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Publications

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  • All HBS Web  (490)
    • People  (3)
    • News  (117)
    • Research  (288)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (64)

Show Results For

  • All HBS Web  (490)
    • People  (3)
    • News  (117)
    • Research  (288)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (64)
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  • 08 Sep 2016
  • News

How We Make It Work

company’s director of marketing and is now brand manager for a large, national product line. He’s interested in either starting or acquiring his own company when the opportunity presents itself; the family... View Details
  • 01 Apr 2001
  • News

Beyond Accommodation

but realized after college that such a turnabout was unlikely. “When you’re going blind, there’s plenty of denial. But you’ve ultimately got to get comfortable with it and deal with it.” Today, Gibbons has gone far beyond mere accommodation with his blindness. The... View Details
Keywords: Margie Kelley; AT&T; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services
  • 01 Jun 2018
  • News

June 2018 Alumni and Faculty Books

the health care sector’s guide to understanding and delivering the brand of consumer-centered care that is imperative for today. It aims to help clinicians and managers better understand the differences between health care and other... View Details
  • 04 Aug 2020
  • News

How Business Can Advance Racial Equity

disparity, wealth disparity, gender disparities, racial disparities. When we're in a moment when democracy is in decline, authoritarianism is on the rise around the world and where many people in this country and beyond are fearful and dissatisfied with our View Details
  • 02 Oct 2015
  • News

The ‘F’ Word

made it far enough to launch a spring and fall collection and received widespread media coverage. The brand was slowly starting to gain traction with customers, too. But by the end of 2012, the startup—running low on cash and plagued by... View Details
Keywords: Walt Disney Studios
  • 01 Dec 2020
  • News

Advance Racial Equity in the Office

Rice (MBA 1992), CEO and founder of Management Leadership for Tomorrow (MLT). Unlike the in-your-face brand of first-degree racism, that of the third degree occurs when organizations and institutions fail to weed out the practices that... View Details
  • 01 Sep 2011
  • News

The City Solution

small percent more is being built brand new). Moreover, the world’s dominant habitation pattern still consists of poor people in emerging nations flocking to urban areas to seek work. Typically, these... View Details
Keywords: Garry Emmons; Administration of Environmental Quality Programs; Government; Electric Power Generation, Transmission, Distribution; Utilities
  • 01 Sep 2005
  • News

London Forum Highlights the Best of HBS

globalized, it’s been Americanized.” If you wanted to build a global brand or service, you had to dominate the U.S. market, he explained. That is rapidly changing with the rise of multinationals in China, India, and even Korea.... View Details
Keywords: Roger Thompson; Business Schools & Computer & Management Training; Educational Services
  • 30 Nov 2017
  • News

Happy Meals (Are Here Again)

Within—Almost 90% of McDonald’s in the US are owned and operated by franchisees. Paulo Pena (MBA 2004) runs the rest. Hear from Kristy Cunningham on the all-day breakfast initiative on the Skydeck podcast Five days after the call, Thompson announced his retirement.... View Details
Keywords: Dan Morrell; photographed by Saverio Truglia
  • 01 Oct 1998
  • News

Playing to Win

Seldom, if ever, has global competition been so glamorous, or so passionately beheld. At soccer's World Cup in France this summer, hundreds of thousands of spectators and a cumulative TV audience of 37 billion cheered and wept as 32 View Details
Keywords: Garry Emmons
  • 05 May 2011
  • News

Blazing a Trail for Glenn Beck

job, Morgan elaborated on that earlier comment. “Glenn Beck is enormously fascinating to me because he is undeniably a national brand,” she said. “He has a strong, multiplatform, devoted audience. It’s an audience that does not have as... View Details
Keywords: News, Library, Internet, and Other Services; Information
  • 01 Mar 2004
  • News

Ron Shaich’s Café Society

myself as a quarterback. I try to figure out where the receiver will be before I release the ball. I knew we had a phenomenal opportunity to build a significant brand in Panera Bread, but years of experience also taught me how difficult... View Details
Keywords: Susan Young; Food Services and Drinking Places; Hospitality
  • 01 Dec 2007
  • News

Lighten Up

tents, and other gear for maximum performance, comfort, and enjoyment. And now, shoes. Last year the Timberland Company, a heavyweight in the footwear business, acquired the GoLite brand for its new line of strong but super-lightweight... View Details
Keywords: Kathryn Jones; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Retail Trade
  • 01 Jun 2005
  • News

Do You Speak Business?

of familiarity, cultural gulfs and local differences often remain hidden. Amid these conflicting realities, however, HBS alumni report anecdotal evidence that a youthful and growing cosmopolitan business class is bringing these different worlds closer together. Despite... View Details
Keywords: Garry Emmons
  • 01 Sep 2017
  • News

Case Study: Confidence Builder

universities. Based on a national survey the company undertook on the assumptions college students hold about sex, relationships, and sexual assault, the program is conducted in a group setting to encourage roommates and classmates to... View Details
Keywords: April White; Confi; Colleges, Universities, and Professional Schools; Educational Services
  • 10 Dec 2014
  • News

Front-Row Seat

events (some held in conjunction with the Aspen Institute) build brand awareness and attract sponsorships, contributing just shy of 15 percent to the bottom line. Last year, TheAtlantic.com won a National... View Details
Keywords: Julia Hanna; digital media; Corporate, Subsidiary, and Regional Managing Offices; Management
  • 01 Feb 1999
  • News

New Releases

edition of Managing Across Borders: The Transnational Solution. This highly acclaimed, landmark work introduced a framework that would help companies achieve global-scale efficiency, respond flexibly to national market differences, and... View Details
Keywords: Nancy O. Perry
  • 01 Jun 2004
  • News

Books

University Press) Walter Friedman’s Birth of a Salesman: The Transformation of Selling in America documents the history of salesmanship, from the days of peddlers to the creation of modern sales forces at companies like National Cash... View Details
Keywords: book review; faculty books; Publishing Industries (except Internet); Information
  • 12 Dec 2018
  • News

Lesson Plan

Caravia—a store remodel that includes a new seating area, for example, or sales and marketing efforts such as branded merchandise and an increased social media presence. Caravia is a sanctuary of sorts, a space where Cognetti can recharge... View Details
Keywords: Julia Hanna; photographed by Chris Sorensen
  • 26 Feb 2020
  • News

Phoenix Rising

property might fetch 20 percent more now, he adds. Like many other sectors in Greece, commercial real estate is on the rebound. It’s a direct response to the July 2019 national election in which Kyriakos Mitsotakis (MBA 1995) of the... View Details
Keywords: Jen McFarland Flint
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