Language Translation - Publications - Faculty & Research

13 Oct 2015
First Look

October 13, 2015

not translate into a greater desire to purchase their preferred item or into an overall benefit for choice satisfaction. Time-of-day controls were used to confirm that the observed effects could not be explained by circadian influences.... View Details

30 Nov 2017
News

Happy Meals (Are Here Again)

isolated. Ascending to ubiquity from the car-obsessed America of the late 1950s, McDonald’s became a common language and a cultural export—an affordable and dependable escape. For decades, McDonald’s was a place to feel good. How could... View Details

Keywords: Dan Morrell; photographed by Saverio Truglia

06 Dec 2021
News

Rescue & Recovery

share everything and to be as inclusive as possible. Now every official communication is also closed captioned and translated into three languages. McKenna is adamant that the path back to trust starts with “acknowledging where we screwed... View Details

Keywords: Jen McFarland Flint; photographed by Stephen Voss; Social Assistance; Health, Social Assistance

01 Oct 1996
News

Leading In a New Era

Ghoshal, has been translated into nine languages and adapted into a video program. At HBS, he has taught General Management, International Management, and Ethics and Corporate Responsibility. He served for... View Details

Keywords: Nancy O. Perry

Web

Print View - Course Catalog

confidently (improving body language and presence) Understanding and applying effective frameworks for structuring your message Building trust and credibility Discussing topics that are high stakes, controversial, and emotionally charged... View Details

Publications