Publications

July 2022 (Revised January 2024)
Case

Kovi: Changing Brazil's Mobility Landscape

By: Lynda M. Applegate, Michael Norris and Alexis Lefort

Kovi, a car rental startup located in São Paulo, Brazil, provides affordable access to rental cars for rideshare drivers. The case examines the origins of the company, provides background on the auto and rideshare industries in Brazil, and follows the CEO, Adhemar... View Details

Keywords: Ridesharing; Entrepreneurship; Growth and Development Strategy; Business Startups; Developing Countries and Economies; Auto Industry; Brazil; Mexico; Latin America

June 2012
Teaching Note

Tequila Mobile SA (TN)

February 2003 (Revised September 2004)
Teaching Note

Mobile Communications Tokyo, Inc. (TN)

By: Walter Kuemmerle and David Lane

Teaching Note for (9-899-077). View Details

February 2025
Supplement

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell, Gamze Yucaoglu and Jordan Mitchell

The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the young and ambitious company. In 2023, the... View Details

Keywords: Business Model; Value Creation; Competition; Logistics; Profit; Resource Allocation; Expansion; Corporate Strategy

April 2024 (Revised February 2025)
Teaching Note

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell, Gamze Yucaoglu and Jordan Mitchell

Teaching Note for HBS Case No. 724-360.The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the... View Details

Keywords: Business Model; Value Creation; Competition; Expansion; Logistics; Profit; Resource Allocation; Corporate Strategy; Business Startups; Growth and Development Strategy; Business Strategy; Product Marketing; Entrepreneurial Finance; Bicycle Industry; Africa; Kenya

09 Nov 2011
News

Number One in Mobile Communications

13 Oct 2020
News

Can Entrepreneurs Make Mobile Voting Easy and Secure?

September 2021 (Revised February 2023)
Case

Harambe: Mobilizing Capital in Africa

By: Anywhere (Siko) Sikochi, Dilyana Karadzhova Botha and Francesco Tronci

Harambe was a non-profit organization whose mission was to build an ecosystem to identify promising young African entrepreneurs and provide them access to training, markets, capital, and support networks. From 2007 to 2021, Harambe had grown to a network of 367... View Details

Keywords: Entrepreneurship; Nonprofit Organizations; Business Model; Strategy; Organizational Structure; Business Startups; Capital; Venture Capital; Social and Collaborative Networks; Networks; Developing Countries and Economies; Emerging Markets; Africa; South Africa

August 2010 (Revised May 2015)
Teaching Note

Bank of America: Mobile Banking and Bank of America: Mobile Banking (Abridged)

By: Sunil Gupta

Teaching Note for 510063 and 512082 View Details

Keywords: Banks and Banking; Strategy; Customers; Technology Adoption; Decisions; Product Launch; Mobile Technology; Banking Industry

December 2019 (Revised January 2022)
Supplement

Othellonia: Growing a Mobile Game

By: Eva Ascarza, Tomomichi Amano and Sunil Gupta

April 2005 (Revised June 2006)
Supplement

Evergreen Investments: Mobile CRM (B)

Supplements the (A) case. View Details

04 Aug 2015
News

How Mobile Fundamentally Changes Marketing

April 2009
Case

Symbian, Google & Apple in the Mobile Space (A)

By: Fernando Suarez, Benjamin Edelman and Arati Srinivasan

Symbian, maker of a leading mobile smartphone operating system, faces new competition from Google and Apple. Symbian evaluates changes to its software and its relationships with distributors in order to meet these competitors. View Details

Keywords: Decision Choices and Conditions; Distribution; Competitive Strategy; Mobile and Wireless Technology; Applications and Software

13 Oct 2020
Cold Call Podcast

Can Entrepreneurs Make Mobile Voting Easy and Secure?

Keywords: Re: Mitchell B. Weiss; Public Administration

February 2023
Teaching Note

Harambe: Mobilizing Capital in Africa

By: Anywhere Sikochi

Teaching Note for HBS Case No. 122-021. View Details

November 2019 (Revised December 2023)
Teaching Note

Othellonia: Growing a Mobile Game

By: Eva Ascarza, Tomomichi Amano and Sunil Gupta

Teaching note for case 520-016 View Details

August 2006
Teaching Note

Cluster Mobilization in Mitteldeutschland (TN)

By: Jeffrey Fear and Christian H.M. Ketels

Teaching Note to 707004. View Details

Keywords: Chemical Industry; Germany