Evolving Business Models - Publications - Faculty & Research

24 Nov 2009
Working Paper Summaries

From Strategy to Business Models and to Tactics

Keywords: by Ramon Casadesus-Masanell & Joan Enric Ricart

July 2013
Teaching Note

Netflix: Valuing a New Business Model

By: Francois Brochet and Suraj Srinivasan

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1968
Book

Computer Models for Business Case Analysis

By: David Hawkins and Brandt R. Allen

Keywords: Information Technology; Theory

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01 Jun 2017
News

The Evolving HBS Campus

Pictured, from left: Cliff Gayley and architect William Rawn of William Rawn Associates; Dean Nitin Nohria; Beth Klarman; Seth Klarman; and Richard Walsh, president and CEO of Walsh Brothers, the project construction management firm. (photo by Susan Young) Klarman Hall... View Details

10 Mar 2021
News

Vision: A Unicorn Evolves

Manny Medina (MBA 2003) didn’t set out to found Outreach, the Seattle-based sales-engagement unicorn. He never expected to become an entrepreneur. When he quit a frustrating role in business development at Microsoft in 2011, he didn’t... View Details

Keywords: April White; entrepreneurship; technology; startups; leadership

March 2011
Case

MorphoSys AG: The Evolution of a Biotechnology Business Model

By: Gary P. Pisano, Ryan Johnson and Carin-Isabel Knoop

In the biotech world, the 18-year-old Munich-based company MorphoSys was a rarity: it was profitable. The company achieved this profitability not by developing and selling its own drugs, but by licensing access to its proprietary library of human antibodies. Recently,... View Details

Keywords: Business Model; Profit; Intellectual Property; Rights; Risk Management; Digital Platforms; Product Development; Business and Shareholder Relations; Vertical Integration; Biotechnology Industry; Munich

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January 2008 (Revised November 2009)
Supplement

China's Evolving Labor Laws (B)

By: Lynn Sharp Paine and Aldo Sesia Jr.

The (B) case describes how the various business groups responded to the Chinese government's invitation to submit comments on its draft labor contract law and details the ensuing global controversy. The (B) case also describes changes made to the working draft and... View Details

Keywords: Government Legislation; Labor; Contracts; Laws and Statutes; Business and Government Relations; Labor and Management Relations; Conflict and Resolution; China

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October 2004 (Revised November 2004)
Case

Mavens & Moguls: Creating a New Business Model

By: Myra M. Hart, Victoria Winston and Kristin Lieb

Mavens & Moguls is a "virtual" marketing-consulting firm of approximately 40 professionals. Examines the processes by which its founder, Paige Arnof-Fenn, learns the business, builds a power network of industry experts and potential customers, and uses this expertise... View Details

Keywords: Internet and the Web; Values and Beliefs; Work-Life Balance; Organizational Structure; Organizational Culture; Operations; Networks; Business Model; Growth Management; Business Growth and Maturation; Entrepreneurship; Growth and Development Strategy; Consulting Industry

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June 2024 (Revised August 2024)
Technical Note

Web3 Business Model Design for Entrepreneurs

By: Shikhar Ghosh and Liang Wu

Keywords: Web3; Internet and the Web

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September 2003 (Revised February 2010)
Teaching Note

Zipcar: Refining the Business Model (TN)

Teaching Note for (9-803-096), (9-806-717), and (9-806-718). View Details

Keywords: Transportation Industry; Service Industry

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15 Jan 2018
News

A Better Business Model for Fighting Cancer

Keywords: Scientific Research and Development Services

18 Apr 2012
News

Google's billion dollar business model under threat

2008
Chapter

Corporate Honesty and Business Education: A Behavioral Model

By: Rakesh Khurana and Herbert Gintis

Since the mid-1970s neoclassical economic theory has dominated business school thinking and teaching in dealing with the nature of human motivation. However valuable in understanding competitive product and financial markets, neoclassical economic theory employs an... View Details

Keywords: Business Education; Ethics; Managerial Roles; Corporate Social Responsibility and Impact; Organizational Culture; Business and Shareholder Relations; Mathematical Methods; Behavior

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2006
Chapter

The Corporation's Evolving Personality

By: Lynn S. Paine

Keywords: Business Ventures; Organizational Culture; Organizational Change and Adaptation

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01 Mar 2018
News

The Evolving HBS Campus

Pictured from left: SEAS Dean Frank Doyle, HBS Dean Nitin Nohria, Boston Mayor Martin J. Walsh, Harvard Executive Vice President Katie Lapp, John Paulson (MBA 1980), Harvard Provost Alan Garber, and Harvard President Drew Faust (photo by Rose Lincoln) Pictured from... View Details

27 Jul 2019
Op-Ed

Does Facebook's Business Model Threaten Our Elections?

business strategy, part of Facebook’s business model since at least 2010. That’s when Facebook opened up its Graph application programming interface (API) to advertisers,... View Details

Keywords: by George Riedel