation Strategy

By: Ovul Sezer, Francesca Gino and Michael I. Norton
Self-presentation is a fundamental aspect of social life, with myriad critical outcomes dependent on others’ impressions. We identify and offer the first empirical investigation of a prevalent, yet understudied, self-presentation strategy: humblebragging. Across nine... View Details
Keywords: Humblebragging; Impression Management; Self-presentation; Interpersonal Perception; Competence; Liking; Sincerity; Behavior; Perception; Interpersonal Communication; Personal Characteristics
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Sezer, Ovul, Francesca Gino, and Michael I. Norton. "Humblebragging: A Distinct—and Ineffective—Self-Presentation Strategy." Journal of Personality and Social Psychology 114, no. 1 (January 2018): 52–74.
  • July 2019
  • Article

I Know Why You Voted for Trump: (Over)inferring Motives Based on Choice

By: Kate Barasz, Tami Kim and Ioannis Evangelidis
People often speculate about why others make the choices they do. This paper investigates how such inferences are formed as a function of what is chosen. Specifically, when observers encounter someone else's choice (e.g., of political candidate), they use the chosen... View Details
Keywords: Self-other Difference; Social Perception; Inference-making; Preferences; Consumer Behavior; Prediction; Prediction Error; Decision Choices and Conditions; Perception; Behavior; Forecasting and Prediction
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Barasz, Kate, Tami Kim, and Ioannis Evangelidis. "I Know Why You Voted for Trump: (Over)inferring Motives Based on Choice." Special Issue on The Cognitive Science of Political Thought. Cognition 188 (July 2019): 85–97.
  • June 2012
  • Class Lecture

Why You're Not Buying Venezuelan Chocolate: The Provenance Paradox

By: Rohit Deshpandé
A product's country of origin establishes its authenticity. This is the provenance paradox. Consumers associate certain geographies with the best products: French wine, Italian sports cars, Swiss watches. Competing products from other countries - especially developing... View Details
Keywords: Global Business; Branding; Strategic Planning; Strategic Positioning; Emergent Countries; Consumer Perception; Developing Markets; Brands and Branding; Geographic Location; Globalized Markets and Industries; Perception; Emerging Markets; Product Positioning; Global Strategy; Marketing Strategy; Food and Beverage Industry; Venezuela
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Deshpandé, Rohit. "Why You're Not Buying Venezuelan Chocolate: The Provenance Paradox ." Harvard Business School Class Lecture 512-703, June 2012.
  • December 2014 (Revised November 2015)
  • Case

Governing the 'Chinese Dream': Corruption, Inequality and the Rule of Law

By: Rafael Di Tella, Meg Rithmire and Kait Szydlowski
Xi Jinping assumed his position as head of China's fifth generation of leaders in 2012. Xi was head of both the People's Republic of China and the Chinese Communist Party, which had ruled China since 1949. Xi inherited a country far more unequal than the one that Mao... View Details
Keywords: China; Growth; Inequality; Wealth And Poverty; Social Stability; Perceptions Of Inequality; Chinese Dream; Chinese Political Thought; Corruption; Equality and Inequality; China
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Di Tella, Rafael, Meg Rithmire, and Kait Szydlowski. "Governing the 'Chinese Dream': Corruption, Inequality and the Rule of Law." Harvard Business School Case 715-023, December 2014. (Revised November 2015.)
  • March 2014
  • Case

Inequality and Growth in the 'Chinese Dream'

By: Rafael Di Tella, Meg Rithmire and Kaitlyn Szydlowski
Xi Jinping assumed his position as head of China's fifth generation of leaders in 2012. Xi was head of both the People's Republic of China and the Chinese Communist Party, which had ruled China since 1949. Xi inherited a country far more unequal than the one that Mao... View Details
Keywords: China; Growth; Inequality; Wealth And Poverty; Social Stability; Perceptions Of Inequality; Chinese Dream; Chinese Political Thought; Corruption; Equality and Inequality; China
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Di Tella, Rafael, Meg Rithmire, and Kaitlyn Szydlowski. "Inequality and Growth in the 'Chinese Dream'." Harvard Business School Case 714-440, March 2014.
  • October 1977 (Revised April 1983)
  • Case

James Cranston

By: Michael Beer and James G. Clawson
Describes the attitudes, feelings, and perceptions of the manager who will conduct the performance appraisal interview. View Details
Keywords: Interpersonal Communication; Performance Evaluation; Attitudes; Emotions; Perception
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Beer, Michael, and James G. Clawson. "James Cranston." Harvard Business School Case 478-006, October 1977. (Revised April 1983.)
  • 17 Nov 2016
  • Op-Ed

What's Behind the Unexpected Trump Support from Women

to gender, economics, and perceptions of leadership. He received the strongest support from white women without college degrees, 62 percent of whom voted for him. Although his supporters reported median household incomes of $70,000, the... View Details
Keywords: by Laura Morgan Roberts and Robin Ely
  • 2020
  • Book

Edge: Turning Adversity into Advantage

By: Laura Huang
Having an edge is about gaining an advantage, but it goes beyond just advantage. It's about recognizing that others will have their own perceptions about us, right or wrong. When you recognize the power in those perceptions and flip them in your favor, you create an... View Details
Keywords: Success; Perception; Personal Characteristics; Performance
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Huang, Laura. Edge: Turning Adversity into Advantage. New York: Portfolio/Penguin, 2020.
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