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- 01 Dec 2007
- News
Lighten Up
established market channels. Many top-notch sales reps balked at taking on a new company that would compete with the brands they were used to selling. Similarly, many retail outlets weren’t interested in adding a new brand to their... View Details
- 01 Jan 2005
- News
Louis V. Gerstner, Jr., MBA 1965
company's long-term viability. The strategy paid off, with sales jumping well over 50 percent in the first year alone. Under intense scrutiny, Gerstner then reversed a plan to split IBM into independently operated "Baby Blues," choosing... View Details
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
success in running an established business or entrepreneurial venture." ADVICE TO STUDENTS "Have fun. Try to balance family, career, and society—something that is, in fact, very difficult to accomplish. For those who can do it, the... View Details
- 02 Mar 2016
- News
The New Space Race
Cornell works for Blue Origin, where she is head of astronaut strategy and sales and supports engine sales for the space exploration company. Along with a few dozen fellow employees, all dressed in royal... View Details
Keywords: Robert S. Benchley
- 01 Jun 1996
- News
1996 Global Alumni Conference Probes "Information Revolution"
for the limitless possibilities associated with California and the West. And in keeping with the entrepreneurial dynamism that is so much a part of today's information technology explosion, "the City by the Bay" has always been a magnet... View Details
Keywords: Daniel Penrice
- 01 Jun 2019
- News
City on a Hill
Laurel House, he walks by a dresser bearing a runner woven by a student, along with a note explaining that similar runners are for sale at the school’s gift shop, which Marietta’s wife, Sky, has stocked with locally produced body... View Details
- 01 Sep 2012
- News
On a Sound Track
the most? I’ve taken different skills from different places. I spent some time at a small entrepreneurial venture in Dallas, where I had hands-on experience in manufacturing, supply chain, and selling. I worked for a while as a hotel... View Details
- 01 Mar 2015
- News
Alumni and Faculty Books for March 2015
individuals. Entrepreneurial Spirits: Through the Seventeen Success Principles of Napoleon Hill by Poly Emenike (OPM 38, 2009) (The Napoleon Hill Foundation) A testimonial to the efficacy of the principles of Napoleon Hill (1883-1970), an... View Details
- 01 Dec 2016
- News
Alumni Books of 2016
business endeavors through the lives of ten titans of commerce. Beginning with the Tudor merchants who transformed England’s economy via trade with the New World, the author traces an entrepreneurial golden line through men such as Thomas... View Details
- 01 Jun 2006
- News
One-on-One with Tom Oreck
Oreck Illustration by Zachary Pullen When Tom Oreck (OPM 26, 1998) took over the family vacuum cleaner business seven years ago, his biggest challenge was to transform the firm from an entrepreneurial “one-man band” founded by his father,... View Details
- 27 Jul 2017
- News
Seeing a Way Forward
their place, it was not the way I wanted to have an impact,” she says. Leger then shifted her focus to social enterprise and the concept of “business at the base of the pyramid,” realizing that she needed more business knowledge in order to explore the innovative,... View Details
Keywords: Jennifer Myers
- 01 Dec 2017
- News
Alumni and Faculty Books for December 2017
1986) (Brick Tower Press) This book offers tested solutions to a variety of problems from a multitude of expert sources. The problems discussed are ones most frequently asked about by readers of the Small Business Digest (SBD) during the past 15-plus years. Topics... View Details
- 01 Mar 2009
- News
Your Taxi Is Waiting
second-year course Entrepreneurial Finance. “With a new venture, the early days are not so bad because you pick off the early adopters who are willing to pay the price because they need the service. I’m rooting for them all, but it’s... View Details
- 01 Jun 2023
- News
Alumni and Faculty Books
market value rather than let his heirs unknowingly commit the collection’s disposal to their next garage sale or as a donation to Goodwill. If you’re in a similar situation, you’ll want to know this story. This book includes many color... View Details
- 03 Sep 2018
- News
Moving Pictures
favorite line in Spotlight. “A good case presents a set of facts and pushes the reader to ask certain questions. That’s what I want to do too.” Advancing a career in any industry requires some entrepreneurial verve, but that’s especially... View Details
- 26 May 2022
- News
Bidding Up
entrepreneurial ventures. For example, he figured out quickly that he could make more money selling ice cream to construction workers if he offered whole containers, not just individual bars. He started earning money at a young age. BW:... View Details
- 26 Feb 2020
- News
Phoenix Rising
persuade people, when the country was falling apart, that you see an incredible opportunity to move ahead,” she says. But all of those cases from second-year Entrepreneurial Finance proved invaluable in helping her grow the business in... View Details
Keywords: Jen McFarland Flint
- 01 Sep 2011
- News
The City Solution
Life Green Day Related Links What businesses can do to make a difference Takeaways: Preparing for the population boom Case study: Slum for sale Conference report: Investing in Cities of the 21st Century Making a Difference in the World -... View Details
- 01 Mar 2008
- News
Innovation, Inc.
will help it thrive in captivity? Three professors in the School’s Entrepreneurial Management unit who focus on the study of creativity recognize the romantic allure of believing it’s a rare quality bestowed on a chosen few, but all agree... View Details
- 01 Jun 2009
- News
Dispatches from the Global Classroom
connected and on task throughout the day. Here, the agenda is less structured. Most villagers survive on sales of handmade rugs and subsistence farming. But there’s also a tension in the village between a communal way of life and external... View Details