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      • September 2010
      • Case

      Quanta Research Institute: Rainforest or Hothouse?

      By: Willy C. Shih, Jyun-Cheng Wang and Ho Howard Yu
      Barry Lam, the CEO and founder of Quanta Computer (the largest notebook computer manufacturer worldwide), has recognized for many years that he had to transform the company to decrease its dependence on producing commodity hardware for other global brands and move the... View Details
      Keywords: Change Management; Leading Change; Growth and Development Strategy; Product Development; Organizational Change and Adaptation; Research and Development; Computer Industry; Taiwan
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      Shih, Willy C., Jyun-Cheng Wang, and Ho Howard Yu. "Quanta Research Institute: Rainforest or Hothouse?" Harvard Business School Case 611-024, September 2010.
      • August 2010
      • Case

      Flash Memory, Inc.

      By: William E. Fruhan and Craig Stephenson
      The CFO of Flash Memory, Inc. prepares the company's investing and financing plans for the next three years. Flash Memory is a small firm that specializes in the design and manufacture of solid state drives (SSDs) and memory modules for the computer and electronics... View Details
      Keywords: Forecasting; Financial Management; Cash Flow; Forecasting and Prediction; Capital Budgeting; Computer Industry; Electronics Industry; United States
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      Fruhan, William E., and Craig Stephenson. "Flash Memory, Inc." Harvard Business School Brief Case 104-230, August 2010.
      • 2010
      • Simulation

      Marketing Simulation: Managing Segments and Customers

      By: Das Narayandas
      In this single-player simulation, students assume the position of CEO of a medical motor manufacturer and are tasked with executing a successful business-to-business marketing strategy over a period of twelve fiscal quarters. Students determine all aspects of the... View Details
      Keywords: Marketing Strategy; Salesforce Management; Distribution Channels; Price; Product Positioning; Customer Relationship Management; Profit; Revenue; Cost vs Benefits; Policy; Manufacturing Industry
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      Narayandas, Das. "Marketing Simulation: Managing Segments and Customers." Simulation and Teaching Note. Harvard Business Publishing, 2010. Electronic.
      • January 2010
      • Case

      DR Corporation

      By: Roy D. Shapiro
      DR Corporation is a manufacturer of major appliances. The traffic manager is facing a decision of selecting a carrier for the inbound movement of motors. The primary case decisions are 1) what factors are critical to the decision; 2) how to calculate the tradeoffs... View Details
      Keywords: Cost vs Benefits; Decision Choices and Conditions; Managerial Roles; Logistics; Supply Chain Management; Truck Transportation; Consumer Products Industry
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      Shapiro, Roy D. "DR Corporation." Harvard Business School Case 610-049, January 2010.
      • Article

      Local Industrial Conditions and Entrepreneurship: How Much of the Spatial Distribution Can We Explain?

      By: Edward L. Glaeser and William R. Kerr
      Why are some places more entrepreneurial than others? We use Census Bureau data to study local determinants of manufacturing startups across cities and industries. Demographics have limited explanatory power. Overall levels of local customers and suppliers are only... View Details
      Keywords: Business Startups; Entrepreneurship; Geographic Location; Employment; Market Entry and Exit; Supply Chain; Manufacturing Industry
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      Glaeser, Edward L., and William R. Kerr. "Local Industrial Conditions and Entrepreneurship: How Much of the Spatial Distribution Can We Explain?" Journal of Economics & Management Strategy 18, no. 3 (Fall 2009): 623–663.
      • August 2009
      • Supplement

      The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Company (CW)

      By: Willy C. Shih
      When L.C. Tu receives an emergency order, he is confronted with a range of production scheduling choices, each of which has unique costs and trade-offs. The case was designed to help students understand job-shop style production and the impact of disruptions and... View Details
      Keywords: Factories, Labs, and Plants; Disruption; Customer Focus and Relationships; Cost; Cost Management; Business or Company Management; Time Management; Network Effects; Production; Hardware; Manufacturing Industry; Manufacturing Industry; Taiwan
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      Shih, Willy C. "The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Company (CW)." Harvard Business School Spreadsheet Supplement 610-702, August 2009.
      • August 2009
      • Case

      The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Co.

