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- All HBS Web
(1,859)
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- News (211)
- Research (1,409)
- Events (2)
- Multimedia (7)
- Faculty Publications (588)
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- 01 Jan 2003
- News
James E. Burke, MBA 1949
competition for nearly one hundred years," Burke recalls. "Whenever we cared for the customer in a profound-and spiritual-way, profits were never a problem." The Tylenol crisis could have been a death blow... View Details
- 01 Sep 2011
- News
Water for Life
has invested over $1 billion in laying 2,000 miles of water lines and building 33 wastewater treatment plants while returning strong profits for shareholders. Equally important, the company has emerged as a model for integrating financial... View Details
- 01 Jun 1998
- News
Diversity and Community
imperative. (photograph by Jamie Tanaka) "At IBM," Gerstner said at the ceremony, "we're diverse by design, not mandate. With customers in more than 160 countries, our workforce has to reflect the rich array of cultures, perspectives, and... View Details
Keywords: Garry Emmons
- 25 Feb 2020
- News
Beyond the Plastisphere
plastics. “We’re trying to get our customers to covet this product that will help change their lives in a positive way—and make the world a better place too,” says Kauss. The world is literally drowning in plastic: Research indicates that... View Details
- 01 Sep 2008
- News
Alumni Books
while witnessing the end of the studio system, the development of indepen-dent production, and the rise and fall of some of Hollywood’s most gifted (and notorious) cultural icons. Satisfied Customers Tell Three Friends, Angry View Details
- 01 Apr 1997
- News
Critical Information: MIS Monitors the Ever-Changing World of IT
based on their best efforts to forecast customer needs. With new technologies such as online grocery scanners, companies can better monitor consumer behavior, allowing them to anticipate needs more accurately and even create new products... View Details
Keywords: Elaine Gottlieb
- 12 Apr 2012
- News
HBS Welcomes Eleven Alumni Startups
experience with innovative products they feel good about buying. europe Our ambition is to help farmers become more profitable via a platform that gives them tools and access to information and insights about farming practices, markets,... View Details
- 01 Mar 2004
- News
Protecting against the Erosion of Brand Value
and sell books.” What’s at work here is commoditization, a process that results in companies being unable to profitably differentiate their products and services. “The specter of commoditization sends chills down every executive’s spine —... View Details
- 01 Jun 2024
- News
Conducting Business
about the fact that you’re at HBS. Raise your hand when you hear ‘Who’d like to start?’ and give a common-sense analysis of the case. You’ll freak everyone out.” Professor Dick Vancil published more than 20 books during his tenure at HBS... View Details
- 01 Apr 2002
- News
Professorship Brings Brierley's HBS Connection Full Circle
members, Epsilon engineered many of the ‘customer relationship' techniques that make today's customer loyalty programs so successful," says Brierley, who served as Epsilon's president and CEO for its first ten years. In 1980, serving... View Details
- 01 Jun 2014
- News
Case Study: A Souped-Up Strategy
then use that as a basis to go to additional large cities as fast as possible. Get investors and spend heavily. —Ted Gutelius (MBA 1973) Enter medium-sized markets first; they won't support as many businesses so now's the time. That builds a strong, View Details
- 01 Mar 2008
- News
Avoiding a Succession Crisis
CEO about as tough as it ever has been. Companies need world-class efficiency, constant innovation, and a customer orientation. This requires a group of talented, dedicated people working as a team across business units and country... View Details
- 01 Dec 2001
- News
Steven Rogers
with Laura, to Columbus, Indiana, and then to Rocky Mount, North Carolina. Rogers was impressed with the emphasis on values as well as profit at Cummins, where he worked both as a customer-service supervisor and as a purchasing agent. "I... View Details
- 01 Sep 2009
- News
Faculty Books
Kanter contends that vanguard companies deliver what their customers want better than their competitors do, thereby providing the financial success shareholders demand and the social conscience demanded by the new generation of managers.... View Details
- 01 Sep 2003
- News
Books
failures as well as successes. A final chapter examines how some companies — even whole industries, like integrated circuits — literally have shifted the locus of experimentation to their customers and created billions of dollars of new... View Details
- 01 Mar 2017
- News
Students Forecast Climate Change’s Impact
in the reduction of greenhouse gases, customers need to play a more significant role.” — Piersten Gaines (MBA 2018) Vail Ski Resort Data point: “The typical ski resort needs 100–105 days of skiing to secure the average industry View Details
Keywords: Dan Morrell
- 06 Dec 2021
- News
Tipping Point
drivers. It is a model customers are familiar with.” And it’s a model she believes could also transform the coffee industry and other commodity supply chains. Courtesy Margaret Nyamumbo “The economics of coffee are some of the most... View Details
- 01 Dec 2010
- News
Additional alumni books for your consideration.
as money-market funds. Islands of Profit in a Sea of Red Ink: Why 40% of Your Business Is Unprofitable, and How to Fix It by Jonathan L.S. Byrnes (DBA ’80) (Penguin Portfolio) Given the uncomfortable truth that it’s possible, even easy,... View Details
- 01 Apr 1996
- News
Stewards of the Seventh Generation
assets are practicing sustainable development. According to this line of thinking, harvesting trees and using the money generated to build schools would be an example of sustainable development. But others insist that development is sustainable only if natural-resource... View Details
- 01 Sep 2020
- News
Saving Grace
administration—a figure that has doubled every year but still represents a small fraction of the £1 trillion under management across the UK. Its customers range in age from 18 to 80, although the majority are in their mid-career years.... View Details
Keywords: Jen McFarland Flint