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  • All HBS Web  (523)
    • News  (94)
    • Research  (312)
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  • Faculty Publications  (126)

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  • All HBS Web  (523)
    • News  (94)
    • Research  (312)
    • Events  (1)
  • Faculty Publications  (126)
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  • 2023
  • Article

Moral Escalation: Contested Category Emergence and Its Consequences in the Toy Industry

By: Ryann Noe
Preexisting research has outlined the cognitive, competitive, and economic barriers to market category emergence. Yet scholars have paid scant attention to the processes and consequences of moral resistance to nascent categories. Through a longitudinal, qualitative... View Details
Keywords: Moral Sensibility; Market Entry and Exit; Product Positioning; Technology Industry; Consumer Products Industry
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Noe, Ryann. "Moral Escalation: Contested Category Emergence and Its Consequences in the Toy Industry." Academy of Management Proceedings (2023).
  • February 2010 (Revised August 2010)
  • Case

Sheikh Mohammed and the Making of 'Dubai, Inc.'

By: Anthony Mayo, Nitin Nohria, Umaimah Mendhro and Johnathan Cromwell
Sheikh Mohammed bin Rashid Al Maktoum has converted Dubai from a sleepy little coastal village into a world-class city, famous for its ambition, drive, and economic promise. He is the founder, part-owner, and visionary behind companies such as Emirates Airlines, a... View Details
Keywords: Development Economics; Leadership Style; Emerging Markets; Personal Development and Career; Business and Community Relations; Business and Government Relations; Dubai
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Mayo, Anthony, Nitin Nohria, Umaimah Mendhro, and Johnathan Cromwell. "Sheikh Mohammed and the Making of 'Dubai, Inc.'." Harvard Business School Case 410-063, February 2010. (Revised August 2010.)
  • 2008
  • Working Paper

Extending Producer Responsibility: An Evaluation Framework for Product Take-Back Policies

By: Michael W. Toffel, Antoinette Stein and Katharine Lee
Manufacturers are increasingly being required to adhere to product take-back regulations that require them to manage their products at the end of life. Such regulations seek to internalize products' entire life cycle costs into market prices, with the ultimate... View Details
Keywords: Product; Cost; Corporate Social Responsibility and Impact; Environmental Sustainability
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Toffel, Michael W., Antoinette Stein, and Katharine Lee. "Extending Producer Responsibility: An Evaluation Framework for Product Take-Back Policies." Harvard Business School Working Paper, No. 09-026, July 2008. (September 2008.)
  • December 2022
  • Article

I Don't 'Recall': The Decision to Delay Innovation Launch to Avoid Costly Product Failure

By: Byungyeon Kim, Oded Koenigsberg and Elie Ofek
Innovations embody novel features or cutting-edge components aimed at delivering desired customer benefits. Oftentimes, however, we observe the need to recall new products shortly after their introduction. Indeed, a firm may rush an innovation to market in an attempt... View Details
Keywords: Innovation Management; Innovation And Strategy; Product Development Strategy; Product Introduction; Quality Control; Product Recalls; Game Theory; Market Timing; Innovation Strategy; Product Launch; Product Development
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Kim, Byungyeon, Oded Koenigsberg, and Elie Ofek. "I Don't 'Recall': The Decision to Delay Innovation Launch to Avoid Costly Product Failure." Management Science 68, no. 12 (December 2022): 8889–8908.
  • 21 Jul 2021
  • Research & Ideas

What Does an ESG Score Really Say About a Company?

