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  • All HBS Web  (15,686)
    • People  (73)
    • News  (4,564)
    • Research  (7,661)
    • Events  (98)
    • Multimedia  (128)
  • Faculty Publications  (4,275)
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  • 01 Mar 2013
  • News

For Mobile Devices, Think Apps, Not Ads

  • 14 Sep 2007
  • Research & Ideas

How to Profit from Scarcity

Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Marketers are trained to match supply to demand. Everything... View Details
Keywords: by John Quelch; Consumer Products; Advertising
  • 13 Oct 2016
  • News

Study shows coupons lead to big profits for drugmakers

  • 1998
  • Case

Precision Pricing for Profit in the New World Order

By: Benson P. Shapiro
Keywords: Price; Profit; Customers
Citation
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Shapiro, Benson P. "Precision Pricing for Profit in the New World Order." 1998. (Note #9-999-003.)
  • 07 Apr 2008
  • Research & Ideas

The Debate over Taxing Foreign Profits

returned to the United States, not when those profits are earned. This resembles the treatment of capital gains for individuals where capital gains taxes are only due when... View Details
Keywords: by Sean Silverthorne
  • February 1999
  • Article

The Persistence of Shocks to Profitability

By: Anita M. McGahan and Michael E. Porter
In this study, we use data for 1981 through 1994 on a large sample of U.S. companies to examine the persistence of incremental industry, corporate-parent, and business-specific effects on profitability. Our results indicate that the incremental effects of industry on... View Details
Keywords: Profit; System Shocks; Strategy
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McGahan, Anita M., and Michael E. Porter. "The Persistence of Shocks to Profitability." Review of Economics and Statistics 81, no. 1 (February 1999): 143–153.
  • July 2010 (Revised December 2011)
  • Background Note

Marketing Analysis Toolkit: Pricing and Profitability Analysis

By: Thomas J. Steenburgh and Jill Avery
Pricing is one of the most difficult decisions marketers make and the one with the most direct and immediate impact on the firm's financial position. This toolkit will introduce the fundamental terminology and calculations associated with pricing and profitability... View Details
Keywords: Forecasting and Prediction; Price; Profit; Management Analysis, Tools, and Techniques; Marketing Strategy; Demand and Consumers; Measurement and Metrics; Strategic Planning; Mathematical Methods; Retail Industry
Citation
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Steenburgh, Thomas J., and Jill Avery. "Marketing Analysis Toolkit: Pricing and Profitability Analysis." Harvard Business School Background Note 511-028, July 2010. (Revised December 2011.)
  • 19 Jan 2017
  • News

Finding Purpose in Profit

like a win-win for both parties. [An HBS Bulletin article in 2007 gave a detailed accounting of GoLite’s founding and eventual trademark sale to Timberland.] Yet it was not to be. The following year, as the... View Details
Keywords: Robert S. Benchley; B corporations
  • September 2001
  • Teaching Note

International Profit Associates TN

By: Ashish Nanda, Thomas J. DeLong and Ying Liu
Teaching Note for (9-801-397). View Details
Keywords: Consulting Industry
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Nanda, Ashish, Thomas J. DeLong, and Ying Liu. "International Profit Associates TN." Harvard Business School Teaching Note 902-059, September 2001.
  • 08 Aug 2005
  • Research & Ideas

A Balanced Scorecard Approach To Measure Customer Profitability

not lower, profits. BSC customer profitability metrics are also highly actionable. If a company finds that an important customer is unprofitable, it should first look internally to see how it can improve its... View Details
Keywords: by Robert S. Kaplan
  • 14 Apr 2013
  • News

Heavens, Not Havens

  • 03 Jun 2019
  • News

Collaborations, not tax breaks, are better for growth

  • September 2016 (Revised September 2017)
  • Case

Zalora Philippines: From Growth to Profitability

By: Donald Ngwe and Thales Teixeira
In May 2015 Paulo Campos, co-founder and CEO of Zalora Philippines, found himself at a crucial turning point in his young company’s development. In just three years, Zalora had come from entering the Philippine fashion retail industry as an unknown quantity to becoming... View Details
Keywords: Internet and the Web; Business Subsidiaries; Business Growth and Maturation; Fashion Industry; Retail Industry; Sweden; Southeast Asia; Philippines
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Ngwe, Donald, and Thales Teixeira. "Zalora Philippines: From Growth to Profitability." Harvard Business School Case 517-009, September 2016. (Revised September 2017.)
  • 06 May 2019
  • News

What if we hired for skills, not degrees?

  • 22 Aug 2021
  • News

We Are Not Ready for the Asynchronous Future

  • 25 May 2011
  • News

For Oprah Winfrey, this is not the finale

  • 02 Jul 2010
  • What Do You Think?

Is Profit as a “Direct Goal” Overrated?

decision-making and even to the future and viability of capitalism. One debate concerned the primacy of profit as a goal. Deaver Brown led this argument by saying, "Profit is the only legitimate goal of a corporation ," pointing... View Details
Keywords: by Jim Heskett

    Profits You Can Trust

    “This comprehensive layman's guide is a must-read for senior management, boards, committees, and their advisors. Writing in largely non-technical language, the expert authors provide the most concise and complete road map to understanding, preventing,... View Details
    • 09 Mar 2009
    • News

    2009, Not 1992

    • 29 May 2001
    • Research & Ideas

    Good News, Not Blues, For the Inner City

    insisted that the greatest barriers for inner city development today are negative perceptions. These areas are not just economically distressed because of social issues, he said, adding that unless... View Details
    Keywords: by Martha Lagace
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