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Show Results For
- All HBS Web
(8,677)
- People (13)
- News (1,441)
- Research (4,637)
- Events (46)
- Multimedia (85)
- Faculty Publications (3,510)
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- 20 Dec 2017
- Lessons from the Classroom
How to Design a Better Customer Experience
Click HereHarvard Business School Professor Stefan Thomke describes how his Executive Education students use LEGO blocks to design customer experiences. (Video by Executive Education) Why do some product or service experiences have enough... View Details
- October 2007
- Article
The Art of Designing Markets
By: Alvin E. Roth
Traditionally, markets have been viewed as simply the confluence of supply and demand. But to function properly, they must be able to attract a sufficient number of buyers and sellers, induce participants to make their preferences clear, and overcome congestion by... View Details
Keywords: Market Design; Market Participation; Market Transactions; Information Technology; Internet and the Web
Roth, Alvin E. "The Art of Designing Markets." Harvard Business Review 85, no. 10 (October 2007): 118–126.
- June 1972
- Case
Design and Manufacturing Co.
By: Joseph L. Bower
Keywords: Design
Bower, Joseph L. "Design and Manufacturing Co." Harvard Business School Case 372-343, June 1972.
- January 2016
- Background Note
Designing a Dating App
By: Michael Luca
Luca, Michael. "Designing a Dating App." Harvard Business School Background Note 916-030, January 2016.
- July 10, 2024
- Article
Designing a Successful Reskilling Program
In this article, written as a follow up to the award-winning “Reskilling in the Age of AI”, the authors report the results of a reskilling survey that they conducted with chief human resource officers from approximately 1,200 organizations in the U.S., along with... View Details
Tamayo, Jorge, Leila Doumi, Sagar Goel, Orsolya Kovács-Ondrejkovic, and Raffaella Sadun. "Designing a Successful Reskilling Program." Harvard Business Review (website) (July 10, 2024).
- 1970
- Book
Studies in Organization Design
By: J. W. Lorsch and Paul R. Lawrence
Keywords: Organizational Design
Lorsch, J. W. and Paul R. Lawrence, eds. Studies in Organization Design. Homewood, IL: Richard D. Irwin, 1970.
- 06 Oct 2020
- Working Paper Summaries
Design and Analysis of Switchback Experiments
- September 2006 (Revised September 2007)
- Case
Bang & Olufsen: Design Driven Innovation
By: Robert D. Austin and Daniela Beyersdorfer
A successful company, recognized worldwide for exquisite design of consumer electronics products, strives to better integrate software design into its traditional physical product design processes to meet the demands of a post-iPod world. Details the Bang & Olufsen... View Details
Keywords: Diversification; Production; Applications and Software; Product Design; Innovation and Invention; Product Development; Electronics Industry
Austin, Robert D., and Daniela Beyersdorfer. "Bang & Olufsen: Design Driven Innovation." Harvard Business School Case 607-016, September 2006. (Revised September 2007.)
- 2013
- Chapter
The Design of Online Advertising Markets
By: Benjamin Edelman
Because the market for online advertising is both new and fast-changing, participants experiment with all manner of variations. Should an advertiser's payment reflect the number of times an ad was shown, the number of times it was clicked, the number of sales that... View Details
Keywords: Misleading and Fraudulent Advertising; Online Advertising; Price; Market Design; Measurement and Metrics; Sales; Motivation and Incentives; Internet and the Web
Edelman, Benjamin. "The Design of Online Advertising Markets." Chap. 15 in The Handbook of Market Design, edited by Nir Vulkan, Alvin E. Roth, and Zvika Neeman. Oxford University Press, 2013.
- December 2010 (Revised November 2013)
- Case
Talent Recruitment at frog design Shanghai
By: Robert G. Eccles, Amy C. Edmondson and Yi Kwan Chu
This case illustrates the complexity and importance of hiring decisions in the Chinese operation of a global design and innovation firm. View Details
Keywords: Selection and Staffing; Recruitment; Talent and Talent Management; Decision Making; Complexity; Innovation and Invention; Shanghai
Eccles, Robert G., Amy C. Edmondson, and Yi Kwan Chu. "Talent Recruitment at frog design Shanghai." Harvard Business School Case 411-040, December 2010. (Revised November 2013.)
