Incremental Innovation - Publications - Faculty & Research

12 Jun 2018
Research & Ideas

In a Landscape of 'Me Too' Drug Development, What Spurs Radical Innovation?

innovation rolling down the runway. “It's a good thought exercise to say, ‘What if we had all the cash we needed versus the cash that we actually have today,’” Krieger says. “Is our focus on incremental drug... View Details

Keywords: by Rachel Layne; Health; Pharmaceutical

14 Jul 2014
Research & Ideas

Pay Attention To Your ‘Extreme Consumers’

typical consumers think. That's fine if you only want to keep making incremental improvements to your products, says Jill Avery, senior lecturer at Harvard Business School and a former brand manager at Gillette, Samuel Adams, and... View Details

Keywords: by Michael Blanding

16 Jul 2020
Research & Ideas

Restaurant Revolution: How the Industry Is Fighting to Stay Alive

investment firm Act III Holdings, said that although sales at restaurants in his investment portfolio were initially down more than 80 percent, he’s seen incremental improvements each week as more locations implement creative ways to... View Details

Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage

30 Oct 2018
First Look

New Research and Ideas, October 30, 2018

incremental shifts towards sustainability to abandoning for-profit business entirely and re-wilding and conserving millions of acres of lands in Latin America. The book's distinctiveness lies in the use of original empirical data and the... View Details

Keywords: Dina Gerdeman

27 Nov 2000
Research & Ideas

The Dynamics of Standing Still: Firestone Tire & Rubber and the Radial Revolution

rather reveal a pattern of incremental investments approved individually. Although Firestone encountered some production glitches in refining the new process, overall the transition from bias to belted bias tires proceeded smoothly.10... View Details

Keywords: by Donald N. Sull; Manufacturing; Transportation

18 Mar 2014
First Look

First Look: March 18

un‐cited or self-cited, suggesting that incumbents are more likely to engage in incremental innovation compared to VC-backed startups. Third, we document a rising share of patenting by startups that... View Details

Keywords: Sean Silverthorne

20 May 2014
First Look

First Look: May 20

its age. Although one path would be to shore up the LP's capacity incrementally to allow the company to sustain its momentum with minimal disruption, Nicolette felt it was just a matter of time before they had to tackle a complete rewrite... View Details

Keywords: Sean Silverthorne

14 Apr 2022
Op-Ed

Let’s Move Forward from COVID—Without Forgetting What We’ve Learned

environmental factors created by a persistent virus. It’s as if the success and gains made in 2021 with vaccinations and the incremental return to work and school policies have made leaders at different echelons reluctant to admit that... View Details

Keywords: by Hise O. Gibson and MaShon Wilson

15 Jun 2009
Research & Ideas

GM: What Went Wrong and What’s Next

culture relate to its strategy. Use all this understanding to place innovative bets. This is what the early leaders of GM did. And this is what several generations of executives—beginning in the 1970s with the first oil shocks and the... View Details

Keywords: by Staff; Auto

13 Jul 2010
First Look

First Look: July 13

logic into the business process setting to find that leaders were far more likely to adopt the incremental innovation of internet-based e-buying. However, they were commensurately less likely to adopt the... View Details

Keywords: Martha Lagace

10 Sep 2020
Research & Ideas

The COVID Two-Step for Leaders: Protect and Pivot

this challenging time. This is the time to practice customer intimacy, not only customer centricity. Protect and pivot = exploit and explore Exploiting opportunities to make incremental improvements to existing operations while also... View Details

Keywords: by Boris Groysberg and Katherine Connolly Baden

15 Dec 2003
Research & Ideas

The New Global Business Manager

knowledge, and expertise—the key resources required in the development and diffusion of innovation worldwide. So this increasingly important capability really is about using one's global presence to promote worldwide View Details

Keywords: by Cynthia Churchwell

16 Sep 2014
Research & Ideas

Has Apple Reinvented the Watch?

computer ended the use of typewriters, or how electronic fuel injection systems replaced carburetors. It's probably more accurate to say the Apple Watch introduces several impressive incremental innovations... View Details

Keywords: Re: Ryan L. Raffaelli; Electronics; Retail; Health

26 Aug 2024
Research & Ideas

Can AI Match Human Ingenuity in Creative Problem-Solving?

When ChatGPT and other large language models began entering the mainstream two years ago, it quickly became apparent the technology could excel at certain business functions, yet it was less clear how well artificial intelligence could handle more creative tasks. Sure,... View Details

Keywords: by Michael Blanding; Information Technology; Information; Technology

21 Apr 2020
Research & Ideas

7 Successful Battle Strategies to Beat COVID-19

short, quick strokes with the short sword, balanced with simultaneous utilization of the long sword. Likewise, a focus on quick wins and success in small increments needs to be balanced with long-term planning and achievement. For... View Details

Keywords: by Euvin Naidoo

04 Feb 2008
Research & Ideas

Putting Entrepreneurship in the Social Sector

Social entrepreneurs who have innovated using network approaches are in many ways ahead of the curve, even relative to leaders in other fields. Q: Despite the growing magnitude of the social sector, many of the challenges these... View Details

Keywords: by Sean Silverthorne

17 Nov 2014
Lessons from the Classroom

Managing the Family Business: Are Optimists or Pessimists Better Leaders?

"targeted negative feedback" from a trusted authority. Pointing out what has gone wrong or what's less than perfect will motivate the pessimist to innovate products, improve plans, and solve problems. For this reason, pessimists... View Details

27 May 2009
First Look

First Look: May 27, 2009

particularly within a tenth of a mile, of a house lowers the price at which it is sold. Our preferred estimate of this effect is that a foreclosure at a distance of 0.05 miles lowers the price of a house by about 1%. Download the paper from SSRN ($5):... View Details