      By: Willy C. Shih, Chen-Fu Chien, Chintay Shih and Jack Chang
      When L.C. Tu receives an emergency order, he is confronted with a range of production scheduling choices, each of which has unique costs and trade-offs. The case was designed to help students understand job-shop style production and the impact of disruptions and... View Details
      Keywords: Disruption; Customer Relationship Management; Decision Choices and Conditions; Cost; Order Taking and Fulfillment; Production; Semiconductor Industry; Taiwan
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      Shih, Willy C., Chen-Fu Chien, Chintay Shih, and Jack Chang. "The TSMC Way: Meeting Customer Needs at Taiwan Semiconductor Manufacturing Co." Harvard Business School Case 610-003, August 2009.
      • February 2009
      • Teaching Note

      Pitney Bowes: Employer Health Strategy (TN)

      By: Michael E. Porter and Jennifer F Baron
      Teaching Note for 709458. View Details
      Keywords: Health; Employees; Cost; Policy; Situation or Environment; Innovation and Invention; Contracts; Programs; Strategy; Manufacturing Industry; Manufacturing Industry; United States
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      Porter, Michael E., and Jennifer F Baron. "Pitney Bowes: Employer Health Strategy (TN)." Harvard Business School Teaching Note 709-483, February 2009.
      • January 2009 (Revised October 2012)
      • Case

      Semiconductor Manufacturing International Corporation: 'Reverse BOT'

      By: Willy Shih
      Semiconductor Manufacturing International Corporation (SMIC) is executing a strategy that leverages the desires of municipalities in China to build clusters of high technology companies. By partnering with those cities to build new semiconductor fabs that SMIC would... View Details
      Keywords: Growth and Development Strategy; Industry Clusters; Infrastructure; State Ownership; Business and Community Relations; Semiconductor Industry; China
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      Shih, Willy. "Semiconductor Manufacturing International Corporation: 'Reverse BOT'." Harvard Business School Case 609-062, January 2009. (Revised October 2012.)
      • 2008
      • Working Paper

      Extending Producer Responsibility: An Evaluation Framework for Product Take-Back Policies

      By: Michael W. Toffel, Antoinette Stein and Katharine Lee
      Manufacturers are increasingly being required to adhere to product take-back regulations that require them to manage their products at the end of life. Such regulations seek to internalize products' entire life cycle costs into market prices, with the ultimate... View Details
      Keywords: Product; Cost; Corporate Social Responsibility and Impact; Environmental Sustainability
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      Toffel, Michael W., Antoinette Stein, and Katharine Lee. "Extending Producer Responsibility: An Evaluation Framework for Product Take-Back Policies." Harvard Business School Working Paper, No. 09-026, July 2008. (September 2008.)
      • June 2008 (Revised August 2008)
      • Case

      The Suzlon Edge

      By: Richard H.K. Vietor and Juliana Seminerio
      With prices of oil, coal and gas at historically high levels, the wind industry had installed more than 20,000 MW of wind energy, representing a $37 billion investment in 2007. Besides high prices, wind energy represented a solution for consumers seeking an energy... View Details
      Keywords: Family Business; Cost vs Benefits; Renewable Energy; Globalized Firms and Management; Growth and Development Strategy; Integration; Climate Change; Environmental Sustainability; Energy Industry; India
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      Vietor, Richard H.K., and Juliana Seminerio. "The Suzlon Edge." Harvard Business School Case 708-051, June 2008. (Revised August 2008.)
      • February 2008 (Revised August 2008)
      • Case

      Quanta Computer and the One Laptop Per Child Initiative

      By: Willy Shih, Chintay Shih and Jyun-Chen Wang
      When Quanta Computer, Inc., the world's largest manufacturer of laptop computers, first joined the One Laptop Per Child (OLPC) initiative, it faced a challenge trying to balance the cost objectives of a laptop computer targeted at children of the developing world with... View Details
      Keywords: For-Profit Firms; Disruptive Innovation; Demand and Consumers; Supply Chain; Partners and Partnerships; Nonprofit Organizations; Hardware
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      Shih, Willy, Chintay Shih, and Jyun-Chen Wang. "Quanta Computer and the One Laptop Per Child Initiative." Harvard Business School Case 608-102, February 2008. (Revised August 2008.)
      • December 2007 (Revised July 2008)
      • Case

      General Mills (A)

      By: Raymond V. Gilmartin, Marco Iansiti and Bianca Buccitelli
      General Mills is an 80-year-old company that specializes in consumer foods such as cereal, snacks, baking, and dinner products. Although General Mills is, on the whole, a very successful company, they have, in the recent past, had to face challenges as a result the... View Details
      Keywords: Competitive Strategy; Change Management; Cost Management; Problems and Challenges; Inflation and Deflation; Price; Manufacturing Industry; Manufacturing Industry
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      Gilmartin, Raymond V., Marco Iansiti, and Bianca Buccitelli. "General Mills (A)." Harvard Business School Case 608-004, December 2007. (Revised July 2008.)
      • 2007
      • Working Paper

