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  • All HBS Web  (4,006)
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  • All HBS Web  (4,006)
    • People  (11)
    • News  (1,262)
    • Research  (1,895)
    • Events  (9)
    • Multimedia  (83)
  • Faculty Publications  (1,250)
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  • October 2022
  • Teaching Note

Creating and Measuring Purpose at Viega

By: Ethan Rouen and Suraj Srinivasan
Teaching Note for HBS Case No. 122-028. View Details
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Rouen, Ethan, and Suraj Srinivasan. "Creating and Measuring Purpose at Viega." Harvard Business School Teaching Note 123-035, October 2022.
  • 02 Dec 2022
  • News

Purpose and Profit with George Serafeim

  • August 1999
  • Article

Mission Driven, Values Centered

By: William W. George
Keywords: Mission and Purpose; Values and Beliefs
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George, William W. "Mission Driven, Values Centered." Executive Excellence (August 1999).
  • June 2023
  • Case

EDWINS: Leading with Passion and Purpose

By: Lynda M. Applegate and Rachel Bricklin
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Applegate, Lynda M., and Rachel Bricklin. "EDWINS: Leading with Passion and Purpose." Harvard Business School Case 823-131, June 2023.
  • October 2019
  • Exercise

Business Model Exercise: Purpose and Overview

By: Shikhar Ghosh and Christopher Payton
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Ghosh, Shikhar, and Christopher Payton. "Business Model Exercise: Purpose and Overview." Harvard Business School Exercise 820-708, October 2019.
  • 02 May 2022
  • News

Spotify, Disney, Ukraine, and Deep Purpose (ft. Ranjay Gulati)

  • October 2010
  • Teaching Note

Whole Foods: Balancing Social Mission and Growth (TN)

By: Christopher Marquis and Bobbi Thomason
Teaching Note for 410023. View Details
Keywords: Food; Growth and Development; Mergers and Acquisitions; Mission and Purpose; Supply Chain; Business Model; Growth and Development Strategy; Integration; Management Practices and Processes; Labor Unions; Food and Beverage Industry; United States
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Marquis, Christopher, and Bobbi Thomason. "Whole Foods: Balancing Social Mission and Growth (TN)." Harvard Business School Teaching Note 411-057, October 2010.
  • March 24, 2020
  • Article

A Time to Lead with Purpose and Humanity

By: Hubert Joly
In these unprecedented times, corporate leaders are being put to the test. Many just last summer had signed the Business Roundtable Statement of Purpose that committed their companies to serving all stakeholders. The pandemic is the first test of these principles. The... View Details
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Joly, Hubert. "A Time to Lead with Purpose and Humanity." Harvard Business Review Digital Articles (March 24, 2020).
  • January 2014 (Revised August 2014)
  • Case

The Kursk Submarine Rescue Mission

By: Anette Mikes
The Kursk, a Russian nuclear-powered submarine sank in the relatively shallow waters of the Barents Sea in August 2000, during a naval exercise. Numerous survivors were reported to be awaiting rescue, and within a week, an international rescue party gathered at the... View Details
Keywords: Risk Management; Moral Sensibility; Leadership; Organizational Structure; Crisis Management; Failure; Cooperation; Cross-Cultural and Cross-Border Issues; Norway; United Kingdom; Russia
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Mikes, Anette. "The Kursk Submarine Rescue Mission." Harvard Business School Case 114-046, January 2014. (Revised August 2014.)
  • 07 Sep 2021
  • News

Funding His Purpose

nonprofit organization mobilized nine times more capital than in 2019 (reaching $36.2 million accumulated) and doubled the size of its workforce. In 2021, it is poised to grow its impact and staff even more.... View Details
  • June 2014
  • Case

The Kursk Submarine Rescue Mission (Multimedia)

By: Anette Mikes and Tom Ryder
During a military exercise in August 2000, a state-of-the-art Russian nuclear submarine, the Kursk, sank in the Barents Sea, triggering global media attention and an international rescue effort.
In addition to Russia's Northern Fleet, two other organizations got... View Details
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Mikes, Anette, and Tom Ryder. "The Kursk Submarine Rescue Mission (Multimedia)." Harvard Business School Multimedia/Video Case 114-708, June 2014.
  • 2002
  • Article

Marketing no Mission towa (What is the Mission of Marketing?)

By: Hirotaka Takeuchi
Keywords: Marketing; Mission and Purpose
Citation
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Takeuchi, Hirotaka. "Marketing no Mission towa (What is the Mission of Marketing?)." Māketingu jānaru [Japan Marketing Journal], no. 83 (2002).
  • Article

The Social Contract Model of Corporate Purpose and Responsibility

By: Nien-he Hsieh
Of the many developments in business ethics that Thomas Donaldson has helped pioneer, one is the application of social contract theory to address questions about the responsibilities of business actors. In Corporations and Morality, Donaldson develops one of the... View Details
Keywords: Corporate Social Responsibility and Impact
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Hsieh, Nien-he. "The Social Contract Model of Corporate Purpose and Responsibility." Business Ethics Quarterly 25, no. 4 (October 2015): 433–460. (DOI: 10.1017/beq.2016.1.)
  • 29 Aug 2022
  • Video

Reshaping the Relationship Between Purpose and Profit

  • 17 Oct 2011
  • Research & Ideas

How ‘Hybrid’ Nonprofits Can Stay on Mission

populations they were trying to help” In the wake of this evolution over the past decade, more organizations have adopted a hybrid business model in which a social mission is the primary goal, but they still aim to generate enough... View Details
Keywords: by Carmen Nobel
  • 01 Jun 2010
  • News

MBAs on a Mission

global health bottlenecks through CHAI (now known as the Clinton Health Access Initiative since its mission has expanded to include pandemics like tuberculosis and malaria). As director of operations... View Details
Keywords: Sarah Auerbach;Deborah Blagg;Julia Hanna; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services; Management, Scientific, and Technical Consulting Services
  • 01 Sep 2013
  • News

Passion & Purpose

photography by Susan Young See full profiles and more photographs here. In August, five HBS alumni returned to campus to accept the School's highest honor. This year's award recipients have contributed significantly to their companies... View Details
Keywords: awards; Computer Systems Design and Related Services; Computer Systems Design and Related Services; Computer Systems Design and Related Services; Computer Systems Design and Related Services; Computer Systems Design and Related Services
  • 13 Apr 2015
  • News

Partners with Purpose

  • 2005
  • Other Unpublished Work

Accountability Myopia Can Impede NGO Learning and Mission

By: Alnoor Ebrahim
Keywords: Non-Governmental Organizations; Governance; Mission and Purpose; Learning
Citation
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Ebrahim, Alnoor. "Accountability Myopia Can Impede NGO Learning and Mission." InterAction, 2005.
  • July 1983
  • Background Note

Written Interview: The Purpose and General Plan

Citation
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Sonnenfeld, Jeffrey A. "Written Interview: The Purpose and General Plan." Harvard Business School Background Note 484-002, July 1983.
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