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Show Results For
- All HBS Web
(623)
- People (3)
- News (288)
- Research (246)
- Multimedia (4)
- Faculty Publications (56)
- 13 Jun 2005
- Research & Ideas
From Turf Wars to Learning Curves: How Hospitals Adopt New Technology
Harvard Business School professors are more likely to be found in the pages of the Academy of Management Review than the New England Journal of Medicine, but recently Gary Pisano and Robert Huckman used the latter to discuss their... View Details
- 01 Dec 1999
- News
The Message and the Media: Advertising's Brave New World
generates more than $1 billion annually in ad revenues. That puts the Internet ahead of two long-established media sectors, network radio and billboards. In a new working paper titled "Restructuring in the U.S. Advertising Media Industry"... View Details
Keywords: Peter K. Jacobs
- 14 Aug 2018
- First Look
First Look at New Research and Ideas, August 14, 2018
economy. Success requires a continuous influx of new ideas, new challenges, and critical thought, and the interpersonal climate must not suppress, silence, ridicule, or intimidate. Not every idea is good,... View Details
Keywords: by Sean Silverthorne
- 15 Jul 2014
- Blog Post
Discovering a new organization and state as an intern
last 5 years in Boston taking road trips all over New England, so I am excited to explore a new area and enjoy the lakes and mountains in the region. Maybe I’ll even drive the... View Details
Keywords: Consumer Products / Retail
- 04 Dec 2013
- Research & Ideas
The Fantastic Horizon: How to Invest in a New City
and Syria; to the south is the booming Saudi Arabian metropolis of Jeddah. In front of me is a vast expanse of sand and hope, fueled by a huge investment towards a brand new city the size of Washington, DC. I can see intermittent puffs... View Details
- Web
New Levels of Capitalism: Finance - Railroads and the Transformation of Capitalism | Harvard Business School
Railroads Finance Management Business Analysts Mass Distribution Mergers & Syndicates Research Links New Levels of Capitalism: Finance The rapidly growing industry required an extraordinary amount of capital for construction and... View Details
- 16 May 2000
- Research & Ideas
Getting the Message: How the Internet is Changing Advertising
In 1994, the World Wide Web was not yet a household name. A new company called Yahoo! had just developed a way to look for sites on the Internet—the search engine. HotWired debuted as the first online magazine to carry advertisements.... View Details
Keywords: by Susan Young
- 31 Oct 2004
- Research & Ideas
Bypass Marketing: Are Docs Influenced?
The question of whether advertising 'informs' or 'persuades' consumers is the subject of a long and ongoing stream of debate and research.— Alvin Silk Initially there was relatively little use for DTCA but it grew rapidly in the 1990s. In... View Details
Keywords: by Manda Salls
- 24 May 2013
- News
'What You're Really Meant To Do'
- 06 Oct 2008
- Research & Ideas
Updating a Classic: Writing a Great Business Plan
business plan and its relation to new venture formation. I tried to explain that a business plan can't be a tightly crafted prediction of the future but rather a depiction of how events might unfold and a View Details
Keywords: by Sean Silverthorne
- 31 Jan 2023
- Op-Ed
Can Insurance Technology Solve the Uninsured Driver Problem?
Despite mandates requiring motorists to carry car insurance, 13 percent of US drivers operate vehicles without any coverage—a problem that exposes uninsured drivers to catastrophic financial risks and leads to higher premiums for insured drivers. Many uninsured drivers... View Details
- 30 Jun 2022
- HBS Case
Peloton Changed the Exercise Game. Can the Company Push Through the Pain?
Few companies create an entirely new consumer market and reach icon status—and then set out to reinvent themselves. But that’s the hill the at-home, interactive-exercise firm Peloton is now climbing. Peloton was one of the freewheeling... View Details
- 21 Aug 2013
- Research & Ideas
What Went Wrong at J.C. Penney?
in a bad economy, since you're spending more money to attract a new demographic that isn't showing up fast enough. Meanwhile, your old demographic is deserting you, putting you between a rock and a hard place. He also tried to deal with... View Details
- 22 Mar 2024
- Blog Post
Driving Impact in Emerging Markets with HBS Alum Nneka Chime (MBA 2015)
Nneka Chime’s (MBA 2015) career path offers an alternative road map for HBS students and alumni seeking to make a difference in the world. While seeking, she aligned her professional choices with a larger mission rather than following a... View Details
- 21 Jun 2010
- News
Strategy and Execution for Emerging Markets
- 14 Jul 2022
- Research & Ideas
When the Rubber Meets the Road, Most Commuters Text and Email While Driving
A majority of commuters admit to multitasking on the road, including texting and reading emails, according to new research that reveals the widespread extent of distracted driving. About 87 percent of commuters are engaged in at least one... View Details
Keywords: by Jay Fitzgerald
- 25 Aug 2011
- News
Without Its Master of Design, Apple Will Face Many Challenges
- Research Summary
Overview
ECONOMICS OF THE ADVERTISING AND MARKETING SERVICEC INDUSTRY
Professor Silk’s recent research has been focused on the economics of the advertising and marketing services industry. He has conducted econometric studies of the effects of scale and scope on the... View Details
- 19 Nov 2013
- News