      What Causes Industry Agglomeration? Evidence from Coagglomeration Patterns

      By: Glenn Ellison, Edward Glaeser and William R. Kerr
      Many industries are geographically concentrated. Many mechanisms that could account for such agglomeration have been proposed. We note that these theories make different predictions about which pairs of industries should be coagglomerated. We discuss the measurement of... View Details
      Keywords: Geographic Location; Labor; Industry Clusters; Transportation; Manufacturing Industry; United States
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      Ellison, Glenn, Edward Glaeser, and William R. Kerr. "What Causes Industry Agglomeration? Evidence from Coagglomeration Patterns." Harvard Business School Working Paper, No. 07-064, July 2007. (NBER WP 13068; published in American Economic Review.)
      • June 2007
      • Article

      Does Employment Protection Reduce Productivity? Evidence from U.S. States

      By: David H Autor, William R. Kerr and Adriana D. Kugler
      Theory predicts that mandated employment protections may reduce productivity by distorting production choices. Firms facing (non-Coasean) worker dismissal costs will curtail hiring below efficient levels and retain unproductive workers, both of which should affect... View Details
      Keywords: Theory; Production; Selection and Staffing; Cost; Employment; Capital; Performance Productivity; United States
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      Autor, David H., William R. Kerr, and Adriana D. Kugler. "Does Employment Protection Reduce Productivity? Evidence from U.S. States." Economic Journal 117, no. 521 (June 2007): 189–217.
      • March 2006 (Revised April 2006)
      • Case

      Geeli

      By: Li Jin, Kenneth A. Froot and Si Ping May Yu
      A well-performing Chinese manufacturer faces major impediments raising funding to grow. Highlights various imperfections that shape the financing decision. View Details
      Keywords: Capital Costs; International Finance; Diversification; Financial Instruments; Cost of Capital; Global Strategy; Financial Strategy; Manufacturing Industry; Hong Kong
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      Jin, Li, Kenneth A. Froot, and Si Ping May Yu. "Geeli." Harvard Business School Case 206-105, March 2006. (Revised April 2006.)
      • March 2006
      • Supplement

      Geeli (CW)

      By: Kenneth A. Froot and Li Jin
      A well-performing Chinese manufacturer faces major impediments raising funding to grow. Highlights various imperfections that shape the financing decision. View Details
      Keywords: Capital Costs; Diversification; Cost of Capital; Financing and Loans; Financial Strategy; Growth and Development Strategy; Manufacturing Industry; China
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      Froot, Kenneth A., and Li Jin. "Geeli (CW)." Harvard Business School Spreadsheet Supplement 206-710, March 2006.
      • January 2006 (Revised April 2007)
      • Case

      General Electric Healthcare, 2006

      By: Tarun Khanna and Elizabeth Raabe
      In January 2006, Joe Hogan, head of General Electric (GE) Healthcare Technologies, prepared to step into William Castell's shoes as CEO of GE Healthcare, the world's leading manufacturer of diagnostic imaging equipment. In 2004, former CEO Jeff Immelt acquired Amersham... View Details
      Keywords: Corporate Entrepreneurship; Cost vs Benefits; Growth and Development Strategy; Mergers and Acquisitions; Machinery and Machining; Global Range; Multinational Firms and Management; Product Design; Technological Innovation; Expansion; Value Creation; Business Subsidiaries; Health Industry; Medical Devices and Supplies Industry
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      Khanna, Tarun, and Elizabeth Raabe. "General Electric Healthcare, 2006." Harvard Business School Case 706-478, January 2006. (Revised April 2007.)
      • November 2005
      • Case

      Inventec Corporation

      By: Krishna G. Palepu and Ingrid Vargas
      Inventec Corp., with $4.5 billion in annual revenues, was one of Taiwan's leading original design manufacturers (ODMs). Inventec designed and manufactured electronic products such as computers, servers, MP3 players, PDAs, and cellular telephones for client companies... View Details
      Keywords: Multinational Firms and Management; Competitive Strategy; Emerging Markets; Manufacturing Industry; Manufacturing Industry; China; India
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      Palepu, Krishna G., and Ingrid Vargas. "Inventec Corporation." Harvard Business School Case 106-016, November 2005.
      • August 2005 (Revised April 2006)
      • Case

      Kemps LLC: Introducing Time-Driven ABC

      By: Robert S. Kaplan
      Kemps is making a strategy shift: from being focused on fulfilling customer requests to becoming the best cost dairy producer in the industry. Its existing manufacturing cost system, however, fails to capture the costs associated with handling special flavors, small... View Details
      Keywords: Activity Based Costing and Management; Customer Relationship Management; Cost Accounting; Managerial Roles; Cost Management; Earnings Management; Business Strategy; Time Management; Growth and Development Strategy; Management Teams; Decisions; Food and Beverage Industry
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      Kaplan, Robert S. "Kemps LLC: Introducing Time-Driven ABC." Harvard Business School Case 106-001, August 2005. (Revised April 2006.)
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