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  • All HBS Web  (3,070)
    • People  (12)
    • News  (820)
    • Research  (1,317)
    • Events  (37)
    • Multimedia  (47)
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  • 2010
  • Working Paper

Advertising Disclosures: Measuring Labeling Alternatives in Internet Search Engines

By: Benjamin Edelman and Duncan S. Gilchrist
In an online experiment, we measure users' interactions with search engines, both in standard configurations and in modified versions with clearer labels identifying search engine advertisements. In particular, for a random subset of users, we change "Sponsored links"... View Details
Keywords: Online Advertising; Interactive Communication; Corporate Disclosure; Labels; Marketing Strategy; Consumer Behavior; Internet; Search Technology
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Edelman, Benjamin, and Duncan S. Gilchrist. "Advertising Disclosures: Measuring Labeling Alternatives in Internet Search Engines." Harvard Business School Working Paper, No. 11-048, November 2010. (Revised January 2011, January 2012.)
  • 2010
  • Chapter

Engineers and the State in Modern China

By: William C. Kirby
Keywords: Government and Politics; Leadership; Engineering; China
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Kirby, William C. "Engineers and the State in Modern China." In Prospects for the Professions in China, edited by William P. Alford, William Kirby, and Kenneth Winston, 283–314. Routledge Studies on Civil Society in Asia. London: Routledge, 2010.
  • October 2021
  • Supplement

Engine No. 1: An Activist Hedge Fund Pursues Stakeholder Capitalism (B)

By: Mark Kramer
Engine Number 1's proxy fight succeeded in part because Exxon shareholders had lost money in the preceding years and because climate change was a high-profile issue. The B case raises the question of whether Engine No. 1's next target should be Facebook, where social... View Details
Keywords: Proxy Fight; Hedge Fund Activism; Social Impact; Business and Shareholder Relations; Climate Change; Corporate Social Responsibility and Impact; Goals and Objectives
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Kramer, Mark. "Engine No. 1: An Activist Hedge Fund Pursues Stakeholder Capitalism (B)." Harvard Business School Supplement 222-038, October 2021.
  • 30 Nov 2010
  • Working Paper Summaries

Sponsored Links’ or ’Advertisements’?: Measuring Labeling Alternatives in Internet Search Engines

Keywords: by Benjamin Edelman & Duncan S. Gilchrist; Advertising; Technology
  • July 1999 (Revised January 2004)
  • Case

Chrysler and BMW: Tritec Engine Joint Venture

By: H. Kent Bowen and Courtney Purrington
A gifted project leader lacks significant new product development experience. The case highlights the issues and procedures related to defining the project strategy: organizing senior management approvals and support for creating a "heavyweight" team; aligning the... View Details
Keywords: Product Development; Joint Ventures; Projects; Business Strategy; Management Teams; Groups and Teams; Machinery and Machining; Design; Business Processes; Product Design; Product; Management Analysis, Tools, and Techniques; Auto Industry
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Bowen, H. Kent, and Courtney Purrington. "Chrysler and BMW: Tritec Engine Joint Venture." Harvard Business School Case 600-004, July 1999. (Revised January 2004.)
  • May 2019
  • Supplement

Engineering Company Culture at Zaimella Ecuador (B)

By: Gary P. Pisano and Francesca Gino
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Pisano, Gary P., and Francesca Gino. "Engineering Company Culture at Zaimella Ecuador (B)." Harvard Business School Multimedia/Video Supplement 919-706, May 2019.
  • May 2016 (Revised June 2016)
  • Case

A Succession as the Engine for Success

By: Jay Lorsch, Emily McTague and Rosa Maria Fite
Francisco J. Riberas sat in his office reflecting on his first summer working at the family business, in 1989. Growing up, Francisco Riberas had learned about the company through conversations with his father, Francisco Riberas Pampliega, over the dinner table and in... View Details
Keywords: Organizational Alignment; Organizational Behavior; Corporate Governance; Family Business; Family-owned Business; Succession; CEO Mentoring; Spain; Family and Family Relationships; Management; Leadership; Auto Industry; Europe; Spain
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Lorsch, Jay, Emily McTague, and Rosa Maria Fite. "A Succession as the Engine for Success." Harvard Business School Case 416-060, May 2016. (Revised June 2016.)
  • June 1993 (Revised March 1997)
  • Teaching Note

Peoria Engine Plant (A) and (B) TN

By: Robert S. Kaplan and Amy P. Hutton
Teaching Note for (9-193-082) and (9-193-083). View Details
Keywords: Auto Industry
Citation
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Kaplan, Robert S., and Amy P. Hutton. "Peoria Engine Plant (A) and (B) TN." Harvard Business School Teaching Note 193-186, June 1993. (Revised March 1997.)
  • February 2019
  • Teaching Note

Lisa Thomas at LaMont Engineering (Brief Case)

By: Boris Groysberg and Carrie A. Blair
Teaching Note for HBS No. 919-507. View Details
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Groysberg, Boris, and Carrie A. Blair. "Lisa Thomas at LaMont Engineering (Brief Case)." Harvard Business School Teaching Note 919-508, February 2019.
  • May 2005 (Revised April 2011)
  • Supplement

