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- All HBS Web
(352)
- News (50)
- Research (243)
- Multimedia (4)
- Faculty Publications (87)
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- November 2022
- Case
The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales
By: Regina E. Herzlinger and Tiffany Farrell
Can an online, direct-to-consumer pharmacy both improve the quality and speed of care for patients who need branded drugs and stabilize profits for pharmaceutical manufacturers? UpScript, after years spent achieving legal and regulatory compliance and simultaneous... View Details
Keywords: DTC; Internet and the Web; Marketing Channels; Customer Value and Value Chain; Governing Rules, Regulations, and Reforms; Competitive Strategy; Service Delivery; Growth and Development Strategy; Pharmaceutical Industry; Health Industry; Retail Industry
Herzlinger, Regina E., and Tiffany Farrell. "The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales." Harvard Business School Case 323-031, November 2022.
- 17 Aug 2010
- First Look
First Look: August 17
a community of scientists beyond the firm's boundary. Download the paper: http://www.hbs.edu/research/pdf/11-012.pdf Multinational Firms, Labor Market Discrimination, and the Capture of Competitive Advantage by Exploiting the Social... View Details
Keywords: Martha Lagace
- 01 Nov 2017
- What Do You Think?
What Are the Real Lessons of the Wells Fargo Case?
“be skeptical. In this case it was cross-selling retail products.” Outliers in competitive industries raise a red flag, he wrote. A number of causes for the alleged fraudulent behavior at Wells Fargo were put forth. They included poor... View Details
- Summer 2019
- Article
The Price Effects of Cross-Market Mergers: Theory and Evidence from the Hospital Industry
By: Leemore S. Dafny, Katherine Ho and Robin S. Lee
We consider the effect of mergers between firms whose products are not viewed as direct substitutes for the same good or service but are bundled by a common intermediary. Focusing on hospital mergers across distinct geographic markets, we show that such combinations... View Details
Keywords: Mergers and Acquisitions; Markets; Geographic Scope; Price; Outcome or Result; Insurance; Health Industry
Dafny, Leemore S., Katherine Ho, and Robin S. Lee. "The Price Effects of Cross-Market Mergers: Theory and Evidence from the Hospital Industry." RAND Journal of Economics 50, no. 2 (Summer 2019): 286–325.
- 21 Dec 2009
- Research & Ideas
Good Banks, Bad Banks, and Government’s Role as Fixer
the largest investors in bonds—banks, insurance companies, and mutual funds—aren't willing to pay because they think they do a much better job than the rating agencies. What I propose is a neutral third-party approach to ratings. The SEC... View Details
- 23 Dec 2008
- First Look
First Look: December 23, 2008
China Harvard Business School Case 209-021 The Chubb Corporation, headquartered in the U.S., was the holding company for a number of property and casualty insurance companies which operated in 29 countries. In 1979, the Chinese... View Details
Keywords: Martha Lagace
- 10 Apr 2018
- First Look
First Look at New Research, April 10, 2018
nor SolarCity had ever been profitable. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/218038 Harvard Business School Case 318-048 Aetna and the Transformation of Health Care Mark Bertolini, chairman and CEO of the health View Details
Keywords: Sean Silverthorne
- 08 Jan 2019
- First Look
New Research and Ideas, January 8, 2019
to deliver high-quality goods or services in a cost-effective manner. This concept has become increasingly relevant to cardiac catheterization laboratories, as insurers move away from fee-for-service reimbursement and toward payment... View Details
Keywords: Dina Gerdeman
- 05 Dec 2022
- Research & Ideas
5 Companies Where Employees Move Up the Ladder Fast
Mutual. The insurer fills more than 80 percent of managerial positions with internal candidates. “This is not a name and shame exercise,” says Fuller. “This is trying to get better information into the hands of more aspiring workers and... View Details
Keywords: by Pamela Reynolds
- 18 Feb 2019
- Book
What’s Really Disrupting Business? It’s Not Technology