Receiving more information can clarify the complex, but not when it comes to environmental, social, and governance (ESG) scores. A recent study shows that the more information a company discloses about its ESG practices, the more rating agencies disagree on how well... View Details
Keywords: by Kristen Senz
  • 07 Apr 2020
  • Research & Ideas

What Customers Need to Hear from You During the COVID Crisis

As the COVID-19 virus pandemic began to sweep across the world, Doug McMillon and his team at Walmart watched in horror. Suddenly, they realized, tomorrow would be nothing like “business as usual” and everything in the company’s marketing... View Details
Keywords: by Jill Avery and Richard Edelman
  • April 2014 (Revised July 2015)
  • Case

Sanofi Pasteur: The Dengue Vaccine Dilemma

By: V. Kasturi Rangan, David E. Bloom, Vincent Dessain and Emilie Billaud
In 2012, Sanofi Pasteur was racing to develop a vaccine against dengue, a mosquito-borne disease, and was evaluating this product in a Phase IIb trial conducted with school children in Thailand. But while the candidate vaccine met the high safety expectations and a... View Details
Keywords: Health Testing and Trials; Product Launch; Market Entry and Exit; Emerging Markets; Pharmaceutical Industry; France
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Rangan, V. Kasturi, David E. Bloom, Vincent Dessain, and Emilie Billaud. "Sanofi Pasteur: The Dengue Vaccine Dilemma." Harvard Business School Case 514-074, April 2014. (Revised July 2015.)
  • 10 Aug 2015
  • Research & Ideas

New Medical Devices Get To Patients Too Slowly

market has grown at a rate of 6 percent annually in the United States. Government approval of new medical devices seems slower than it needs to be, according to a new study. ©iStock.com/basha The FDA has only regulated medical devices... View Details
Keywords: by Michael Blanding; Health; Technology
  • 2024
  • Article

Beyond the 510(k): The Regulation of Novel Moderate-Risk Medical Devices, Intellectual Property Considerations, and Innovation Incentives in the FDA’s De Novo Pathway

By: Mateo Aboy, Cristina Crespo and Ariel Stern
Moderate-risk medical devices constitute 99% of those that have been regulated by the U.S. Food and Drug Administration (FDA) since it gained authority to regulate medical technology nearly five decades ago. This article presents an analysis of the interaction between... View Details
Keywords: Governing Rules, Regulations, and Reforms; Health Care and Treatment; Technology Adoption; Technological Innovation; Safety; Medical Devices and Supplies Industry; United States
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Aboy, Mateo, Cristina Crespo, and Ariel Stern. "Beyond the 510(k): The Regulation of Novel Moderate-Risk Medical Devices, Intellectual Property Considerations, and Innovation Incentives in the FDA’s De Novo Pathway." Art. 29. npj Digital Medicine 7 (2024).
  • 29 Sep 2009
  • First Look

First Look: September 29

leverage during bad times. If refinancing-facilitated homeowner-equity extraction is sufficiently widespread—as it was during the years leading up to the peak of the U.S. residential real-estate market—the inadvertent coordination of leverage during a View Details
Keywords: Martha Lagace
  • August 2009 (Revised August 2009)
  • Case

Swire Beverages: Implementing CSR in China

By: Christopher Marquis, G.A. Donovan and YiKwan Chu
Swire Beverage, the largest Coca-Cola bottler in China, recently created a corporate social responsibility (CSR) organization to oversee environmental, community, health and safety initiatives at the companies' nine bottling plants in China. The case considers... View Details
Keywords: Brands and Branding; Corporate Social Responsibility and Impact; Organizational Design; Business and Stakeholder Relations; Partners and Partnerships; Non-Governmental Organizations; Food and Beverage Industry; China
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Marquis, Christopher, G.A. Donovan, and YiKwan Chu. "Swire Beverages: Implementing CSR in China." Harvard Business School Case 410-021, August 2009. (Revised August 2009.)
  • 06 Mar 2007
  • First Look

First Look: March 6, 2007

designed to enhance safety and effectiveness had the unintended effect of changing how men enacted their masculine identities at work. Interview and participant observation data show that the major reorientation was away from seeking to... View Details
Keywords: Martha Lagace
  • February 2025
  • Case

Abiomed: Clinical Trials and Tribulations

By: Satish Tadikonda, Faith Robertson and William Marks
After receiving 510(k) clearance for the Impella 2.5 device, Abiomed had proceeded to conduct a premarket approval (PMA) process as well to prove clinical superiority, earn greater protection, and extend commercial runway. However, in the middle of the clinical trial... View Details
Keywords: Corporate Disclosure; Governing Rules, Regulations, and Reforms; Health Testing and Trials; Product Launch; Medical Devices and Supplies Industry
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Tadikonda, Satish, Faith Robertson, and William Marks. "Abiomed: Clinical Trials and Tribulations." Harvard Business School Case 825-096, February 2025.
  • 25 Sep 2007
  • First Look

