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  • January 2014
  • Case

CleanSpritz

By: John A. Quelch and Alisa Zalosh
Sales of CleanSpritz all-purpose cleaning spray have been steadily declining for the past five years, and management believes the decline correlates to a growing environmental concern among U.S. consumers. CleanSpritz's management is considering several options to... View Details
Keywords: Product Positioning; Competition; Marketing Strategy; Corporate Social Responsibility and Impact; Performance Improvement; Environmental Sustainability; Product Launch; Product Development; Consumer Products Industry
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  • 18 Jun 2013
  • First Look

First Look: June 18

  Publications 2006 Emotion Review The Power of the Cognition/Emotion Distinction for Morality By: Bazerman, Max H., Francesca Gino, Lisa L. Shu, and Chia-Jung Tsay Abstract—No abstract available. Publisher's link: http://www.hbs.edu/faculty/Publication%20Files/ 2006... View Details
Keywords: Anna Secino
  • October 2001 (Revised November 2001)
  • Background Note

Running and Growing the Small Company: Course Overview

Addresses challenges facing managers, presidents, and owners in generating and sustaining superior performance, especially as a company broadens its mix of goods and services, increases the volume of its sales, and enlarges the size of its workforce. The critical... View Details
Keywords: Business or Company Management; Talent and Talent Management
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  • 02 Jan 2024
  • Research & Ideas

10 Trends to Watch in 2024

The lightning-fast ascent of generative AI isn’t the only sea change on the horizon for businesses in the new year. The global economy is in flux as war, climate change, trade issues, and infrastructure problems demand attention. Many companies continue to struggle to... View Details
Keywords: by Rachel Layne
  • 08 Nov 2011
  • First Look

First Look: Nov. 8

income taxation. I show analytically how age dependence improves policy on both the intratemporal and intertemporal margins. I use detailed numerical simulations, calibrated with data from the U.S. PSID, to generate robust policy... View Details
Keywords: Sean Silverthorne
  • 04 Nov 2008
  • First Look

First Look: November 4, 2008

director." How Can Decision Making Be Improved? Authors:Katherine L. Milkman, Max H. Bazerman, and Dolly Chugh Publication:Perspectives on Psychological Science (in press) Abstract The optimal moment to address the question of how to View Details
Keywords: Martha Lagace
  • 05 Aug 2008
  • First Look

First Look: August 5, 2008

2000 and 2004, India's economy grew by 6.35%. Focuses on the states of Punjab and Kerala, which emphasized sharply different development strategies. The states had to decide whether to focus their investment efforts on physical capital or View Details
Keywords: Martha Lagace
  • 05 Sep 2012
  • First Look

First Look: September 5

creative thinking yields possibilities, or hypotheses, and rigorous analysis tests them. They should ask what must be true for a given possibility to succeed-and explore whether those conditions hold. Read the article:... View Details
Keywords: Sean Silverthorne
  • 30 Jan 2024
  • Research & Ideas

‘Intrinsic Joy’ Sparks Ideas Better than Cash

It seems obvious: If you want to boost innovation from a crowd writing and improving software code, just dangle a cash incentive. When GitHub began offering matching funds to open source software users who snagged outside sponsors in... View Details
Keywords: by Rachel Layne; Technology
  • 26 Apr 2023
  • In Practice

Is AI Coming for Your Job?

supply. "Once companies learn how to exploit generative AI, we can anticipate rapid restructuring at many companies that involve substantial cuts in white-collar staff." Historically, companies have asked, “How can this new technology View Details
Keywords: by Kristen Senz; Technology
  • 22 Jan 2019
  • First Look

New Research and Ideas, January 22, 2019

2019 New York: PublicAffairs Creative Construction: The DNA of Sustained Innovation By: Pisano, Gary P. Abstract— Creative Construction tackles the myth that larger enterprises are inherently incapable of... View Details
Keywords: Dina Gerdeman
  • 26 Nov 2013
  • First Look

First Look: November 26

workforce is not a quick fix to control costs or improve the quality of care. A poorly planned redesign can even result in increased costs and decreased quality. Changes in skill mix and role definitions should be preceded by a detailed... View Details
Keywords: Sean Silverthorne
  • 09 Jan 2024
  • In Practice

Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Year

contexts demonstrated that generative AI has the potential to enhance productivity (speed and efficiency of task completion), quality (precision in execution), and creativity (albeit with limitations). Notably, the simulation of synthetic... View Details
Keywords: by Rachel Layne; Information Technology
  • 22 May 2019
  • Research & Ideas

Forgiving Student Loan Debt Leads to Better Jobs, Stronger Consumers

Student loan debt is not only crippling Americans financially, it is holding them back from pursuing better opportunities. When student debt is erased, a huge burden is lifted and people take big steps to improve their lives: They seek... View Details
Keywords: by Dina Gerdeman
  • 23 Jun 2023
  • HBS Case

This Company Lets Employees Take Charge—Even with Life and Death Decisions

case, we heard anecdotes from Buurtzorg’s employees that suggest many, if not most, of them are highly engaged, take full ownership of their work, are pursuing creative ways of serving their patients, and feel motivated to do the best... View Details
Keywords: by Annelena Lobb; Health
  • September 2003 (Revised November 2005)
  • Case

Best Buy Co., Inc. (A): An Innovator's Journey

By: Dorothy A. Leonard and Brian DeLacey
The CEO of Best Buy, a hugely successful retailing company, has hired consulting firm Strategos to imbue the company with an improved innovative capability. The six-month program of experimental learning yields new business ideas and also trains Best Buy employees as... View Details
Keywords: Innovation and Management; Innovation Strategy; Management Teams; Creativity; Adoption; Organizational Change and Adaptation; Employees; Learning; Training; Programs; Retail Industry; United States
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  • 02 May 2023
  • What Do You Think?

How Should Artificial Intelligence Be Regulated—if at All?

that will relieve humanity of mind-numbing desk work with attendant improvements in quality and reductions in cost and allow people to pursue more creative and interesting work? Or a tool so powerful that it... View Details
Keywords: by James Heskett; Information Technology; Technology
  • 16 Nov 2015
  • Research & Ideas

Does Competition Make Us More Creative?

and creativity shines forth. Gross sees this as a very clear indication of the relative risks and rewards of the creative process. “Taking a chance on an untested, new idea is risky, and if the [potential]... View Details
Keywords: by Michael Blanding; Advertising
  • 28 Apr 2010
  • Research & Ideas

Earth Day Reflections

it is critical to find effective ways to support far-reaching change in both products and processes across our entire economy. My current research focuses on large organizations that are attempting to take advantage of sustainability in order to build new businesses or... View Details
Keywords: by Staff
  • 28 Jan 2019
  • Research & Ideas

Forget Cash. Here Are Better Ways to Motivate Employees

types of work Cash rewards are best suited as a motivator for work that is measured quantitatively, Whillans says. Many studies of the service and sales industries show that cash rewards lead to increased sales and improved customer... View Details
Keywords: by Dina Gerdeman

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