- 16 Oct 2007
- Conference Presentation
Design Theory and Methods
- 2020
- Working Paper
Design and Analysis of Switchback Experiments
By: Iavor I Bojinov, David Simchi-Levi and Jinglong Zhao
In switchback experiments, a firm sequentially exposes an experimental unit to a random treatment, measures its response, and repeats the procedure for several periods to determine which treatment leads to the best outcome. Although practitioners have widely adopted... View Details
Bojinov, Iavor I., David Simchi-Levi, and Jinglong Zhao. "Design and Analysis of Switchback Experiments." Harvard Business School Working Paper, No. 21-034, September 2020.
- February 2004 (Revised August 2004)
- Case
National Semiconductor's India Design Center
By: Jeffrey T. Polzer and Elizabeth Kind
The senior managers of the India Design Center used 360-degree feedback to develop their team competencies. Now, three new managers are about to join their management team, and Ashok Kumar, director of the center, must decide how to integrate the new managers in a way... View Details
Polzer, Jeffrey T., and Elizabeth Kind. "National Semiconductor's India Design Center." Harvard Business School Case 404-102, February 2004. (Revised August 2004.)
- July 2023
- Article
Design and Analysis of Switchback Experiments
By: Iavor I Bojinov, David Simchi-Levi and Jinglong Zhao
In switchback experiments, a firm sequentially exposes an experimental unit to a random treatment, measures its response, and repeats the procedure for several periods to determine which treatment leads to the best outcome. Although practitioners have widely adopted... View Details
Bojinov, Iavor I., David Simchi-Levi, and Jinglong Zhao. "Design and Analysis of Switchback Experiments." Management Science 69, no. 7 (July 2023): 3759–3777.
- January 2021
- Case
Value-Based Insurance Design at Onex
By: Joshua Schwartzstein, Amitabh Chandra and Amram Migdal
The operating executives of Health and Benefits for Onex Partners, Megan Jackson Frye and Sam Camens, faced a challenge: Healthcare costs for employees of Onex’s portfolio companies were continuing to rise above the consumer price index, reflecting broader trends... View Details
Keywords: Decision Making; Cost vs Benefits; Decision Choices and Conditions; Decisions; Finance; Behavioral Finance; Insurance; Health; Health Care and Treatment; Human Resources; Compensation and Benefits; Markets; Demand and Consumers; Consumer Behavior; Social Psychology; Behavior; Interests; Motivation and Incentives; Perception; Health Industry; Insurance Industry; North America; United States
Schwartzstein, Joshua, Amitabh Chandra, and Amram Migdal. "Value-Based Insurance Design at Onex." Harvard Business School Case 921-023, January 2021.
- July 1999 (Revised April 2001)
- Case
Quickturn Design Systems, Inc. (A)
By: Jay W. Lorsch and Katharina Pick
Quickturn Design Systems, Inc. faces a hostile takeover bid from its competitor, Mentor Graphics. Mentor makes the bid at a moment when Quickturn's stock price is depressed and the company is defending against a patent suit filed by Mentor. The two companies have a... View Details
Keywords: Patents; Governing and Advisory Boards; Behavior; Lawsuits and Litigation; Organizations; Acquisition; Corporate Governance; Service Industry
Lorsch, Jay W., and Katharina Pick. "Quickturn Design Systems, Inc. (A)." Harvard Business School Case 400-001, July 1999. (Revised April 2001.)
- August 1999 (Revised May 2000)
- Background Note
Pricing: Design and Implementation
Provides general managers with a framework with which they can structure and understand pricing decisions. Draws examples from existing HBS case materials. View Details
Keywords: Price
Chun, Samuel S. "Pricing: Design and Implementation." Harvard Business School Background Note 500-020, August 1999. (Revised May 2000.)