First Look: September 25, 2007

will in fact homogenize consumption patterns, and a few superstar products will emerge as winners in the market place. In this study, using two large customer transactions data sets obtained from an online music service and an online DVD... View Details
Keywords: Martha Lagace
  • November 2001 (Revised March 2002)
  • Case

Digital Angel

By: Youngme E. Moon and Kerry Herman
Digital Angel is considering the appropriate marketing plan for the launch of its new locator device. The device, a watch and pager worn in combination, provides GPS location information and monitors heart rate and body temperature via body sensors. Parents of young... View Details
Keywords: Information; Safety; Rights; Market Entry and Exit; Ethics; Product Launch; Brands and Branding; Product Development
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Moon, Youngme E., and Kerry Herman. "Digital Angel." Harvard Business School Case 502-021, November 2001. (Revised March 2002.)
  • 08 Nov 2010
  • Research & Ideas

How to Fix a Broken Marketplace

Roth discusses these and other markets in his reflective paper What Have We Learned from Market Design?, which draws from decades of his fieldwork. In the paper, published in 2008 and updated in September... View Details
Keywords: by Carmen Nobel; Health
  • 2022
  • Working Paper

The Need for Speed: The Impact of Capital Constraints on Strategic Misconduct

By: F. Christopher Eaglin
Under what conditions do firms engage in strategic misconduct? Why do they undertake actions that increase profitability yet break laws or violate strong norms often with costly consequences for public welfare? The strategic management literature offers two external... View Details
Keywords: Corporate Misconduct; Capital Constraints; Organizations; Crime and Corruption; Behavior; Situation or Environment; Capital
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Eaglin, F. Christopher. "The Need for Speed: The Impact of Capital Constraints on Strategic Misconduct." Harvard Business School Working Paper, No. 22-056, February 2022.
  • 24 Jan 2024
  • Op-Ed

Why Boeing’s Problems with the 737 MAX Began More Than 25 Years Ago

Stonecipher that turned Boeing’s culture from excellence in aviation design, quality, and safety into emphasizing short-term profit and distributing cash to shareholders via stock buybacks. McNerney compounded the problem through his... View Details
Keywords: by Bill George; Air Transportation; Transportation; Aerospace
  • Article

Channel Integration, Sales Dispersion, and Inventory Management

By: Santiago Gallino, Antonio Moreno and Ioannis Stamatopoulos
We study the effects of the introduction of cross-channel functionalities on the overall sales dispersion of retailers and the implications of these effects for inventory management. To do that, we analyze data from a leading U.S. retailer who introduced a... View Details
Keywords: Retail Operations; Online Retail; Channel Integration; Sales Dispersion; Long Tail; Empirical Operations; Inventory Management; Omnichannel Retail; Marketing Channels; Integration; Sales; Logistics; Operations; Management; Retail Industry
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Gallino, Santiago, Antonio Moreno, and Ioannis Stamatopoulos. "Channel Integration, Sales Dispersion, and Inventory Management." Management Science 63, no. 9 (September 2017): 2813–2831.
  • December 2016 (Revised March 2017)
  • Case

Beingmate

By: David E. Bell, Juan Ma and Natalie Kindred
Founded in 2002, Hangzhou, China–based Beingmate was a major producer of infant formula and related products in the high-demand Chinese market. After an infamous 2008 food safety episode in China, in which toxic infant formula sickened thousands of babies and led to... View Details
Keywords: Marketing Strategy; Competitive Strategy; Partners and Partnerships; Food and Beverage Industry; China
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Bell, David E., Juan Ma, and Natalie Kindred. "Beingmate." Harvard Business School Case 517-050, December 2016. (Revised March 2017.)
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