following the steps a customer takes to select, buy, and consume a product or service. You call these situations “decoupling.” Could you give an example? Teixeira: A great example of decoupling is an insurance startup called Trov. It’s an... View Details
- 05 Oct 2010
- First Look
First Look: October 5, 2010
accounting "reliability." Broadly, the evidence, by highlighting the influence of standard setters, can broaden our understanding of the political economy of standard setting beyond the role of corporate lobbying. Download the paper:... View Details
Keywords: Sean Silverthorne
- 15 Jul 2013
- Research & Ideas
Five Imperatives for Improving Health Care
to be reimbursed very well by insurance companies, and they've set themselves up to do a lot of those particular procedures? "Those are two different scenarios, and we'd like to see more of the former than the latter." Promoting... View Details
- 16 Jul 2020
- Research & Ideas
Restaurant Revolution: How the Industry Is Fighting to Stay Alive
have been prepared for this?” Melman responded. “A lot of our dining rooms have zero sales. I don’t think there are many businesses in general that have a plan for zero sales. It’s not that we’re not prepared for not having business due to an emergency. We have... View Details
- 12 Jul 2016
- First Look
July 12, 2016
fundamentally change the trajectory of a broken system. The bundled payment model, in contrast, triggers competition between providers to create value where it matters—at the individual patient level—and puts health care on the right... View Details
Keywords: Sean Silverthorne
- March 2024
- Case
Nomad: A License to Bank
By: Paul A. Gompers and Pedro Levindo
In late 2023, Lucas Vargas, CEO and co-founder of Nomad, a fintech that offered financial services in the United States for Brazilian residents, had to decide what to do to ensure the company’s continued expansion. Nomad launched its first product, a U.S. digital bank... View Details
Keywords: Mergers and Acquisitions; Business Startups; Customer Satisfaction; Decision Making; Entrepreneurship; Banks and Banking; Initial Public Offering; Global Strategy; Growth and Development Strategy; Brands and Branding; Marketing Strategy; Product Launch; Organizational Culture; Going Public; Ownership Stake; Innovation and Invention; Strategic Planning; Business and Government Relations; Business and Stakeholder Relations; Risk and Uncertainty; Business Strategy; Competitive Advantage; Corporate Strategy; Diversification; Expansion; Vertical Integration; Leadership; Law; Banking Industry; Technology Industry; Service Industry; Brazil; United States; North America; Latin America
- 15 Feb 2011
- First Look
First Look: Feb. 15
compared to the long-easy philosophy. Download the paper: http://www.people.hbs.edu/mnorton/norton%20anik%20aknin%20dunn.pdf Deposit Insurance and Subsidized Recapitalizations Authors:Lucy White and Alan Morrison Publication:Journal of... View Details
Keywords: Sean Silverthorne
- 06 Mar 2018
- First Look
First Look at Research and Ideas, March 6, 2018
trade-off between competitive price discovery and convenience. Evidence from eBay fits the theory: auctions are favored by less experienced sellers and for idiosyncratic products, and auction listings sell at a discount but with higher... View Details
Keywords: Sean Silverthorne
- 30 Nov 2007
- What Do You Think?
What Is Management’s Role in Innovation?
also "to provide a work environment of openness built on trust where every member of the team feels free to express their views/opinions without fear of ridicule or reprisal." Debbe Kennedy called for management to insure... View Details
Keywords: by Jim Heskett
- 21 Nov 2017
- First Look
First Look at New Research and Ideas, November 21, 2017
others. Our results can help explain a variety of behavioral phenomena including the structure of social insurance programs, patterns of public good provision, and why transactions that turn money into time are often deemed repugnant.... View Details
Keywords: Sean Silverthorne
- 02 Aug 2011
- First Look
First Look: August 2
access knowledge in their component divisions, while maintaining the competitiveness of those divisions by selling goods to external customers. Download the paper: http://www.hbs.edu/research/pdf/11-076.pdf Cases & Course... View Details
Keywords: Sean Silverthorne