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Show Results For
- All HBS Web
(4,006)
- People (11)
- News (1,262)
- Research (1,895)
- Events (9)
- Multimedia (83)
- Faculty Publications (1,250)
- Research Summary
Growing as a Purposeful Leader
Leaders today have to lead in the context of extraordinary changes and challenges. The demands of today's stakeholders have risen significantly, and what is expected of senior leaders is quickly evolving in terms of their mission (more than profit),... View Details
- June 2019 (Revised August 2024)
- Module Note
Purpose Brands
By: Rory McDonald, Clayton M. Christensen and Shaye Roseman
Introduces a framework for innovation and brand building that is connected to an understanding of customers' Jobs to Be Done. View Details
Keywords: Brand ＆ Product Management; Brand Architecture; Brand Building; Innovation; Product Development Strategy; Product Differentiation; Brands and Branding; Product Development
McDonald, Rory, Clayton M. Christensen, and Shaye Roseman. "Purpose Brands." Harvard Business School Module Note 619-075, June 2019. (Revised August 2024.)
- October 2022
- Teaching Note
Creating and Measuring Purpose at Viega
By: Ethan Rouen and Suraj Srinivasan
Teaching Note for HBS Case No. 122-028. View Details
- 02 Dec 2022
- News
Purpose and Profit with George Serafeim
- August 1999
- Article
Mission Driven, Values Centered
By: William W. George
George, William W. "Mission Driven, Values Centered." Executive Excellence (August 1999).
- 17 Oct 2011
- Research & Ideas
How ‘Hybrid’ Nonprofits Can Stay on Mission
populations they were trying to help” In the wake of this evolution over the past decade, more organizations have adopted a hybrid business model in which a social mission is the primary goal, but they still aim to generate enough... View Details
Keywords: by Carmen Nobel
- 02 May 2022
- News
Spotify, Disney, Ukraine, and Deep Purpose (ft. Ranjay Gulati)
- October 2010
- Teaching Note
Whole Foods: Balancing Social Mission and Growth (TN)
By: Christopher Marquis and Bobbi Thomason
Teaching Note for 410023. View Details
- June 2014
- Case
The Kursk Submarine Rescue Mission (Multimedia)
By: Anette Mikes and Tom Ryder
During a military exercise in August 2000, a state-of-the-art Russian nuclear submarine, the Kursk, sank in the Barents Sea, triggering global media attention and an international rescue effort.
In addition to Russia's Northern Fleet, two other organizations got... View Details
In addition to Russia's Northern Fleet, two other organizations got... View Details
Mikes, Anette, and Tom Ryder. "The Kursk Submarine Rescue Mission (Multimedia)." Harvard Business School Multimedia/Video Case 114-708, June 2014.
- 23 Aug 2019
- Sharpening Your Skills
Has the Corporate Mission Just Been Disrupted?
has been discussed for decades. Here is research and writing from Harvard Business School that discusses both the concept in theory and examples of CSR in practice. A Good Place to Start Statement on the... View Details
- Article
The Social Contract Model of Corporate Purpose and Responsibility
By: Nien-he Hsieh
Of the many developments in business ethics that Thomas Donaldson has helped pioneer, one is the application of social contract theory to address questions about the responsibilities of business actors. In Corporations and Morality, Donaldson develops one of the... View Details
Hsieh, Nien-he. "The Social Contract Model of Corporate Purpose and Responsibility." Business Ethics Quarterly 25, no. 4 (October 2015): 433–460. (DOI: 10.1017/beq.2016.1.)
- October 2019
- Exercise
Business Model Exercise: Purpose and Overview
By: Shikhar Ghosh and Christopher Payton
Ghosh, Shikhar, and Christopher Payton. "Business Model Exercise: Purpose and Overview." Harvard Business School Exercise 820-708, October 2019.
- 07 Sep 2021
- News
Funding His Purpose
nonprofit organization mobilized nine times more capital than in 2019 (reaching $36.2 million accumulated) and doubled the size of its workforce. In 2021, it is poised to grow its impact and staff even more.... View Details
- 01 Jun 2010
- News
MBAs on a Mission
global health bottlenecks through CHAI (now known as the Clinton Health Access Initiative since its mission has expanded to include pandemics like tuberculosis and malaria). As director of operations... View Details
- June 2014 (Revised June 2017)
- Teaching Note
The Kursk Submarine Rescue Mission (Case and Multimedia)
By: Anette Mikes and Amram Migdal
Teaching note for 114-708 View Details
- March 24, 2020
- Article
A Time to Lead with Purpose and Humanity
By: Hubert Joly
In these unprecedented times, corporate leaders are being put to the test. Many just last summer had signed the Business Roundtable Statement of Purpose that committed their companies to serving all stakeholders. The pandemic is the first test of these principles. The... View Details
Joly, Hubert. "A Time to Lead with Purpose and Humanity." Harvard Business Review Digital Articles (March 24, 2020).
- 21 Jun 2020
- News
Leading with purpose and humanity: A conversation with Hubert Joly
- May 1992 (Revised May 1993)
- Case
World Bank: Mission Uncertain
By: George C. Lodge
Lodge, George C. "World Bank: Mission Uncertain." Harvard Business School Case 792-100, May 1992. (Revised May 1993.)
- May 2009 (Revised November 2009)
- Case
Ralph Nader: When Purpose and Legacy Collide
By: Nitin Nohria and Umaimah Mendhro
This case tells the story of Ralph Nader's leadership, from his success as a crusader for consumer interests and active public participation in the political process to his controversial campaigns for the U.S. presidency. View Details
Keywords: Values and Beliefs; Government and Politics; Leadership; Personal Development and Career; Reputation; Public Opinion; Public Administration Industry
Nohria, Nitin, and Umaimah Mendhro. "Ralph Nader: When Purpose and Legacy Collide." Harvard Business School Case 409-117, May 2009. (Revised November 2009.)