On-premise Coffee Market - Publications - Faculty & Research

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Networking Events - Recruiting

resume books and student clubs to find interested students. Email club leaders to market events via newsletters or group chats. Some clubs may require yearly sponsorship to host events, participate in conferences, and advertise job... View Details

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Technology & Innovation - Faculty & Research

path for our research today, which focuses on value creation of platforms and two-sided markets; use of open architecture and leverage of its collective value; development and execution of innovation strategies; innovative attributes of executives and firms;... View Details

Research Summary

Overview

By: Reshmaan N. Hussam

Engaged with field work in South Asia and East Africa, Professor Hussam places a focus on exploring questions with strong theoretical motivation in the economics literature as well as relevant downstream policy implications. Her research spans four broad interests.... View Details

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Entrepreneurship - Faculty & Research

describes its co-founders' motivations and their strategy for disrupting an industry in the midst of dramatic structural change; and asks whether a16z's success to date has been due to its novel organization structure. a16z's 22 investment professionals are supported... View Details

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2023 Reunion Presentations - Alumni

the future of the field. Turning the Great Resignation into the Great Attraction Associate Professor Ethan Bernstein (MBA 2002, DBA 2013) + More Info – Less Info Talent markets are shifting. Until recently, job seekers focused mainly on... View Details

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Leadership - Faculty & Research

more attention on customers and employees to fix the company’s damaged reputation. On the day the letter became public, Vail’s stock price jumped 6%, representing an increase in almost $350 million of market value. With the stock price... View Details

28 Apr 2009
First Look

First Look: April 28, 2009

against large upfront investment, uncertain market demand, and the complication that the product might face legal challenges. Purchase this case: http://hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=208072 Gucci Group in 2009... View Details

Keywords: Martha Lagace

01 Nov 2020
Research & Ideas

Good Leadership Is an Act of Kindness

of the simplest words and gestures often gets lost when CEOs and managers are in perpetual crisis management mode, struggling with layoffs, remote work technology, market woes, and a range of other frustrating disruptions. While... View Details

Keywords: by Boris Groysberg and Susan Seligson

28 Jun 2004
Research & Ideas

How to Avoid a Price Increase

quantity than raise prices, conclude Harvard Business School marketing professor John Gourville and University of Texas professor Jonathan Koehler. They recently published their findings in a working paper, "Downsizing Price Increases: A... View Details

Keywords: by Manda Salls

19 Oct 2022
Op-Ed

Cofounder Courtship: How to Find the Right Mate—for Your Startup

Share the JD. Attend conferences, talks etc. and be clear you are in the market for a cofounder. YC also released a cofounder matching tool that may be helpful. Test the relationship beyond coffee chats and... View Details

Keywords: by Julia Austin

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Business Fundamentals Course - CORe | HBS Online

Design and perform hypothesis tests with P-value 60 hrs Course – 5 Modules Economics for Managers Economics for Managers will enable you to drive critical business decisions. Explore how businesses approach pricing strategy, evaluate View Details

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Historical Data & Sources - Business History

Download Data Set in Excel Coca-Cola: Countries with Bottlers Courtesy of the Coca-Cola Company, Heritage Communications Map created by John Regan, MBA 2016 Download Data Set in Excel Coffee Exports by Country FAO (Food and Agricultural... View Details

20 Oct 2015
Blog Post

What to Expect Your First Year at HBS

friends use is “overwhelming”. I agree with this - you can expect your RC year to be very intense both from academic and social perspectives. Firstly, the academic schedule is packed. The discussion group starts every day at 8:00am, so I would wake up at 6:30am, head... View Details

07 May 2020
Research & Ideas

The One Good Thing Caused by COVID-19: Innovation

on-premises businesses have implemented pre-booking to control customer flow. They use temperature-detection technologies, wearables, and apps to identify customers in near real-time who are at high risk of carrying the virus. Experiments... View Details

Keywords: by Hong Luo and Alberto Galasso

13 Sep 2010
Research & Ideas

The Consumer Appeal of Underdog Branding

large corporations, such as Apple and Google, are careful to retain their underdog roots in their brand biographies." A forthcoming article coauthored by Keinan for the Journal of Consumer Research, "The Underdog Effect: The View Details

Keywords: by Martha Lagace

09 Apr 2007
Research & Ideas

Industry Self-Regulation: What’s Working (and What’s Not)?

wages—when their doing so seems like more of a marketing ploy than a substantive effort to address the underlying problems. Very few of these programs require third-party verification. But I suspect that to really deliver on the promise... View Details

Keywords: by Martha Lagace

27 Jun 2019
Research & Ideas

Rituals Strengthen Couples. Here’s Why They’re Good for Business, Too

acts that may seem mundane, like making coffee every morning for a spouse, often come with a strong emotional backdrop, boosting the bond between couples, say the coauthors, Harvard Professor Michael I. Norton, HBS doctoral candidate... View Details

Keywords: by Dina Gerdeman

13 Jun 2019
Blog Post

Expanding My Worldview Through FIELD Global Immersion

that is unfamiliar to you. Prior to HBS I was a clean energy engineer – not a digital marketer or consumer goods expert. The great thing about FGI is that creating a successful project requires you to do fun things in your destination... View Details

01 Jun 2022
News

The Exchange: Same Great Price, Now with Fewer Chips

what might lead a brand to try to disguise a price hike.—JMF John, can you give us some historical context to explain this phenomenon? John Gourville: The first instance of shrinkflation that I found was in 1988, when Chock full o’ Nuts reduced its one-pound can of... View Details

Keywords: Miscellaneous Store Retailers; Retail Trade

28 Jun 2022
Book

The Moral Enterprise: How Two Companies Profit with Purpose

How can government and business work together in this fractious political moment, when finding solutions to pressing problems like inequality and climate change are more urgent than ever? Rebecca Henderson, Harvard University’s John and Natty McArthur University... View Details

Keywords: by Avery Forman

Publications