Publications

January 2021
Teaching Plan

Thomas J. Watson, IBM and Nazi Germany

By: Geoffrey Jones and Grace Ballor

November 2016 (Revised July 2019)
Case

Lenovo to Buy IBM PC: Integration Challenges

By: David G. Fubini and Christine Snively

In December 2004, Chinese computer manufacturer Lenovo announced its purchase of IBM’s PC division. At the time, few industry observers were optimistic about the merger of these entities with seemingly opposite company cultures. How should the two entities plan to... View Details

Keywords: Integration; Strategy; Organizational Culture; Computer Industry; Technology Industry; United States; China

January 1989
Supplement

IBM Corp.: The Full Employment Practice (C)

By: D. Quinn Mills and G. Bruce Friesen

Keywords: Employment; Information Technology Industry

2003
Other Teaching and Training Material

Leadership, Culture, and Change: Lou Gerstner, IBM

By: M. Tushman

Keywords: Leadership; Change; Culture

September 2001
Teaching Note

IBM Ireland: Reinventing Education Crosses the Atlantic TN

By: Rosabeth M. Kanter

Teaching Note for (9-300-034). View Details

Keywords: Technology Industry; Education Industry; United States; Republic of Ireland

January 2010 (Revised February 2010)
Supplement

IBM Retail Business Assessment at Dillard's, Inc.: Managing Staffing Levels to Improve Conversion (CW)

IBM consultants are convinced that there is a positive relationship with staffing levels and conversion rate. How should Dillard's, a large department store chain, use this insight to manage their staffing levels? View Details

Keywords: Selection and Staffing; Operations; Retail Industry

November 2017
Teaching Note

Generating Higher Value at IBM (A) and (B)

By: Benjamin C. Esty and E. Scott Mayfield

Teaching Note for HBS Nos. 215-058 and 215-059. View Details

Keywords: Dividends; Share Repurchases; Earnings Guidance; Financial Statement Analysis; Financial Ratios; Payout Policy; Earnings Per Share (EPS); Earnings Management; Change Management; Leadership; Transformation; Financial Strategy

January 1997 (Revised November 1997)
Case

IBM and Siemens: Revitalizing the Rolm Division (C)

By: Ashish Nanda, Antonio Davila and Georgia Levenson

Supplements the (A) case. View Details

May 2008
Teaching Note

Radical Collaboration: IBM Microelectronics Joint Development Alliances (TN)

By: Willy C. Shih and Andrew A. King

Teaching Note for [608121]. View Details

Keywords: Semiconductor Industry

September 2013 (Revised June 2017)
Supplement

IBM and the Reinvention of High School (B): Replicating & Scaling P-TECH and Partners

By: Rosabeth Moss Kanter and Ai-Ling Jamila Malone

IBM's Corporate Citizenship office created an innovation in public education through a business-school partnership for widespread replication and diffusion. In 2012, while P-TECH (Pathways in Technology Early College High School) was still in its first year operating,... View Details

Keywords: Social Enterprise; Partnerships; Innovation; Entrepreneurship; Organizational Change and Adaptation; Leadership; Partners and Partnerships; Social Entrepreneurship; Education; Business and Community Relations; Innovation and Invention; Growth Management; Chicago; Idaho

March 2004 (Revised February 2005)
Case

Emerging Business Opportunities at IBM (C): Pervasive Computing

By: David A. Garvin and Lynne Levesque

Supplements the (A) case. View Details

November 1988
Teaching Note

IBM Marketing Organization (A) and (B), Teaching Note

By: Frank V. Cespedes

Keywords: Marketing

June 1983 (Revised December 1983)
Supplement

IBM Corp.: The Bubble-Memory Incident, Chronology of Key Events

Supplements the case. View Details

2012
Chapter

Schumpeterian Competition and Diseconomies of Scope: Illustrations from the Histories of Microsoft and IBM

By: Timothy F. Bresnahan, Shane Greenstein and Rebecca M. Henderson

We address a longstanding question about the causes of creative destruction. Dominant incumbent firms, long successful in an existing technology, are often much less successful in new technological eras. This is puzzling, since a cursory analysis would suggest that... View Details

Keywords: Technological Innovation; Opportunities; Competition; Information Technology; Innovation and Management; Organizations; Relationships; Information Technology Industry

March 2018
Case

IBM: Watson and the Internet of Things

By: Rajiv Lal and Scott Johnson

IBM has recently launched a business unit devoted to the Internet of Things. The group's leadership team needs to figure out the best way to quickly scale its business in a fragmented and nascent market. View Details

Keywords: IBM; Internet Of Things; Watson; Artificial Intelligence; Internet and the Web; Applications and Software; Mobile and Wireless Technology; Growth and Development Strategy; Emerging Markets; AI and Machine Learning; Technology Industry

August 8, 2011
Blog Post

IBM at 100: How to Outlast Depression, War, and Competition

By: Nancy F. Koehn

Keywords: Economics; War; Competition; Computer Industry

Read Now

August 2004 (Revised August 2004)
Teaching Note

Emerging Business Opportunities at IBM (TN) (A), (B), and (C)

By: David A. Garvin

Teaching Note to: (9-304-075), (9-304-076), and (9-304-077). View Details

Keywords: Business Ventures; Opportunities

September 2013 (Revised June 2017)
Case

IBM and the Reinvention of High School (A): Proving the P-TECH Concept

By: Rosabeth Moss Kanter and Ai-Ling Jamila Malone

IBM's Corporate Citizenship office created a social and organizational innovation in public education through a business-school partnership. IBM's Stanley Litow was the key architect in designing Pathways in Technology Early College High School, known as P-TECH. The... View Details

Keywords: Innovation; Partnerships; Leadership; Partners and Partnerships; Education; Business and Community Relations; Change; Innovation and Invention; Education Industry