Arctic Timber AB: Engineered Woods Division (B)

By: Michael L. Tushman, David Kiron and Wendy Smith
Supplements the (A) case. View Details
Keywords: Forest Products Industry
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Tushman, Michael L., David Kiron, and Wendy Smith. "Arctic Timber AB: Engineered Woods Division (B)." Harvard Business School Supplement 405-068, May 2005. (Revised April 2011.)
  • December 1982
  • Case

General Electric Aircraft Engine Business Group (A)

By: Arthur Schleifer Jr.
Keywords: Aerospace Industry
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Schleifer, Arthur, Jr. "General Electric Aircraft Engine Business Group (A)." Harvard Business School Case 183-136, December 1982.
  • May 2005 (Revised April 2011)
  • Case

Arctic Timber AB: Engineered Woods Division (A)

By: Michael L. Tushman, David Kiron and Wendy Smith
Describes the leadership challenges involved in managing strategic innovation and change in a highly mature business unit. Allows systematic exploration of organizational structures, incentives, competencies, and culture that impede innovation. Pivots on a new leader's... View Details
Keywords: Change Management; Innovation and Management; Innovation Strategy; Leadership; Management Teams; Organizational Change and Adaptation; Organizational Culture; Organizational Structure
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Tushman, Michael L., David Kiron, and Wendy Smith. "Arctic Timber AB: Engineered Woods Division (A)." Harvard Business School Case 405-067, May 2005. (Revised April 2011.)
  • May 2005 (Revised April 2011)
  • Supplement

Arctic Timber AB: Engineered Woods Division (C)

By: Michael L. Tushman, David Kiron and Wendy Smith
Supplements the (A) case. View Details
Keywords: Forest Products Industry
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Tushman, Michael L., David Kiron, and Wendy Smith. "Arctic Timber AB: Engineered Woods Division (C)." Harvard Business School Supplement 405-069, May 2005. (Revised April 2011.)
  • March 2002 (Revised May 2002)
  • Case

Genzyme: Engineering the Market for Orphan Drugs

Genzyme has made money with external technology in orphan drug markets generally considered to be too small to be attractive to other drug companies. Now competition is entering these same markets, placing Genzyme's business model under new pressures. View Details
Keywords: Business Model; Information Technology; Market Entry and Exit; Biotechnology Industry; Pharmaceutical Industry
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Chesbrough, Henry W., and Clarissa Ceruti. "Genzyme: Engineering the Market for Orphan Drugs." Harvard Business School Case 602-147, March 2002. (Revised May 2002.)
  • April 1980
  • Supplement

Cummins Engine Co.: The Phantom Plant, Video

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Vancil, Richard F. "Cummins Engine Co.: The Phantom Plant, Video." Harvard Business School Video Supplement 880-502, April 1980.
  • October 1988 (Revised March 1991)
  • Teaching Note

Cummins Engine Co. in 1979, Teaching Note

By: David B. Yoffie
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Yoffie, David B. "Cummins Engine Co. in 1979, Teaching Note." Harvard Business School Teaching Note 389-013, October 1988. (Revised March 1991.)
  • December 1996
  • Background Note

Financial Engineering and Tax Risk: The Case of Times Mirror PEPS

By: Peter Tufano
Provides general background on the taxation of corporate securities, and shows how the inconsistent taxation of functionally-similar securities can permit financial engineers to bear tax risk to earn positive returns. Designed to be used with Times Mirror Co. PEPS... View Details
Keywords: Risk Management; Taxation; Corporate Finance
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Tufano, Peter, Robert Santangelo, and Cameron Poetzscher. "Financial Engineering and Tax Risk: The Case of Times Mirror PEPS." Harvard Business School Background Note 297-056, December 1996.
  • March 1987 (Revised January 1992)
  • Case

A New CAE System for Shield Electronics Engineers

By: Dorothy Leonard-Barton
Keywords: Engineering; Electronics Industry
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Leonard-Barton, Dorothy. "A New CAE System for Shield Electronics Engineers." Harvard Business School Case 687-081, March 1987. (Revised January 1992.)
  • September 1997
  • Supplement

America's cup '95: Time-Critical Engineering Using Power Indigo

By: Marco Iansiti
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Iansiti, Marco. "America's cup '95: Time-Critical Engineering Using Power Indigo." Harvard Business School Video Supplement 698-501, September 1997.
  • 2006
  • Chapter

Modularity in the Design of Complex Engineering Systems

By: Carliss Y. Baldwin and Kim B. Clark
Keywords: Complexity; Design; Engineering
Citation
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Baldwin, Carliss Y., and Kim B. Clark. "Modularity in the Design of Complex Engineering Systems." In Complex Engineered Systems: Science Meets Technology, edited by Ali Minai, Dan Braha, and Yaneer Bar Yam. New England Complex Systems Institute Series on Complexity. NY: Springer, 2006.
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